Community Advocacy Manager

4 Months ago • All levels
Community Management

Job Description

We are seeking a passionate Community Advocacy Manager to build and engage a network of advocates within our gaming community. The role involves recruiting, onboarding, and maintaining relationships with influential players to promote our games and connect the development team with the player base. You will ensure advocates receive the latest updates, rewards, and exclusive opportunities to enhance engagement and expand game reach. As part of the Hub Engagement team, you'll be a key contact for players, fans, cosplayers, and podcasters, reinforcing player feedback to support retention. This includes engaging with the community, monitoring conversations, and fostering authentic player relationships.
Must Have:
  • Develop and execute an advocacy community program.
  • Nurture and grow the core advocate base.
  • Collaborate with community managers and content creators.
  • Identify and deliver opportunities/rewards in Discord.
  • Foster community growth through creative initiatives.
  • Create a positive and inclusive community environment.
  • Respond promptly to advocate inquiries and feedback.
  • Maintain a pulse on trending topics and concerns.
  • Communicate player needs and priorities to internal teams.
  • Assess advocate sentiment and report insights.
  • Devise and manage contests and events.
  • Facilitate prize delivery.
  • Plan and execute local events (virtual and live).
  • Engage with players across social media platforms.
  • Moderate discussions and provide support redirection.
  • Develop relationships with players and influencers.
  • Communicate messaging effectively across channels.
  • Stimulate discussions and create community reports.
  • Assist in live events and monitor outages.
  • Track emerging player concerns and assess sentiment.

Add these skills to join the top 1% applicants for this job

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We are looking for a passionate and dynamic Community Advocacy Manager to build and engage a network of advocates within our gaming community. Your mission will be to recruit, onboard, and maintain strong relationships with influential players who can advocate for our games and help bridge the gap between our development team and the wider player base. You will ensure they have access to the latest updates, rewards, and exclusive opportunities to enhance their engagement and amplify our game's reach.

As a key member of our local Hub Engagement team, you will serve as a valuable point of contact for a wide variety of players, fans, cosplayers, and podcasters, reinforcing player voice to help support both in & out of game retention. You’ll engage with the community, monitor conversations, and build authentic relationships with players.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Core duties and responsibilities include the following. Other duties may be assigned.

Advocacy Program Implementation

  • Develop and execute a structured Advocacy Community Program to nurture and grow our core advocate base while attracting and inspiring new fans to join our communities.
  • Collaborate with the Community Developer, Social Engagement Manager and Global & Local Content Creator Managers to champion advocates' needs and enhance player experiences.
  • Identify, coordinate, and deliver opportunities/rewards in Discord, focusing on engaging creators and fostering community growth through creative and impactful initiatives.

Advocacy Program Engagement, Moderation & Reporting

  • Create a positive, inclusive environment across various community platforms (e.g. Discord) to ensure all players feel welcome and valued.
  • Respond promptly and professionally to advocates inquiries, feedback, and comments while maintaining a strong pulse on trending topics and key concerns.
  • Act as a bridge between the advocates network and internal teams, effectively communicating player needs and priorities to enhance overall experiences, by proactively assessing advocates sentiment, reporting relevant insights, trends, and metrics to Community Developer, Social Engagement Manager and Global Content Creator Manager for continuous improvement in engagement strategies.

Community Engagement & Event Management

  • Provides, delivers & follows-up in Discord on Local Opportunities/Rewards​ : Identify key creator opportunities that can both engage and grow our communities in the most creative and positive ways possible.
  • Devise and manage contests & other events and facilitate the fulfillment of prize delivery when necessary.
  • Plan, organize, and execute local events, including virtual meetups, webinars, and live streams to connect with the advocates community.

1:1 Social Media Engagement

  • Community Interaction & Moderation – Engage with players across social media (YouTube, TikTok, Facebook, Instagram, X, etc.) and community platforms (Discord, Steam), moderate discussions, and provide customer support redirection.
  • Relationship Building & Advocacy – Develop active relationships with players, identify potential advocates, and strengthen connections with influencers and passionate community members.
  • Communication & Reporting – Relay messaging effectively across channels, stimulate discussions, and create pulsepoint/weekly reports on community health, trends, and concerns.
  • Live Operations & Support – Assist in live events, monitor outages, manage leaks, and provide real-time community updates during critical moments.
  • Opportunity & Issue Identification – Track emerging player concerns, assess community sentiment, and relay insights to internal teams to address issues and optimize engagement strategies.

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