The Advertising Video Designer will be proficient in using video editing software such as AE, PR, PS, and AI. They should be familiar with various video types, their corresponding production processes, and the characteristics of videos on major advertising platforms. The designer will need to stay updated on video trends. The role involves analyzing the performance of designed materials based on data, tracking advertising effectiveness, and communicating with optimization specialists to improve materials. They will be responsible for designing high-quality video advertising materials for various marketing channels, including special effects videos, live-action videos, and video editing and compositing. They will also be responsible for creating game materials for card games, simulation management games, and casual games.