Product Manager - Extensibility (Marketplace & Connect)

10 Minutes ago • All levels
Product Management

Job Description

Sitecore is seeking a Product Manager for Extensibility, focusing on Marketplace and Connect products. This role involves owning key aspects of both products to enhance app supply, quality, developer adoption, and integration-led customer value. The successful candidate will lead a product portfolio of high-quality apps and integrations, ensuring faster time-to-value and a thriving developer and partner ecosystem. Responsibilities include roadmap ownership, customer discovery, defining Early Access programs, and growing Connect value through curated connectors and low-code recipes. Collaboration with various internal and external teams is crucial for end-to-end customer outcomes.
Good To Have:
  • Experience with marketplaces or app ecosystems
  • ISV strategy, monetization models, and partner enablement motions that increase supply and drive joint revenue
  • Familiarity with extensibility models and low-core integration tools
Must Have:
  • Own the roadmap for prioritized areas of Marketplace and Connect, balancing customer value, developer experience, and platform reliability with clear bets and outcomes
  • Lead customer, developer, and partner discovery to validate problems, jobs to be done, and value hypotheses, translating insights into actionable product decisions
  • Define and run Early Access programs for apps and connectors
  • Grow Connect value by curating high-impact connectors and low-code recipes
  • Benchmark competitor marketplaces and offerings; propose differentiators that create stickiness and measurable business value
  • Partner with internal product teams and the ISV/solution partner ecosystem to seed supply, co-build strategic integrations, and align go to market motions

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Description

About Us:

At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalised digital experiences that connect the world. We empower the world’s most iconic brands to build lifelong relationships with their customers—seamlessly, smartly, and at scale.

As the leading provider of agentic digital experience software, Sitecore brings together content, commerce, and data into one composable platform that enables brands to deliver millions of meaningful, adaptive experiences every day. Trusted by global leaders such as American Express, Porsche, Starbucks, and L’Oréal, Sitecore helps brands transform engagement through experiences that are not only personalised but predictive and dynamic.

Our foundation is our people—a diverse, passionate, and collaborative global team spanning over 25 countries. We believe that every experience matters, and that belief starts with how we work together. Our values—empathy, accountability, clarity, and growth—guide how we lead, innovate, and connect. They are the behaviours that bring our mission and vision to life, every day, in every interaction.

As we continue to evolve, we are actively cultivating AI skills across our teams to unlock new levels of creativity, efficiency, and insight. From engineering to customer experience, AI capabilities are becoming integral to how we design, build, and deliver the next generation of digital experiences.

Learn more at Sitecore.com

About the Role:

Product Manager, Extensibility (Marketplace & Connect)

Sitecore’s extensibility layer combines the Marketplace, where customers, partners, and developers discover, install, and create apps and Connect, the integration backbone that enables data flow and automation across Sitecore and third‑party systems in a cloud, API‑first model. This role owns key slices of both products to grow app supply and quality, developer adoption, and integration‑led customer value across Sitecore’s portfolio

Success looks like leading a product portfolio of high‑quality apps and integrations, providing faster time‑to‑value, a thriving developer and partner ecosystem supported by strong governance and telemetry. Expect close collaboration with Engineering, Design, Architecture, Documentation, Developer Relations, Security/Compliance, Support, Partner/Alliances, and Product Marketing to deliver customer outcomes end‑to‑end. The culture emphasizes ownership, curiosity, and execution while operating across time zones in a highly collaborative, global environment.

What You Will Do:

  • Own the roadmap for prioritized areas of Marketplace and Connect, balancing customer value, developer experience, and platform reliability with clear bets and outcomes.
  • Lead customer, developer, and partner discovery to validate problems, jobs to be done, and value hypotheses, translating insights into actionable product decisions.
  • Define and run Early Access programs for apps and connectors.
  • Grow Connect value by curating high-impact connectors and low-code recipes.
  • Benchmark competitor marketplaces and offerings; propose differentiators that create stickiness and measurable business value.
  • Partner with internal product teams and the ISV/solution partner ecosystem to seed supply, co-build strategic integrations, and align go to market motions.

What You Need to Succeed:

  • Proven experience as a Product Manager in a SaaS environment with a successful track record.
  • Strong discovery and research skills across customers, partners, and internal stakeholders, converting insights into a prioritized roadmap and delivery.
  • Data-driven decision-making using telemetry and experimentation.

Additional Skills That Could Set You Apart:

  • Experience with marketplaces or app ecosystems.
  • ISV strategy, monetization models, and partner enablement motions that increase supply and drive joint revenue.
  • Familiarity with extensibility models and low-core integration tools.

Equal Opportunities at Sitecore

Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, colour, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status or any other local legally protected characteristic.

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