Entry Level Product Marketer – Industrial and IoT products
13 Minutes ago • All levels
Product
Job Description
NXP is seeking a customer-focused, passionate, and technically astute marketing professional for an Entry Level Product Marketer role. This individual will manage projects and programs for microcontroller, microprocessor, and wireless products in Industrial and IoT markets, collaborating closely with NXP distributors. Key responsibilities include developing product positioning, creating customer-facing content, enabling sales teams with tools and training, and driving promotional campaigns to achieve growth goals.
Must Have:
- Develop compelling product positioning, messaging, and value propositions.
- Create and oversee customer-facing content (presentations, trainings, blogs, videos, case studies, webinars).
- Equip the sales team with tools, training, and resources.
- Drive promotional campaigns with clear KPIs and develop out-of-box initiatives.
- Exceptional communication and storytelling abilities.
- Strong analytical and strategic thinking skills.
- Ability to work cross-functionally.
- Bachelor’s degree in a technical field (preferred).
The ideal candidate for this role is a customer-focused, passionate, marketing professional with a strong technical and business acumen. The marketer will have responsibility for managing projects and programs in support of our microcontroller, microprocessor, and wireless products for the Industrial and IoT markets and will closely collaborate with NXP distributors to enable our broad customer base.
Key Responsibilities:
- Product Positioning: Develop compelling product positioning, messaging, and value propositions aligned with market trends and customer requirements
- Content Development: Create and oversee the development of customer-facing content, including presentations, trainings, blogs, videos, case studies, webinars
- Sales Enablement: Equip the sales team with tools, training and resources to effectively communicate the value of our products. Create sales guides and competitive information and initiate and support product trainings and customer calls
- Go-To-Market: Drive promotional campaigns with clear KPIs and develop out-of-box initiatives to achieve our growth goals
Required Qualifications
- Exceptional communication and storytelling abilities - ability to simplify complex concepts into clear and compelling narratives
- Strong analytical and strategic thinking skills
- Ability to work cross-functionally with product management, marketing, sales, engineering, and distributor teams
Education:
Bachelor’s degree in a technical field preferred
Location:
Austin, TX
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