Marketing Manager

1 Month ago • 3 Years + • Marketing

Job Summary

Job Description

This role involves strategizing and executing marketing campaigns for 『Delta Force』 in Japan, encompassing various tasks from strategy development, planning, production management, and performance measurement. Responsibilities include analyzing target audiences and market trends, planning and executing marketing events, managing advertising campaigns, and optimizing ad creatives. The role also involves coordinating with internal teams and external partners, requiring strong communication skills. The ideal candidate should have at least three years of marketing experience in the Japanese gaming industry, particularly with a focus on FPS games. They should be passionate about the gaming industry and be proficient in Japanese and ideally have experience with console game publishing.
Must have:
  • 3+ years of marketing experience in Japanese game industry
  • Experience with FPS games
  • Strong Japanese language skills for business use
Good to have:
  • Proficiency in Chinese or English
  • Experience in Japan for study, work, or living
  • Experience publishing console games

Job Details

What the Role Entails

  • 『Delta Force』の日本向けプロモーション担当として、ゲームに関連するプロモーションの戦略立案、企画立案、制作進行、効果測定、宣伝施策実行まで幅広い業務に関わっていただきます

  • 戦略立案 各バージョンやリソース状況、ゲーム運営の目標やプロモーションの全体スケジュールなどに基づき、ターゲットおよび効果の分析、戦略の立案/実行

  • 企画/制作進行 インフルエンサーマーケティング、広報、オフラインイベント、OOH広告など、各種施策の企画や進行管理

  • Web広告(UA)のデータ分析/出稿運用管理 運用型広告のメディア、広告クリエイティブやローカライズなどの継続的な最適化やデータ分析で広告効果の最大化

  • 市场营销事件 结合每个版本和资源情况、游戏运营目标、端外整体节奏,制定市场创意事件,精准把握目标用户的需求及执行。

  • 宣发企划与执行 品牌策略策划及落地执行,包括不限于KOL营销、公关、线下活动、户外广告等。

  • UA数据分析与广告投放管理 持续改进和优化UA投放渠道、广告素材创意、本地化内容,跟踪和分析投放数据,提升投放成效。

Who We Look For

  • 必須条件

  • 日本ゲーム業界でのマーケティング担当経験3年以上

  • ゲーム、特にFPSが好きでやりこんでいる方

  • 市場感度や戦略立案力に優れた方

  • ビジネスレベルでの日本語能力

  • 高いコミュニケーション能力があり、関係各部署とのやり取りを円滑にできる方

  • 歓迎条件

  • 中国語または英語でのコミュニケーションが可能な方は

  • 日本での留学・就業・生活経験がある方

  • 日本向けコンソールゲームのパブリッシング担当経験、PlayStationやXboxなどのプラットフォームに詳しい方

  • 3年以上游戏日本市場营销经验。

  • 有丰富的游戏经验,特别是射击品类,具备出色的市场敏锐度和策略能力,善于沟通,团队合作意识强。

  • 具备日語沟通能力,可以将日语作为工作语言。

  • 有日本留学/生活/工作背景尤佳。

  • 有中文或英語沟通能力尤佳。

  • 有主机游戏发行经验,对PlayStation,Xbox等平台熟悉尤佳。

Equal Employment Opportunity at Tencent

As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.

Similar Jobs

Motorola solutions - Senior Software Engineer – Front End

Motorola solutions

Leicester, England, United Kingdom (On-Site)
1 Month ago
CLO Virtual Fashion  Inc  - DevOps Engineer

CLO Virtual Fashion Inc

Bengaluru, Karnataka, India (On-Site)
8 Months ago
Power Integrations - IC Design and Verification Engineer

Power Integrations

Pasig, Metro Manila, Philippines (On-Site)
1 Year ago
Funrado - Candidate Game Artist (3D & 2D)

Funrado

Ankara, Ankara, Türkiye (On-Site)
2 Years ago
PwC - Senior Associate Corporate Tax - Middle Market & Public Sector

PwC

Rotterdam, South Holland, Netherlands (On-Site)
9 Months ago
CyberArk - Marketing Operations Specialist

CyberArk

Newton, Massachusetts, United States (On-Site)
1 Week ago
Mercury - Performance Marketing Manager

Mercury

San Francisco, California, United States (On-Site)
1 Month ago
Sony Music Career - Associate Director/Senior Manager, International Marketing

Sony Music Career

Hong Kong, Hong Kong (On-Site)
2 Months ago
Flying Bark - Director, Brand Marketing

Flying Bark

San Diego, California, United States (Remote)
2 Weeks ago
Zinnia - CRM Marketing Manager

Zinnia

New York, New York, United States (Hybrid)
2 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Salesforce - Corporate Counsel, Product Legal

Salesforce

Chicago, Illinois, United States (On-Site)
1 Month ago
Marsh McLennan - Customer Service Advisor Damage H/F CDI

Marsh McLennan

Paris, Île-de-France, France (Hybrid)
3 Weeks ago
Apple - Display Process Engineer

Apple

Cupertino, California, United States (On-Site)
6 Days ago
Apple - Administrative Assistant - Hardware Engineering

Apple

Cupertino, California, United States (On-Site)
1 Week ago
PlayStation Global - Principal Software Engineer - Android / UI

PlayStation Global

Carlsbad, California, United States (On-Site)
3 Months ago
Alation - Senior Privacy Specialist

Alation

Chennai, Tamil Nadu, India (Hybrid)
2 Months ago
Telastra - Software Engineer

Telastra

Bengaluru, Karnataka, India (On-Site)
2 Weeks ago
Lionbridge Games - Software Test Engineer

Lionbridge Games

Mexico City, Mexico City, Mexico (On-Site)
2 Months ago
Philips - Territory Business Manager- Sonicare and Zoom Whitening

Philips

Charlotte, North Carolina, United States (On-Site)
1 Month ago
Qualcomm - Embedded Dev (QNX)- Engineer, Senior

Qualcomm

Bengaluru, Karnataka, India (On-Site)
3 Weeks ago

Get notifed when new similar jobs are uploaded

Jobs in Tokyo, Japan

Cygames - Game Designer

Cygames

Osaka, Osaka, Japan (On-Site)
2 Months ago
Kojima - Writer

Kojima

Tokyo, Japan (On-Site)
2 Months ago
limit break - 3D Animator

limit break

Tokyo, Japan (On-Site)
3 Months ago
Extreme Inc. - Casual Interview

Extreme Inc.

Tokyo, Japan (On-Site)
1 Month ago
Cygames - 3DCG Artist / Saga

Cygames

Saga, Saga, Japan (On-Site)
2 Months ago
CME Group - CD&S Sales Associate

CME Group

Tokyo, Japan (On-Site)
2 Weeks ago
Gree - Payroll Planning and Process Construction Specialist

Gree

Minato City, Tokyo, Japan (On-Site)
2 Months ago
Cadence - Principal Application Engineer - Design Verification

Cadence

Yokohama, Kanagawa, Japan (On-Site)
2 Months ago
Cygames - Graphics Engineer

Cygames

Osaka, Osaka, Japan (On-Site)
2 Months ago
Appirits - 2D Illustrator

Appirits

Tokyo, Japan (On-Site)
4 Months ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Sony Pictures Entertainment - Assistant Manager, Advertising and Publicity

Sony Pictures Entertainment

Bangkok, Thailand (On-Site)
1 Month ago
Canonical - Channel Marketing Director

Canonical

(Remote)
1 Month ago
Oliver Agency - YouTube Marketing Experiences - Manager

Oliver Agency

Mumbai, Maharashtra, India (On-Site)
3 Weeks ago
Workato - VP, Marketing

Workato

San Francisco, California, United States (On-Site)
3 Weeks ago
Nintendo - Experiential Marketing Specialist

Nintendo

Redmond, Washington, United States (Hybrid)
6 Months ago
Dream Sports - Manager - Brand Marketing

Dream Sports

Mumbai, Maharashtra, India (On-Site)
1 Month ago
The Orchard - College Marketing Representative

The Orchard

Seattle, Washington, United States (On-Site)
2 Months ago
Haleon - Trade Marketing Assistant Manager

Haleon

Shanghai, China (On-Site)
1 Month ago
Corsair gaming - Senior Marketing Specialist

Corsair gaming

Bangkok, Thailand (On-Site)
3 Weeks ago
Colo pl - Marketing Strategy Manager

Colo pl

Tokyo, Japan (On-Site)
1 Year ago

Get notifed when new similar jobs are uploaded

About The Company

TiMi Studio Group, a subsidiary of Tencent Games, is a leading global video game development and operation team that strives to improve global players’ entertainment quality. Headquartered in Shenzhen, China, with North American offices in Los Angeles, Montréal and Seattle, TiMi creates high quality, high fidelity and highly creative games across a wide variety of genres and multiple platforms. Founded in 2008, TiMi has developed a string of hit titles including Honor of Kings, Call of Duty: Mobile and Pokémon UNITE.

Follow us on Twitter @timistudios and Facebook @timistudiosofficia

Shenzhen, Guangdong Province, China (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

Shenzhen, Guangdong Province, China (On-Site)

Bellevue, Washington, United States (On-Site)

Bellevue, Washington, United States (On-Site)

Bellevue, Washington, United States (On-Site)

View All Jobs

Get notified when new jobs are added by TiMi Studio Group

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug