Senior Adobe Experience Cloud Administrator

Job Description:

We are looking for a Senior Adobe Experience Cloud Administrator with a strong background in platform administration, operations, governance, and light development experience. This role is pivotal in managing the day-to-day configuration, governance, and optimization of Adobe Experience Cloud products, ensuring seamless integration, scalability, and reliability of marketing and content operations.

This is a cross-functional role requiring hands-on expertise with Adobe Experience Manager (AEM), Adobe Admin Console, Adobe Target, Marketo, Customer Journey Analytics (CJA), Adobe Assets (DAM), Adobe Launch, and Adobe Workfront.

Responsibilities:

Platform Administration & Configuration

• Oversee user, group, role and product profile management across the Adobe Admin Console.
• Manage AEM environments (author, publish, dispatcher), including user permissions, replication agents, package management, backups, and maintenance tasks.
• Administer Adobe Target: user management, workspace setup, activity organization, tagging schema, and audit trails.
• Manage and configure Marketo: roles, workspaces, partition setup, lead lifecycle governance, and system integrations.
• Maintain Adobe CJA: dataset schema governance, connection management, permission controls, and troubleshooting.
• Oversee Adobe Assets (DAM): asset workflows, metadata schema, permissions, folder structures, and lifecycle policies.
• Administer Adobe Launch: property setup, rule/extension management, environments, and publishing flows.
• Configure and manage Adobe Workfront: user roles, group structures, request queues, project templates, reporting dashboards, and governance.
• Setting up proactive alerts & monitoring across the ecosystem using the in-house & Adobe provided tools like New Relic, Splunk etc.
• Lead the L1/L2 support tasks for debugging issues across Adobe Experience Cloud products and engage relevant stakeholders as needed

Governance & Compliance

• Define and enforce governance models across all Adobe Experience Cloud products including tagging standards, naming conventions, and data hygiene practices, audit & reporting requirements, etc.
• Ensure platform security, data privacy compliance (e.g., GDPR, CCPA), and access management best practices.
• Monitor license usage, audit logs, performance metrics, and system health.

Operational Excellence

• Act as the point of contact for incident resolution, system outages, platform upgrades, and vendor escalations.
• Collaborate with marketing, analytics, UI/UX, PMO, development, and data teams to enable campaigns, experiences, and reporting within defined SLAs.
• Support change management processes including release coordination, UAT, and documentation.
• Identify process automation and workflow optimization opportunities across platforms.

Development Support (Light)

• Support component-level AEM enhancements (templates, workflows, permissions).
• Assist in basic rule creation in Launch, campaign setup in Target, or form customization in Marketo as needed.
• Collaborate with developers and architects for troubleshooting and platform customization.

Qualifications:

• Bachelor's or Master's degree in Computer Science, Engineering, or a related field.
• 8+ years of experience managing enterprise marketing or content platforms, with at least 5 years of direct experience in Adobe Experience Cloud administration.
• Proven experience administering AEM (Sites, Assets), including deployment of workflows, user roles, and system configuration.
• Solid experience with Adobe Admin Console, Adobe Target, Marketo, CJA, Adobe Launch, and Workfront.
• Understanding of Adobe Identity Management, sandbox environments, and cross-cloud governance
• Basic web front-end development experience, including CSS/JavaScript/HTML is a plus.
• Knowledge of REST APIs, webhook configurations, and integration monitoring tools
• Basic knowledge of audience segmentation, customer journeys, personalization strategies, test optimization, and real-time targeting.
• Basic knowledge of Analytics – reporting, custom metrics, analysis workspace, and integrations.
• Experience with Adobe Experience Manager (AEM) 6.5 or above.
• Proficiency in Java, JavaScript, HTML/CSS, JSON, and modern front-end frameworks.
• Experience with Adobe I/O Runtime, Events, APIs, and Adobe Launch.
• Strong understanding of digital marketing KPIs, testing methodologies, and agile workflows.
• Understanding of AEM workflows, Sling mapping, multi-site management, and translation framework.
• Ability to integrate with HTML/JS/CSS built by front-end developers.
• Adobe certifications in Target, AEM, Analytics, CJA or Marketo would be a plus.
• Experience working in agile teams using Jira, Git, and CI/CD pipelines.

Web Development Experience Requirements:

• Proficiency in HTML5, CSS3, and JavaScript (MVC frameworks).
• Experience with front-end technologies such as CSS, JavaScript, HTML, iOS, and Android.
• Strong problem-solving abilities and a portfolio showcasing previous web development projects.
• Familiarity with web content management systems and eCommerce platforms
• Good to know React & .Net web development platform.

Preferred Certifications

• Adobe Certified Expert – AEM Sites/Assets Administrator
• Adobe Certified Expert – Adobe Target Business Practitioner
• Adobe Certified Expert – Marketo Engage Administrator
• Adobe Workfront Core/Advanced Administrator Certification
• Adobe Analytics or CJA Certification (a plus)