Community Manager

Company description

We are Digitas, "The Connected Marketing Agency", and as part of Publicis Communications, the creative hub of Publicis Groupe, the world's most valuable communications group, we are tirelessly committed to helping brands connect better with people through our motto "Truth. Connection. Wonder.". Here we blend fantasy and truth with media, technology, data, and creativity to welcome great possibilities in the modern world of advertising. We seek to establish better connections and achieve strong results through ideas that excite, provoke, and inspire. We are unicorns proud to be infinitely curious and transparent, examining human behavior to create authentic connections between ambitious brands and consumers.

Overview

In Bogotá – Colombia, we are looking for a Community Manager with 6 months to 1 year of experience in the role with advertising and marketing agencies. Their mission will focus on managing and optimizing the presence of various accounts on social networks.

Responsibilities

• Create and maintain a content grid aligned with brand objectives and marketing campaigns.
• Identify insights and propose improvements for social media channels, as well as detect and adapt valuable social media content for accounts.
• Understand and comprehend audience behavior metrics on the assigned accounts' social media.
• Collaborate in the development of social media content strategies that support campaigns, events, and launches.
• Support when required in covering external events such as concerts, launches, and festivals.
• Stay updated on social media trends and new practices to continuously innovate and propose ways to encourage the presence of assigned accounts on social media.
• Ensure compliance with the company's processes, policies, and procedures, both locally and regionally.

Qualifications

• Experience in managing Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, and YouTube, as well as knowledge in using Hootsuite, Buffer, Sprout Social, Later, related to their area of performance.
• Skill and knowledge in handling graphic design and video editing tools such as Adobe Photoshop, Illustrator, Canva, Premiere Pro, and CapCut.
• Management of social media analytics and Data tools such as Facebook Insights, Instagram Insights, Twitter Analytics, LinkedIn Analytics, and TikTok Analytics.
• Experience in creating real-time social media content.
• Knowledge of the latest social media trends.
• Ability to adapt global content to a local context.
• Intermediate English level (desirable).

Additional information

• We have an interaction and connection platform based on artificial intelligence called Marcel, which includes e-learning tools like Udemy and LinkedIn Learning, with over 30,000 courses on different topics where you can train according to your interests. In addition to connecting with the more than 100,000 creative minds of Publicis Groupe.
• We offer benefits such as: hybrid work, employee fund, life insurance, birthday off, as well as the opportunity to apply for different global vacancies within the company and the possibility to work up to 6 weeks a year from another country where Publicis Groupe has a presence through the global initiative Work Your World.

Publicis Groupe #ThePowerOfOne connects creativity and technology, celebrating #VivaLaDifference. We recognize and appreciate individual differences as strengths that enrich our teams and the community. Diversity and inclusion are key to our success!