UA Marketing (Junior)

20 Minutes ago • 6 Years +

Marketing

Job Description

This Junior UA Marketing role at Rocket Game Studio involves market and competitor research using specialized tools, ASO and storekit optimization for mobile games/apps to boost organic reach. Responsibilities include developing marketing plans, managing campaigns, budgets, and creatives, tracking performance, and optimizing ROI. The specialist will report on project performance, resolve issues, and collaborate with creative and product teams. They will also master Ad Network operations and utilize MMPs for in-depth UA marketing strategy review. A minimum of 6 months of marketing experience in the game/app sector is required, along with a data-driven mindset and ability to work under pressure.

Good To Have:

Having studied in Group A (Science/Maths specialized class) is an advantage.
Love making games/apps and have knowledge of the global mobile game/app market, good at catching trends for advertising ideas.

Must Have:

Use Market Research Tools for market and competitor analysis.
Perform ASO and optimize storekit for mobile games/apps.
Develop marketing plans, manage campaigns, budgets, and creatives.
Track performance, test, and optimize to increase project ROI.
Report project performance and resolve issues.
Collaborate with creative and product teams for optimization.
Understand and optimize operations on various Ad Networks.
Utilize MMPs for in-depth review of mobile games/apps and UA marketing strategy.
Minimum 6 months of Marketing experience in Game/App.
Possess a good data-driven mindset, be smart, agile, and eager to learn.
Ability to work under high pressure and be diligent.

Perks:

Income: 14-16 months salary/year.
Probationary salary: 100% of official salary.
Profit-sharing policy based on company profits.
Lunch allowance 50,000 VND/day, free afternoon tea and drinks at Pantry area.
Participate in Bao Viet special insurance package.
Social, Health, Unemployment insurance according to labor law.
Annual health check-up.
Annual travel and teambuilding, 100% cost supported.
Skills training organized internally or by invited lecturers.
Work in a Product environment with domestic and international experts.
Research and challenge new technologies and hot tech trends.
Receive consultation and sharing on personal capacity and career development.
Post-natal leave for female employees with children under 1 year old: 1h/day.
Global working environment, multicultural, respecting personal development, fair, and encouraging creativity.
Friendly, open, sharing, and helpful company members.
Modern open-space office with full amenities.
Afternoon tea break, free drinks, fruits in common area.
On-site entertainment area: billiards, PlayStation, table tennis.
Diverse sports clubs: football, swimming, badminton, pickleball.

Add these skills to join the top 1% applicants for this job

game-texts

market-research

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JOB DESCRIPTION

Use Market Research Tool to research market and competitors.
Perform ASO, optimize storekit for mobile games/apps to increase organic reach on applications.
Develop marketing plans, manage campaigns, budgets, optimize creatives, track performance, test and optimize to increase project ROI.
Report project performance, assigned tasks, and handle project issues.
Work with creative team, mobile game/app product team to optimize creative and product related metrics.
Understand and master how to operate and optimize on each Ad Network.
Use MMPs for in-depth review of mobile games/apps and UA marketing strategies.

CANDIDATE REQUIREMENTS

Minimum 6 months of Marketing experience in Game/App.
Possess a good data-driven mindset, be smart, agile, and eager to learn. (Having studied in Group A is an advantage)
Ability to work under high pressure, diligent.
Love making games/apps and have knowledge of the global mobile game/app market, good at catching trends for advertising ideas is an advantage.

BENEFITS:

Income: 14-16 months salary/year.
Probationary salary: 100% of official salary.
Profit-sharing policy based on company profits.
Lunch allowance 50,000 VND/day, free afternoon tea and drinks at Pantry area.
Participate in Bao Viet special insurance package.
Social, Health, Unemployment insurance according to labor law.
Annual health check-up, ensuring physical and mental well-being throughout the working process.
Working hours: Monday – Friday | 08:30 – 18:00
⏸ Lunch break: 12:00 – 13:30
☕ Mid-afternoon break: 15:00 – 15:15
Annual travel and teambuilding, 100% cost supported.
Skills training organized internally by the company or by invited lecturers.

Development opportunities:

Work in a Product environment with domestic and international experts.
Research and challenge new technologies and hot tech trends globally through internal training sessions or competitions with prizes.
Receive consultation and sharing on personal capacity and career development.

Health care:

Supported to participate in Bao Viet Insurance package.
Post-natal leave for female employees with children under 1 year old: 1h/day.
Global working environment, multicultural, respecting personal development, fair, and always encouraging creativity to create "awesome" values for the company & for the world.
Company members are friendly, open, sharing, and help each other overcome all difficulties in work and life.

Rich amenities

Modern open-space office with full amenities;
Afternoon tea break, free drinks, fruits in common area;
On-site entertainment area: billiards, PlayStation, table tennis,… helping balance work and relaxation;
Diverse sports clubs: football, swimming, badminton, pickleball,… creating conditions for health training and connecting members.