Job Description
The User Acquisition Manager is responsible for driving the growth of the company's user base through strategic marketing initiatives. This role involves planning, executing, and optimizing campaigns across various channels to acquire new users efficiently. Key responsibilities include identifying target audiences, developing compelling messaging, managing advertising budgets, and analyzing campaign performance to maximize ROI. The manager will work closely with product and marketing teams to ensure alignment with overall business objectives and contribute to the company's sustained growth.
Must Have:
- User acquisition strategy development
- Campaign planning and execution
- Performance analysis and optimization
- Budget management
- Cross-functional collaboration
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