Associate Director, Analytics

About the role:

We’re looking for a dynamic and strategic Associate Director of Analytics to join our Measurement team at Whalar. This isn’t just about crunching numbers—it’s about transforming complex campaign data into powerful, actionable stories that drive smarter decisions and bigger results. In this role, you’ll lead the charge on learning agendas, measurement frameworks, and collaborative problem-solving for some of the most innovative creator marketing campaigns in the industry. You’ll uncover trends, spot opportunities, and help your team deliver insights that shape strategies for global brands. As a trusted leader, you’ll guide a talented team of data analysts, fostering growth, collaboration, and operational excellence across our analytics function. If you’re passionate about turning data into impact, influencing strategy at scale, and leading a high-performing team, this is your opportunity to make a measurable mark in the creator economy.

Here’s what you’ll do day-to-day:

• Lead the collection, organization, and analysis of data from a variety of sources to inform influencer marketing campaigns
• Create and maintain reports and dashboards to visualize data trends and insights
• Use data to identify opportunities for optimization and improvement in creator marketing campaigns
• Work with cross-functional teams to provide data-driven recommendations and support decision-making
• Manage and mentor a team of data analysts, setting goals and providing feedback and support
• Ensure the smooth operation of the analytics function, including data quality control and process improvement
• Stay up-to-date with the latest trends and best practices in data analysis and influencer marketing
• Provide leadership and guidance to the analytics team, developing and implementing best practices and standards
• Collaborate with senior leadership to align analytics strategy with overall business goals and objectives

Here’s what we’re looking for:

• Bachelor's degree in a quantitative field such as mathematics, statistics, or computer science
• 7+ years of experience in a data analysis role, with at least 5 years of experience in a leadership position
• Strong analytical and problem-solving skills
• Proficiency in Google Suite of products, specifically Sheets, and Looker
• Familiarity with social media platforms and creator marketing is a plus
• Excellent communication and leadership skills
• Strong experience managing and developing a team of data analysts
• Experience implementing and maintaining data quality control processes a plus
• Demonstrated ability to align analytics strategy with overall business goals and objectives

The salary range for this role is $100,000 - $125,000 and serves as a general guideline reflecting the potential compensation for the role. The final salary offer will be determined based on a comprehensive evaluation of factors such as the candidate's experience, expertise, alignment with the position's requirements, and, ultimately budget approvals.

Our values:

At Whalar, diversity, equity, and inclusion (DEI) isn't just a statement, it's our collective strength. Our people are our superpower. A diverse team and inclusive leadership have shaped Whalar since our inception in 2016, fueling a constant evolution of growth. We champion a culture of respect and empathy, fostering a sense of belonging that transcends demographics. We hire individuals of all backgrounds and empower them to thrive, challenge stereotypes, and actively break societal barriers.

The perks:

Whalar provides flexible benefits and collaborative work environments/experiences, so employees can work productively in a setting that best and uniquely suits their needs.

• Medical, Dental, Vision
• 25 days of PTO + Sick days + Winter break
• Retirement planning with employer match
• Monthly phone/internet reimbursement
• Professional development stipend
• New joiner Home office allowance
• Fertility benefits
• Up to 16 weeks of paid parental leave
• Volunteer days
• Identity theft protection & Legal assistance
• Company Paid Life & Disability Insurance
• Extra Voluntary Life Insurance Policy
• Voluntary Hospital and Critical Illness Insurance
• Voluntary Pet insurance
• Employee Resource Groups

Whalar provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.