Senior Analyst, Data & Analysis

11 Hours ago • 3-5 Years • Data Analysis • $94,270 PA - $104,720 PA

Job Summary

Job Description

Digitas, a Networked Experience Agency, is seeking a Senior Analyst for its Data & Analysis team. This role involves using data-driven insights to fuel strategic growth for clients by analyzing massive datasets, making cross-channel recommendations, and communicating strategic ideas. The Senior Analyst will build the strategic and tactical foundation for data-driven marketing efforts, working on brand and acquisition campaigns, site optimization, and online testing strategy. Responsibilities include instituting measurement plans, conducting research, reporting on performance, uncovering insights from large datasets, connecting data across channels (display, site, search, email, social), communicating with clients, and collaborating with internal teams and external partners. The ideal candidate has 3-5 years of analytics or strategy experience, a four-year degree, passion for digital marketing, familiarity with Excel/SQL/Tableau, and comfort in a fast-paced environment. Familiarity with generative AI tools is a plus.
Must have:
  • 3-5 years of experience in analytics or strategy
  • Four-year college degree
  • Passion for digital marketing
  • Experience communicating with stakeholders
  • Fluency with Excel (pivot tables, vlookups) or SQL/Tableau
  • Comfortable in a fast-paced environment
Good to have:
  • Familiarity with generative AI tools (ChatGPT, Gemini, DALL-E, Midjourney)
Perks:
  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Disability insurance
  • 401K plan
  • Parental leave
  • Family care leave
  • Family forming assistance
  • Tuition reimbursement
  • Flexible time off

Job Details

Company description

 

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

 

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.


Overview

The Data & Analysis team uses data-driven insights to fuel strategic growth for clients.  We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients.

To help with this, we’re looking for an outstanding Senior Analyst – someone who can analyze massive data sets, make insightful cross-channel recommendations, and communicate strategic ideas to clients.

As a Senior Analyst, you’ll build the strategic and tactical foundation for data-driven marketing efforts.  You’ll work to achieve client goals through brand and acquisition campaigns, site optimization, and/or online testing strategy.

Sound like you? Read on.


Responsibilities

  • Instituting frameworks across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting
  • Diving into large data sets, uncovering insights, and providing impactful recommendations to clients
  • Connecting the dots across channels through data (including display media, site, search, email, and social) to provide a holistic view of marketing efforts
  • Communicating with clients regularly on scheduled deliverables and ad-hoc requests
  • Collaborating with internal teams and external partners to drive success for client’s business goals

Qualifications

  • 3-5 years of experience in analytics or strategy
  • A four-year college degree
  • Passion for digital marketing and emerging trends in the digital landscape
  • Experience communicating with internal and external stakeholders at a variety of levels
  • Fluency with Excel (including pivot tables and vlookups) and/or other data analysis tools such as SQL or Tableau
  • Comfortable in a fast-paced and deadline-driven environment
  • Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Got the sparkle? Apply if you believe your unique skills are a fit.


Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 
 
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
 
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
 
Compensation Range: $94,270 - $104,720. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/1/25

All your information will be kept confidential according to EEO guidelines. 

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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


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Website: www.publicisgroupe.com

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