Senior Affiliate Manager - Denmark & Sweden Markets

1 Month ago • 5 Years +

Job Summary

Job Description

Betsson Group is seeking a Senior Affiliate Manager to drive affiliate growth in regulated markets, specifically Denmark and Sweden. The role involves developing high-performing affiliate relationships, ensuring compliance with local regulations, and executing market-specific strategies to optimize performance. Responsibilities include managing and growing affiliate partnerships, monitoring traffic and ROI, developing tailored promotional strategies, recruiting new affiliates, collaborating with internal teams, representing the company at industry events, and supporting junior team members. The ideal candidate will have at least 5 years of affiliate marketing experience in the online gaming industry, with proven success in regulated markets like Denmark and Sweden. Strong analytical skills, excellent communication, and fluency in English are essential. Proficiency in Danish or Swedish is a strong advantage.

Must have:

5+ years affiliate marketing experience in online gaming
Proven track record in regulated markets (Denmark/Sweden)
Deep understanding of local advertising and compliance
Strong analytical and strategic skills
Excellent communication and interpersonal skills
Fluent in English
Proactive, adaptable, and results-focused mindset

Good to have:

Proficiency in Danish or Swedish

2 skills required

2 skills required for this role

Add these skills to join the top 1% applicants for this job

communication

affiliate-marketing

Job Details

Drive Affiliate Growth in Regulated Markets with Betsson Group

Are you a strategic affiliate expert with experience navigating regulated markets like Denmark and Sweden? Do you thrive in a data-driven, fast-paced environment where relationships and results go hand in hand? Join Betsson Group as our new Senior Affiliate Manager.

Your Role:

As a Senior Affiliate Manager, you will be responsible for driving acquisition and growth through affiliate partnerships in Denmark and Sweden. Your focus will be on developing high-performing relationships, ensuring full compliance with local regulations, and executing market-specific strategies to optimise performance.

Key Responsibilities:

Manage and grow affiliate partnerships for Betsson Group brands in Denmark and Sweden.
Ensure all campaigns and affiliate activities comply with local marketing and regulatory requirements.
Monitor traffic, conversions, and ROI to continuously improve affiliate performance.
Develop tailored promotional strategies and communications for partners in the region.
Identify and recruit new affiliates with potential for long-term value.
Collaborate closely with internal teams (Compliance, Marketing, Legal, Product) to align affiliate strategies with business goals.
Represent Betsson Group at industry events and affiliate conferences across Europe.
Support and mentor junior team members and contribute to team hiring and development.

What We're Looking For:

Minimum 5 years of experience in affiliate marketing within the online gaming industry.
Proven track record in regulated markets, particularly Denmark and/or Sweden.
Deep understanding of local advertising standards, affiliate compliance, and player behaviour.
Strong analytical skills with the ability to translate data into strategy.
Excellent communication and interpersonal skills.
Fluent in English; proficiency in Danish or Swedish is a strong plus.
Proactive, adaptable, and results-focused mindset.

Why Betsson Group?

At Betsson Group, we’re committed to responsible growth in regulated markets. You’ll be part of a collaborative, forward-thinking team that values innovation, compliance, and performance. We offer a dynamic work environment, opportunities for career development, and the chance to help shape the future of affiliate marketing

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