Senior Product Manager, Angry Birds Friends

1 Month ago • 4-8 Years • Game Design

Job Summary

Job Description

As a Senior Product Manager for Angry Birds Friends, you'll lead live operations, focusing on game optimizations and monetization strategy. Responsibilities include driving in-game sales, analyzing metrics to improve player experience and financial performance, defining strategic plans for revenue growth, supporting the economy designer, conducting A/B tests, and benchmarking competitors. You'll work closely with the design team to balance game economy and ensure the overall success of the monetization strategy. The role requires deep understanding of F2P live-ops, game design, and data analysis skills.
Must have:
  • Experience with live F2P mobile titles
  • Deep understanding of F2P live-ops and game design
  • Strong analytical skills (Excel, SQL)
  • A/B testing experience and statistical inference
  • Strategy building and roadmap creation
  • Excellent written and verbal communication
Perks:
  • Relocation support

Job Details

Senior Product Manager, Angry Birds Friends

04.03.2025 Product Management Permanent Open position
Rovio is part of the SEGA family and world famous for our flagship IP Angry Birds - want to know more about Rovio as an employer? .

We are now looking for a Senior Product Manager with a focus on Live Operations to join the Angry Birds Friends team located across our HQ in Finland and the Barcelona Studio. You will be owning live operations for the game, taking responsibility for the game optimisations and working side by side with design to balance game economy and ensure overall success of our monetization strategy.

If you love building and improving F2P games based on deep player understanding; if you are passionate about data driven development; get excited about constant experimentation and designing performant features and would like to work and collaborate with a team of dedicated professionals - apply now!

Not in Finland? We can provide relocation support. If you are already in Barcelona, you can also be located in our studio here.

You will have impact and fun at work by:

  • Leading the day-to-day execution of the game’s monetisation strategy and live-ops calendar and driving the success of in-game sales, offers, and live events
  • Analysing the game metrics and proactively identifying and implementing optimizations to improve the player experience and core financial performance keeping in mind the needs of a mature F2P game
  • Defining the strategic plans for short term revenue increase and long term LTV increase for live-ops
  • Supporting the economy designer by monitoring the game economy and giving recommendations for balancing and future experimentation
  • Being responsible for monetisation and segmentation A/B tests and translating the results into actions that help steer the game into the right direction
  • Constantly bringing an outside-in view and deep market expertise by benchmarking competitors and identifying new and promising practices from the games in the market

Experience and skills we are looking for:

  • Experience working as a Product Manager with live F2P mobile titles
  • Deep understanding of F2P live-ops, economy, and game design and eagerness to learn about Angry Birds players
  • Proven analytical capabilities (ex. Excel, SQL, dashboard utilisation) with the ability and drive to analyse data independently
  • Experience in tuning and balancing live-ops features to drive sustainable performance
  • Prior experience with building hypothesis for A/B testing and a good understanding of statistical inference
  • Experience with strategy building and ability to translate the overall strategy into a roadmap
  • Strong written and verbal communication skills in English

Please send your CV in English. We look forward to talking to you!

We welcome applicants to use the name they want to be addressed by in the application form, regardless of whether it is their legal name.

At Rovio, we are also committed to providing reasonable accommodations for qualified individuals with disabilities or conditions in our working environment and job application procedures. We are committed to continuously improving workplace accessibility. If you have any questions before applying, please write to us at .

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About The Company

Rovio Entertainment Corporation is a global mobile-first games company that creates, develops and publishes mobile games, which have been downloaded over 5 billion times. Rovio is best known for the global Angry Birds brand, which started as a popular mobile game in 2009, and has since evolved from games to various entertainment, animations and consumer products in brand licensing. Rovio has produced The Angry Birds Movie (2016), and its sequel, The Angry Birds Movie 2 was released in 2019. The company offers multiple mobile games and has eight game studios – one in Espoo (Finland), one in Stockholm (Sweden), one in Copenhagen (Denmark), one in Barcelona (Spain), two in Montreal and one in Toronto (Canada). The studios also include a subsidiary in Izmir (Turkey) called Ruby Games, which was acquired in 2021. Most of the employees are based in Finland where Rovio is headquartered. The company’s shares are listed on the main list of NASDAQ Helsinki stock exchange with the trading code ROVIO. Sega Europe Limited has acquired more than 90 percent of Rovio’s issued and outstanding shares and will delist the company from NASDAQ Helsinki stock exchange as soon as permitted under applicable laws.

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