Senior Digital Account Manager SEM (e/v/e/r/y/o/n/e)

Company description

Publicis Media is the world's second-largest media agency network and part of the French communications group Publicis Groupe. With global agency brands such as Zenith, Starcom, and Spark, Publicis Media manages client business in over 100 countries and is constantly evolving. Our specialized teams support renowned clients in the areas of Data and Technology, Analytics and Insights, Research, Content, Performance, Buying, and Business Development.

Are you a structured and ambitious personality with profound experience in Digital Marketing and a passion for Search? Do you want to comprehensively support clients, manage projects, and create real added value with your expertise? Then we are looking for exactly you!

Overview

As a Senior Digital Account Manager SEM, you will independently manage national and international accounts in the field of search engine marketing. You will take responsibility for strategic consulting and operational management of your clients.

Responsibilities

• Independent support and consulting for our clients in the area of Paid Search (Google, Bing etc.)
• Development of Paid Search strategies including benchmarking and KPI control
• Planning, implementation, optimization, and budget control of campaigns
• Analysis of performance and derivation of recommendations for action
• Creation of reports, presentations, and client trainings
• Close collaboration with internal specialists and other disciplines for integrated digital campaigns
• Support in expanding full-funnel strategies

Qualifications

• At least 3 years of experience in planning, activation, and reporting of Paid Search campaigns
• Profound understanding of SEM best practices, tools and market trends
• Experience in benchmarking and developing data-driven strategies
• Advanced knowledge in Full Funnel Search
• Very good knowledge of KPIs and their control
• Strong communication and presentation skills in German and English
• Proactive personality with team spirit, hands-on mentality and enjoyment of consulting

Additional information

Sure, advertising with coffee might not be "in" anymore – but honestly: Our coffee is really good. ☕ And that's not all:

• Part of Switzerland's largest agency network, with the opportunity to actively shape the agency culture
• A creative environment with real team spirit (yes, office dogs are also part of it 🐶)
• Collaboration with great colleagues from various disciplines and agencies (Publicis Communications, Publicis Zurich, Prodigious, Saatchi & Saatchi, Digitas, MetaDesign)
• Modern office directly at Bellevue – with a rooftop terrace, proximity to Lake Zurich, and flexible home office option
• Further training opportunities through individual development programs, network trainings and in-house language courses
• Pure agency life: Inspiration sessions, impulse lectures, aperitifs and garden barbecues included

At Publicis Media, we value diversity and different perspectives. No matter what background or personality you bring – you are welcome here and can develop your strengths.