Marketing Lead

6 Months ago • 5 Years + • Marketing

About the job

Job Description

Marketing Lead role focusing on driving and executing marketing strategy, collaborating with game teams, and creating impactful experiences. Must have strong marketing experience, gaming industry knowledge, and data analysis skills.
Must have:
  • Marketing Strategy
  • Gaming Industry
  • Data Analysis
  • Campaign Execution
Good to have:
  • Games-as-a-Service
  • Content Creation
  • Agency Experience
  • Go-to-Market
Perks:
  • Competitive Salary
  • Passionate Colleagues
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As Marketing Lead, you will execute our marketing strategy; applying the greatest degree of automation available in the market. You will be an invaluable part of the commercial team and collaborate closely with our game teams.

You will work with our overall paid marketing strategy, go-to-market activities and run campaigns for live game experiences. We expect you to be a visionary marketeer, who's also interested and experienced in the hands-on aspects of marketing. So, if you are passionate about our mission, bring your expertise, enthusiasm and ridiculous ideas!

Everyone at Embark contributes as game makers and culture creators. Your willingness to fail and learn with us, and enjoy it, is essential to our success.

Example of responsibilities

  • Work with our paid marketing strategy and drive, coordinate & execute marketing activities and campaigns

  • Coordinate marketing efforts between various departments within Embark and external partners

  • Work with Embark’s content and media team, as well as external agencies, to create stunning, honest, and memorable campaign content that stays true to the promise of our experiences.

  • Analyze trends in relevant markets and ensure we are chasing the right opportunities

  • Drive and increase brand awareness across Embark’s IPs

  • Ensure successful go-to-market efforts across Embark’s publishing & commercial effort

  • Drive business goals established by Embark Leadership


We would love if you have

  • 5+ years of experience in Marketing Strategy

  • Track record of generating highly impactful marketing experiences, and knowledge in current tactics, tools, and capabilities

  • Experience from the gaming industry and an understanding of games-as-a-service

  • Experience with operationally executing marketing activities

  • Demonstrated ability to analyze and distill data into actionable insights and relevant product improvements

  • Great writing skills and native level proficiency in written English 

At Embark we offer competitive salaries, passionate colleagues to share knowledge with and much more, but most of all we invite you to take part of a journey into the unknown, to build creative, surprising and beautiful experiences together.

We welcome game makers of all sex, class, colour, age, gender identity, education, religion, opinion, culture, nation of origin, language, sexual orientation, shape, size, and ability.

Did we leave anyone out? Well, we welcome you, too! We think that the gaming industry is made better when everyone has a seat at the table.

Be yourself at Embark and make games while doing so. Please apply with confidence. We can’t wait to hear from you (in English)!

If this role doesn't quite match what you're looking for, feel free to apply to us via our "Open Application."

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About The Company

Embark Studios was founded in November 2018 by a group of Swedish game industry veterans. Today Embark Studios has more than 300 game-makers applying breakthrough technologies to reimagine how games are made and what they can become. In 2023 Embark released THE FINALS®, our first game, We have another two experiences in production — the PvPVe survival action shooter ARC Raiders® and the creative platform wim®.

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

Stockholm County, Sweden (On-Site)

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