Senior Demand Generation Analyst - Account Based Marketing

Zenoti provides an all-in-one, cloud-based software solution for the beauty and wellness industry. Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. Zenoti helps clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending. Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizes

Zenoti powers more than 30,000 salons, spas, medspas and fitness studios in over 50 countries. This includes a vast portfolio of global brands, such as European Wax Center, Hand & Stone, Massage Heights, Rush Hair & Beauty, Sono Bello, Profile by Sanford, Hair Cuttery, CorePower Yoga and TONI&GUY.

Our recent accomplishments include surpassing a $1 billion unicorn valuation, being named Next Tech Titan by GeekWire, raising an $80 million investment from TPG, ranking as the 316th fastest-growing company in North America on Deloitte’s 2020 Technology Fast 500™. We are also proud to be recognized as a Great Place to Work CertifiedTM for 2021-2022 as this reaffirms our commitment to empowering people to feel good and find their greatness. To learn more about Zenoti visit: https://www.zenoti.com

What will I be doing?

• Leading a team of 2-3 Account-Based Marketeers to run 1 to few & 1 to many plays to generate pipeline
• Understanding the needs and process pains of relevant Business Decision Makers to identify opportunities where Zenoti's software solution can add long-term value.
• Identifying potential customers & creating a database with tools like Hunter, Rocketreach, ZoomInfo, etc.
• Creating compelling email campaigns & liaising with SDRs from across the globe to convert a database of prospects into opportunities.
• Being the primary expert of Zenoti's product offerings to help answer any initial questions a potential customer may have.
• Meeting and exceeding monthly and quarterly targets, pipeline generation and activity-based targets.

What skills do I need?

• Prior work experience of 4+ years in Email Marketing, Account-Based Marketing, Market Research, Data Mining, and MS Excel
• Strong interpersonal communication skills with attentive listening, and superior writing.
• Desire to work in a competitive environment where one’s growth potential is driven by one’s abilities and attitude.
• General knowledge of the IT Software industry and SaaS Industry, with the capacity to learn and retain knowledge about individual products and business solutions quickly and accurately.
• Knowledge of Sales Processes and adhering to such established processes & software like Outreach, Salesforce, Jira.
• Prior experience of leading a small-midsized team to meet targets is mandatory
• Experience or an understanding of the beauty wellness industry is a plus
• Experience in Email Marketing or Account Based Marketing is a plus
• Experience in working for regions like North America, Europe, Africa & IMEA is a plus

Why Zenoti?

• Be part of an innovative company that is revolutionizing the wellness and beauty industry.
• Work with a dynamic and diverse team that values collaboration, creativity, and growth.
• Opportunity to lead impactful projects and help shape the global success of Zenoti’s platform.
• Attractive compensation.
• Medical coverage for yourself and your immediate family.
• Access to regular yoga, meditation, breathwork, and stress management sessions. We also include your family in benefit awareness initiatives.
• Regular social activities, and opportunities to give back through social work and community initiatives.

Zenoti provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.