Campaign Manager

Company Description

We are not a typical agency; in fact, we are not an agency at all. We are APEX, experts and innovators who invest today for our clients' success tomorrow. Apex is part of our Publicis Media solutions hub within Publicis Groupe, the world's most valuable communications group. Our solutions meet client needs by offering value, scale, efficiency, and measurement. Our teams are made up of experienced experts in all areas of the industry, united by a common goal: to provide innovative solutions that bring the x-factor to brands.

Job Description

In Bogotá – Colombia, we are looking for a Campaign Manager with a minimum of 2 years of experience in the role with advertising and marketing agencies. Their mission will focus on implementing and optimizing paid campaigns on digital platforms, ensuring the achievement of objectives and accuracy in tracking, reporting, and billing closure.

Responsibilities

• Implement paid campaigns on various platforms and daily monitor their objectives and investment.
• Create implementation and campaign tracking reports.
• Generate insights to improve campaign performance.
• Prepare actuals for month-end closing.
• Control and optimize campaigns on digital platforms.
• Verify materials and documentation related to digital campaigns.
• Perform quality checks (QA) on digital campaigns.
• Provide technical support to the planning team when required.
• Perform billing closure.
• Ensure compliance with company processes, policies, and procedures, both locally and regionally.

Qualifications

• Knowledge in managing platforms such as Google Ads, Facebook (Meta), DV360, TikTok, LinkedIn, among others, as well as knowledge in campaign nomenclature construction and favorably UTMs.
• Advanced knowledge of on-page optimization techniques, including optimizing meta tags, headers, content, and URL structure.
• Ability to interpret data and metrics for generating detailed reports.

Additional Information

What We Offer?

• We have an interaction and connection platform based on artificial intelligence called Marcel, which includes e-learning tools such as Udemy and LinkedIn Learning, with more than 30,000 courses on different topics where you can train according to your interests. In addition to connecting with the more than 100,000 creative minds of Publicis Groupe.
• We have benefits such as: hybrid work, employee fund, life insurance, birthday day off, as well as the opportunity to apply for different global vacancies within the company and the possibility of working up to 6 weeks a year from another country where Publicis Groupe has a presence through the global initiative Work Your World.
• Publicis Groupe #ThePowerOfOne connects creativity and technology, celebrating #VivaLaDifference. We recognize and appreciate individual differences as strengths that enrich our teams.