1. Responsible for the design and production of mobile game advertising materials, able to extract game selling points, and combine game features and channel characteristics for differentiated design.
2. Actively understand the artistic production level of competitors, understand the style and trend of competitor's advertising materials, discover and explore new creative styles, have data awareness, and actively provide suggestions to the advertising team for optimizing advertising costs and user quality.
3. Independently complete the design and production of video advertisements for major domestic and international advertising platforms, familiar with video types and corresponding production processes, have good composition, color, and lens movement rhythm, and possess certain graphic design capabilities to produce basic graphic materials.
4. Communicate video creative needs with advertising optimizers, formulate creative directions based on market game video trends and material performance data, meet advertising needs, and ensure quality and speed.
5. Able to independently plan video design direction and content, and have personal editing ideas and creative directions for advertising materials.
1. Graduated from art design and film and television related majors, with good communication and coordination skills, good at teamwork, strong comprehension, execution, and summarization skills.
2. Experience in game advertising material design and production; preferably enjoys playing various board, fishing, and casual games.
3. Solid video design foundation, familiar with AE, PR, PS and other related design software; preferably has video + graphic design work experience.
4. Active thinking, big imagination, and good implementation ability. Sharp insight, able to combine hot topics to discover different selling points of games; able to cooperate with optimizers to continuously optimize creative direction and materials.
5. Please attach portfolio or personal website (portfolio) link when submitting resume.