Commercial Director

The Commercial Director core responsibilities are to maximize the financial performance of all Playtech GamesLink licensees within agreed territory or territories. This is achieved through both strategic planning, effective customer account management, and implementation alongside ongoing tactical executions as well as providing commercial support to the team of Account Managers. This position is responsible for increasing and managing the revenue from a portfolio of key account licensees on a day-to-day basis and supporting the overall business plans and this position will also be responsible for pursuing new sales opportunities and delivering new commercial contracts where necessary in the designated territories.

The main duties and key responsibilities in this role will include:

Customer Strategy & PR

• Initial contact point for all commercial matters with relevant licensee stakeholders in addition to the Account Manager
• Main contact point for internal stakeholders ensuring Executive members and senior colleagues are up to date regarding latest communication with the Licensee
• Escalation point to ensure effective day to day management of the Licensee
• Organising and chairing stakeholder meetings/QBR’s with Licensee

Retention of Existing Licensees & Upselling new Products and Markets

• Full understanding and effective management of Licensee contracts and obligations of both parties
• Support the Senior Commercial Director on all contract negotiations. – includes managing internal Legal as well as the Licensee and implementing timely and appropriate commercial escalations.
• Upselling new and additional products/markets to existing licensees
• Increase existing licensee revenues across all markets in line with company strategy
   

Achievement of Revenue Budget

• Support the Senior Commercial Director in the formulation of annual Revenue Targets
• Regular and timely reviews of performance with actions implemented to improve revenues
• Achievement of Revenue Budget and full understanding of the levers that influence/change Revenue performance
• Ensure effective, accurate and timely billing
• Reforecasting and target setting

Product Expert

• Comprehensive knowledge of the product range, especially the aspects that generate incremental customer revenues or queries
• Full understanding of Product/Technology roadmaps and the ability to communicate this at a high level
• Understanding of competitor products and offerings including regular review and identification of opportunities and threats

Reliability / Operations

• Full understanding of key operational KPIs for individual Licensees
• Escalation point for significant reliability issues
• Responsible for Licensee communication directly or via Account Manager during and post any ‘significant’ reliability issue

Territory knowledge

• Good understanding of the various regulated and non-regulated territories and our commercial position and opportunities
• Knowledge of the regulatory position and associated compliance rules within the territories we operate within