Product Development Co-ordinator

1 Month ago • All levels • Product

Job Summary

Job Description

As a Product Development Coordinator at WildBrain CPLG, you will be responsible for supporting the Creative Services team by blending creative support with product development for the licensee base. Your responsibilities include identifying trends, developing inspirational materials, managing the approvals process, onboarding and running sessions with new/existing Licensees, driving Licensee brand engagement, delivering weekly updates, and managing Licensee reports. You will also be involved in project management, liaising with Licensors, managing range development, and providing training on systems. The role requires a proactive and solution-driven individual with a good understanding of consumer product categories and experience in creatively driving range development. You'll also be working with Designers in Europe & Asia.
Must have:
  • Experience within licensing and product development
  • Proactive and solution-driven mindset
  • Understanding of consumer product categories
Good to have:
  • Experience with Hardlines / FMCG products
  • Proficient with online approval software
  • Experience with Adobe Creative Suite and Microsoft packages

Job Details

Company Description

Hybrid work: Employees work in a hybrid model balancing collaboration in our office and remote work.

Overview 

WildBrain CPLG is a world-leading entertainment, sport and brand licensing agency with 20 offices worldwide. Since 1972 we have been providing our partners with dedicated licensing and marketing professionals and fully integrated retail, creative & product development, legal and accounting services.   

We are looking to add to our talented team of innovators that can help us manage some of the most profitable and enduring brands in the world! We believe that our partnerships are about clarity, openness, and trust, and we are widely known for our straightforward approach.  

About the Role

As a member of the Creative Services team, the Product Creative blends creative support with product development for the licensee base within their cluster. Reporting to the Regional PD Lead you will be responsible for ensuring the clients’ approval processes are adhered to and feed into the creative execution of product ranges. Liaising with the local commercial team, global Creative team and Designers in Europe & Asia, the role requires a candidate who is inquisitive about trend newness and product innovation.

Job Description

Responsibilities

Creative Support:

  • Identify trends and develop inspirational materials across softlines and hardlines
  • Utilizing WGSN provide weekly updates back to the team on emergent themes
  • Scheduled comp shopping, store checks and competitor benchmarking
  • Generate creative guidance and compelling product visuals for use in pitch materials to inspire/influence the licensee base and new product ranges.

Product Development:

  • Responsible for managing the end-to-end approvals process
  • Ensure all product submissions are managed in accordance with the submission process for the relevant brand.
  • Onboard and run sessions with new/existing Licensees
  • Drive Licensee brand engagement by conducting style guide refreshers and offering your brand expertise.
  • Deliver weekly updates to the Regional PD Lead including reports noting Licensee developments, status and asset updates.
  • Support the PDM and Regional Lead with the daily management of the samples cupboard and review physical production samples.

Project Management:

  • Liaise with Licensors to ensure their feedback is appropriate and solution-driven.
  • Proactively manage Licensees range development ensuring to identify gaps in article development and/or standard of execution.
  • Maintain Monday.com listings for any creative work undertaken.
  • Provide training and guidance on systems, such as Mediabox where required to do so.
  • Manage and review quarterly Licensee reports highlighting designs in selection and those that have been selected / raised purchase orders.

Qualifications

  • Experience within licensing: good knowledge of the product development and approval processes and experience in creatively driving range development.
  • A proactive, solution driven mind set to deliver against deadlines.
  • A good understanding of consumer product categories and their production limitations.
  • Proficient with using online approval software including running reports.
  • Adobe Creative Suite and Microsoft packages.
  • Ability to communicate a clear change in design/direction whilst managing all stakeholders.
  • Wider knowledge of licensing and product/design trends and a natural interest in consumer product.
  • Excellent time management skills, used to managing multiple projects.
  • An eye for detail
  • Preferable the candidate should have experience working with Hardlines / FMCG products.

Additional Information

What We Offer 

Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful, and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. We offer competitive benefits, and we invest in our people and their future.  

Our Commitment 

Diversity, Equity, and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.  

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required. 

About WildBrain 

At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° franchise management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands around the world. With approximately 14,000 half-hours of kids’ and family content in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart. 

Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Camp Snoopy; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let’s Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered approximately 1.5 trillion minutes of watch time. Our television group owns and operates some of Canada’s most loved family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide. 

About WildBrain CPLG 

WildBrain CPLG is a trusted licensing partner for leading brands worldwide, offering 50 years of expertise building consumer products and location-based entertainment programmes across the entertainment, sport, corporate and lifestyle sectors. With over 20 offices serving the UK, Europe, India, the Middle East, China, Asia Pacific and the US, WildBrain CPLG combines the strength of global reach with expertise in local markets to achieve the best results for partners. Our passionate teams consistently challenge themselves to explore new and innovative ideas and opportunities in partnerships, activations, creative and business processes to celebrate and build brands. At WildBrain CPLG, we believe that collaboration is about clarity, openness and trust, and we are widely known for our no-nonsense, straightforward approach. WildBrain CPLG is part of WildBrain Ltd., a global leader in kids’ and family entertainment. Please contact us or visit the WildBrain CPLG website for more information: www.cplg.com

About WildBrain:  a parent company of Wildbrain CPLG

At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° IP management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands with kids and families around the world. With approximately 13,000 half-hours of filmed entertainment in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Caillou, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.  

Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let's Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered over 1 trillion minutes of watch time. Our television group owns and operates some of Canada’s most-viewed family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.   

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.  

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About The Company

WildBrain’s portfolio spans all areas of the entertainment industry: Studios, where we produce hit animated and live-actions series; WildBrain Television, which owns and operates some of the most-viewed family entertainment channels in Canada (Family Channel, WildBrainTV, Family Jr. and Télémagino); celebrated global licensing and distribution teams as part of WildBrain CPLG, and a leading children’s YouTube network which has garnered over 1 trillion minutes of watch time. At WildBrain, we do it all, with pride and passion every step of the way. Working at WildBrain is an opportunity to join forces with extraordinary, insightful and imaginative teams who will recognize your talents and encourage your professional growth and development in a culture that encourages creativity and individuality.

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