Senior SEO Director

19 Minutes ago • 8 Years +

Job Summary

Job Description

This Senior SEO Director role at Jellyfish is dedicated to a global ecommerce brand, focusing on embedding search into the organization's DNA and driving search evolution at scale from the Amsterdam office, with regular client HQ visits. The role involves leading search visibility beyond traditional engines to social platforms and LLM-shaped environments, defining search in an AI-driven landscape. You will inspire and guide a capable team, acting as a torch-bearer for Jellyfish's SEO product and shaping the future of search for a major client and the agency.
Must have:
  • Own SEO strategy for a global ecommerce brand.
  • Build deep partnerships with client departments to embed search thinking.
  • Blur lines between performance SEO and brand positioning.
  • Use search data, audience behaviour, and trend analysis to inform strategy.
  • Develop new approaches to LLM visibility and platform-specific optimisation.
  • Apply AI-driven tools to enhance content, analysis, and reporting.
  • Represent Jellyfish in industry conversations and pitch settings.
  • Guide and inspire SEO managers and specialists.
  • 8+ years experience in enterprise ecommerce SEO at global scale.
  • Strategist's mindset to connect search insights with brand, consumer, and product strategy.
  • Confident working onsite with senior client stakeholders, influencing direction.
  • Strong grasp of AI-driven search evolution.
  • Experience using AI tools to scale impact and efficiency.
  • Natural communicator and evangelist.
  • Comfortable and experienced in integrated search campaigns.
  • Ability to work closely with CSO of Strategy & Planning to define new products and workstreams.
Perks:
  • Discretionary annual bonus scheme.
  • Work remotely for up to 60% of your days.
  • Flexible working hours (8am - 6:30pm).
  • One paid day each month (2 hours per week) for self-development.
  • Access to Jellyfish Learn.
  • Opportunity to work with one of the world's biggest ecommerce brands.
  • Define the next chapter of search (Google, Social, and LLMs).
  • Hybrid setup.

Job Details

Company Description

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

This isn't a typical SEO Director role. You'll be almost fully dedicated to one client: a global ecommerce brand that's a household name in every corner of the world.

Based out of our Amsterdam office, you'll also spend regular time onsite at the client's HQ (Amsterdam region). You'll work directly with stakeholders across category, product, media, merchandising, content, PR, and brand to embed search into the organisation's DNA and drive search evolution at scale.

At the same time, you'll act as a torch-bearer for Jellyfish's SEO product. That means leading the charge on search visibility beyond traditional search engines - from Google to social platforms and emerging environments shaped by Large Language Models. You'll help define what search means in an AI-driven landscape, ensuring both our client and our agency stay ahead of the curve.

Your large account team has a deep knowledge of the brand and will be supporting you in the execution of your successfully directed initiatives. This is an incredible opportunity to inspire and guide a highly capable team of SEO professionals across multiple territories.

Responsibilities

  • Strategic Leadership - Own SEO strategy for one of the world's most recognised ecommerce brands, ensuring it sits at the heart of wider brand and product direction.
  • Cross-Org Influence - Build deep partnerships with client departments (product, brand, PR, engineering, analytics) to embed search thinking into decision-making.
  • SEO + Brand Strategy - Blur the lines between performance SEO and brand positioning, ensuring search visibility reinforces cultural relevance and brand storytelling.
  • Search Intelligence - Use search data, audience behaviour, and trend analysis to inform broader marketing and brand strategy at an organisational level.
  • Product & Innovation - Work with Jellyfish's strategy and product teams to develop new approaches to LLM visibility, platform-specific optimisation, and search across emerging ecosystems.
  • Leveraging AI - Apply AI-driven tools and workflows to enhance content, analysis, and reporting efficiency, delivering greater impact in the day to day.
  • Thought Leadership & Pitch Support - Represent Jellyfish in industry conversations, pitch settings, and cross-agency forums. Be the voice of authority on the future of search.
  • Team Mentorship - Guide and inspire SEO managers and specialists, ensuring best practice is applied consistently across the account.

Qualifications

We're Looking For

  • 8+ years experience in enterprise ecommerce SEO with proven success at global scale.
  • A strategist's mindset - able to connect search insights with brand, consumer, and product strategy.
  • Confident working onsite with senior client stakeholders, influencing direction across multiple departments.
  • Strong grasp of AI-driven search and how SEO is evolving by the day.
  • Experience using AI tools in practical ways to scale impact and efficiency across SEO workflows.
  • A natural communicator and evangelist - equally at home with the C-Suite, engineers, or conference stages.
  • An SEO who is comfortable, knowledgeable, and experienced in working across integrated search campaigns - creating incremental growth and efficiency alongside Paid Media activity
  • Someone who will work closely with our CSO of Strategy & Planning (our lead in Amsterdam) - to define new products, workstreams, initiatives, and ways of working - shaping not just this major client's success…but the direction of Jellyfish at a global level.

Why Join Us

  • Work almost exclusively with one of the world's biggest ecommerce brands, shaping search strategy at global scale.
  • Define the next chapter of search - in all relevant arenas - Google, Social, and LLMs
  • Hybrid setup: Amsterdam-based role with time split between our agency office, client HQ and your own preferred remote working location.

In this role, you'll set the agenda for a global ecommerce giant while shaping the playbook for the rest of the agency – and the industry – will follow.

Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

💰 Reward: You'll be eligible to join our discretionary annual bonus scheme.

💫 Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

📈Growth, Your Way: Accumulate one paid day each month (2 hours per week) for self-development and access to Jellyfish Learn.

As per standard market practice, all roles in The Netherlands are offered on a 1 year contract with the view to extend or make permanent beyond this point

Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to talentacquisition@jellyfish.com

._

#LI-Hybrid

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