Senior Product Analyst

playkot

Job Summary

We are creating a new project in collaboration with one of the largest content creators with a billion-strong audience – a platform for vertical series in the Shorts format. We already have a released product, a content library, and initial metrics. We are looking for a Product Analyst to transform data into insights and help the product team make fact-based decisions.

Must Have

  • Analyze user data and content across mobile and web products; proactively discover insights.
  • Identify and track key product metrics: retention, engagement, conversion, LTV, DAU/MAU, and others.
  • Conduct user behavior analysis: funnels, cohort analysis, segmentation, user paths.
  • Plan, conduct, and evaluate A/B tests and experiments; formulate recommendations for product development.
  • Build dashboards, reports, and visualizations for product analytics.
  • Work with the product team to ensure proper event logging and data monitoring.
  • Perform ad-hoc analyses to identify the causes of metric changes, anomalies, and spikes in data.
  • Conduct content analytics: track content performance indicators such as views, retention, engagement, CTR, and series completions.
  • Experience in product analytics of at least 4 years.
  • Experience with B2C mobile and/or web products, preferably related to content or subscription monetization.
  • Deep understanding of user behavior analysis, cohort analysis and segmentation.
  • Experience in conducting A/B tests and knowledge of data analysis tools: SQL, Python, Excel, BI tools (preferably Tableau).
  • Experience in forming and testing hypotheses, the ability to find insights in data and turn them into recommendations.
  • A desire to dive deep into the product, analyze metrics, and propose development paths.
  • Fluent Russian.

Perks & Benefits

  • Work in a stable international company.
  • Competitive salary, reviewed every 6 months based on market trends and your performance.
  • Flexible benefits: an annual $1000 to spend on perks, including health insurance, sports, therapy, education and language classes.
  • Open statistics, including earnings from our games.
  • An epic team ready to share their experience and knowledge.

Job Description

We are creating a new project in collaboration with one of the largest content creators with a billion-strong audience – a platform for vertical series in the Shorts format. We already have a released product, a content library, and initial metrics.

We are looking for a Product Analyst to transform data into insights and help the product team make fact-based decisions.

What you will be doing

  • Analyze user data and content across mobile and web products; proactively discover insights.
  • Identify and track key product metrics: retention, engagement, conversion, LTV, DAU/MAU, and others.
  • Conduct user behavior analysis: funnels, cohort analysis, segmentation, user paths.
  • Plan, conduct, and evaluate A/B tests and experiments; formulate recommendations for product development.
  • Build dashboards, reports, and visualizations for product analytics.
  • Work with the product team to ensure proper event logging and data monitoring.
  • Perform ad-hoc analyses to identify the causes of metric changes, anomalies, and spikes in data.
  • Conduct content analytics: track content performance indicators such as views, retention, engagement, CTR, and series completions.

We expect from you

  • Experience in product analytics of at least 4 years.
  • Experience with B2C mobile and/or web products, preferably related to content or subscription monetization.
  • Deep understanding of user behavior analysis, cohort analysis and segmentation.
  • Experience in conducting A/B tests and knowledge of data analysis tools: SQL, Python, Excel, BI tools (preferably Tableau).
  • Experience in forming and testing hypotheses, the ability to find insights in data and turn them into recommendations.
  • A desire to dive deep into the product, analyze metrics, and propose development paths.
  • Fluent Russian.

What we offer

  • Work in a stable international company.
  • Competitive salary, reviewed every 6 months based on market trends and your performance.
  • Flexible benefits: an annual $1000 to spend on perks, including health insurance, sports, therapy, education and language classes.
  • Open statistics, including earnings from our games.
  • An epic team ready to share their experience and knowledge.

8 Skills Required For This Role

Excel Data Analytics Oops Game Texts Market Research Tableau Python Sql

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