Senior Ad Operations Manager

Dexerto is the leading global media company for gaming, influencer, streamer, and viral entertainment content, reaching over 84 million fans. They partner with top brands for authentic engagement in gaming culture. They are seeking a Senior Ad Operations Manager to lead their directly sold media business, including direct IOs and Programmatic Direct. This role involves managing DMP audiences, ensuring brand safety, and utilizing project management and CRM tools to deliver high-performing campaigns and drive business value for customers and the business.

Must Have

• Serious hands-on experience in digital media, ad tech, and programmatic advertising from the sell-side.
• Experience with direct IO, PA, PD, and PG deals.
• Ability to manage, troubleshoot, and optimize Google Ad Manager 360.
• Proven track record of delivering multiple 6-figure campaigns, even with limited inventory.
• Experience with display, video pre-roll, and rich media units.
• Ability to dig into code to spot irregularities like Cachebusters.
• Clear communication with clients through emails.
• At least 5 years in Ad Operations, expert in inventory management and audience segmentation on the publisher sell-side.
• Experience with media planning and a strong understanding of the RFP process.
• Proficiency in DMP platforms like Audigent, Permutive, ArcSpan, or LiveRamp.
• Experience trafficking and troubleshooting rich media creatives using Celtra, Clipcentric, or other vendors.
• Highly organized and skilled in project management using tools like Asana, Monday.com, or Trello.
• Strong analytical and critical thinker.

Good to Have

• Ability to lead key initiatives and take ownership of projects.
• Thrives in a fast-paced, high-pressure media publisher environment.
• Comfortable juggling multiple priorities and working with various stakeholders.
• Independent worker, not needing handholding.
• Flexible with work hours, including brief weekend check-ins during busy periods.
• Desire to have a huge impact on business growth.
• Enjoys working with a team of A-players.

Perks & Benefits

• Opportunity to lead key initiatives and take ownership of projects.
• Opportunity to grow with the company.
• Part of a team that has consistently grown by 50% each year.
• Huge impact on the business.
• Work with a team of A-players.
• Geographical freedom (work from anywhere, available during GMT timezone).

Company Overview

Dexerto is the #1 destination for gaming, influencer, streamer and viral entertainment content. We’re a media company at the forefront of gaming culture and a leading hub of entertaining, inspirational global content. Our community-level approach and succinct digital voice has led us to become the trusted companion for 84M+ fans worldwide.

We partner with the world’s leading brands, offering comprehensive services that connect them directly to gaming culture. From content creation to strategic collaborations, we drive authentic engagement, helping brands inspire, entertain, and immerse audiences on their journey from curiosity to passion.

The Role

We are now seeking a Senior Ad Operations Manager to join our Ad Ops team, and take ownership of our directly sold media business, including direct IO’s & Programmatic Direct (PMPs, PDs, PGs). This role requires strong data analysis & inventory forecasting skills, proficiency in managing DMP audiences (Audigent, Permutive, ArcSpan, LiveRamp), Brand Safety expertise (IAS, DoubleVerify, HUMAN), and experience with project management and CRM tools.

Success in this role means consistently delivering high-performing campaigns, ensuring flawless execution of ad operations, and providing meaningful insights & initiatives that drive value for both our customers and the business.

What We Need

• A tech-savvy Ad Ops pro with serious hands-on experience in digital media, ad tech, and programmatic advertising from the sell-side.
• Experience with direct IO, PA, PD, and PG deals.
• You'll need to be able to manage, troubleshoot, and optimize our ad server tech stack (we use Google Ad Manager 360), including taking ownership of media planning within the pre-sales process.
• We need a data-driven person with a proven track record of delivering multiple 6-figure campaigns at the same time, even with limited inventory.
• An individual who thrives in a fast-paced, high-pressure media publisher environment, juggling multiple priorities and working with all sorts of internal & external stakeholders.
• Experience with display, video pre-roll, and rich media units is a must – you should also be able to dig into code to spot irregularities like Cachebusters.
• You need to be able to communicate clearly with clients through emails.

What You Will Do

• Help the sales team before the sale, and take charge of forecasting inventory and media planning.
• Help legal & sales during the IO process by double checking and making sure the IO matches the media plans.
• Work with the account manager/director to request the right creative assets, test them thoroughly & own fixing any issues with stakeholders.
• Manage and deliver ad campaigns sold directly by our sales team.
• Keep an eye on campaigns every day with thorough health checks, give proactive reports on status updates & recommend improvements where needed to boost campaign performance.
• Give campaign reporting and insights to the sales team.
• Help finance with their monthly reconciliation.

What You Need To Qualify

• You've spent at least 5 years in Ad Operations, and you're an expert in inventory management and audience segmentation on the publisher sell-side.
• You know Google Ad Manager 360 like the back of your hand.
• You have experience with media planning and a strong understanding of the RFP process, including assessing inventory availability and pricing strategies for direct-sold and programmatic deals.
• You're well-versed in DMP platforms like Audigent, Permutive, ArcSpan, or LiveRamp, and know how to build, activate, and optimize audience segments.
• You have experience trafficking and troubleshooting rich media creatives using Celtra, Clipcentric, or other vendors.
• You’re highly organized and skilled in project management, with experience using tools like Asana, Monday.com, or Trello to coordinate tasks across teams.
• You're a strong analytical and critical thinker who can easily spot patterns within large amounts of data and translate insights into actionable recommendations.

Why should you work for us?

• We're not some stuffy, old-school media company dwelling on the negative. We create viral content and cover the fun stuff.
• You’ll have the opportunity to lead key initiatives, take ownership of projects, and grow with the company as we continue to scale.
• We're super ambitious with big goals, and you'll be part of a team that's consistently grown by 50% each year.
• If you want to be a key player and help us keep growing, you'll have a huge impact on the business.
• We only hire the best and strive to compete at the highest level, so you'll be working with a team of A-players.
• Geographical freedom - You can work from anywhere, as long as you're available during GMT timezone.

This job isn’t for you if:

• If you struggle in fast-paced, high-stakes environments.
• If you're someone who needs handholding and can't work independently.
• If you’re looking for a strict 9-to-5 role with little flexibility, this may not be the right fit as you may need to check-in briefly on week-ends during busy periods to perform health checks.
• If you haven't had hands-on experience with all facets of ad operations in the past 2 years and don't meet our requirements.

Recruitment Process

1. Quick screening chat with HR.

2. Another video call with some of your potential Ad Ops teammates.

3. Show us what you can do with a Use Case.

4. Final video interview with the exec team.

5. Job offer & start date!

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