Team Lead Brand & Communications Spain (m|w|x)

1 Month ago • 3 Years +

Job Summary

Job Description

As Team Lead Brand & Communications, you will be responsible for idealo’s brand strategy and communications in the Spanish market. You will lead a team of three Brand & Communication Managers, creating and managing content for social media channels and other key touchpoints of idealo.es. This includes translating strategic goals into actionable tasks, monitoring campaign performance, analyzing data, and presenting results to senior stakeholders. You will collaborate with cross-functional teams and other international markets, fostering a culture of trust and ownership, applying expertise in both digital marketing (social media, guerrilla, etc.) and traditional channels (TV, print, PR, OOH).
Must have:
  • Leadership experience, ideally in an agile environment.
  • C2 level Spanish and business-fluent English skills.
  • In-depth knowledge of the Spanish e-commerce market.
  • Expertise in digital marketing and traditional media.

Job Details

Take our brand presence in Spain to the next level!

As Team Lead Brand & Communications, you’ll be responsible for idealo’s brand strategy and communications in the Spanish market. You’ll lead a dedicated team of three Brand & Communication Managers who create and manage content for our social media channels and other key touchpoints of idealo.es. Together with your team, you’ll shape and evolve our brand presence – data-driven, creative, and customer-focused.

About the role

  • Lead, support, and develop a team of three Brand & Communication Managers for idealo.es.

  • Translate strategic goals into actionable tasks and steer your team’s daily work based on market analyses, KPIs, trends, and user needs.

  • Foster a culture of trust and ownership, and lead by example.

  • Apply your expertise in both digital marketing (social media, guerrilla, etc.) and traditional channels (TV, print, PR, OOH).

  • Take ownership of brand and communication projects – from concept to execution.

  • Monitor campaign performance, analyze data, and present results and insights to senior stakeholders.

  • Collaborate closely with cross-functional teams and other international markets.

Skills & Requirements

  • At least three years of leadership experience, ideally in an agile working environment.

  • Spanish at C2 level and business-fluent English skills.

  • In-depth knowledge of the Spanish e-commerce and retail market.

  • Strategic thinker with an entrepreneurial mindset and a structured approach to work.

  • Proven expertise in digital marketing – including social media, performance marketing, content strategy, and SEO.

  • Solid understanding of traditional media.

  • Confident in working with KPIs, brand messaging, and project management.

  • Strong decision-making skills, assertiveness, and a collaborative mindset. You’re committed to both your own growth and the development of your team.

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About The Company

Axel Springer is a media and technology company. The company's mission is to empower free decisions for people around the world through independent journalism and innovative offerings. Axel Springer operates in more than 40 countries with a presence in all major digital markets and generated 3.8 billion euros in revenue in 2022. Axel Springer is the media and technology company.

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