Product Marketing Manager, AI

13 Minutes ago • 4 Years + • Product Management • $180,000 PA - $220,000 PA

Job Summary

Job Description

As a Senior Product Marketing Manager, AI, you will be responsible for launching new Fireworks AI products and features, driving category leadership, accelerating adoption, and shaping how developers and enterprises understand the future of generative AI. This role involves leading early market development, establishing compelling messaging, and driving growth. You will partner with executives to define go-to-market strategies, lead high-visibility launches, and empower sales and partners to succeed in a competitive market. Key responsibilities include planning and executing go-to-market strategies for new features, creating sales enablement materials, driving partner marketing initiatives, and producing content like blog posts and white papers to educate the market.
Must have:
  • Bachelor's degree in computer science, business, or related field
  • 4+ years in product marketing or product management
  • 2+ years in developer-facing product roles
  • Experience in AI or ML industry with generative AI knowledge
  • Proven track record of successful product launches
  • Strong storytelling and communication skills
  • Experience developing sales enablement content
Good to have:
  • Ability to manage multiple projects and meet deadlines
  • Strong analytical skills for data-driven decisions
  • Experience working with partners and co-marketing
Perks:
  • Meaningful equity in a fast-growing startup
  • Competitive salary
  • Comprehensive benefits package
  • Opportunity to solve hard problems at the forefront of AI infrastructure
  • Work with bleeding-edge technology
  • Ownership and direct impact on the future of AI
  • Learn from world-class engineers and AI researchers

Job Details

About Us:

Here at Fireworks, we’re building the future of generative AI infrastructure. Fireworks offers the generative AI platform with the highest-quality models and the fastest, most scalable inference. We’ve been independently benchmarked to have the fastest LLM inference and have been getting great traction with innovative research projects, like our own function calling and multi-modal models. Fireworks is funded by top investors, like Benchmark and Sequoia, and we’re an ambitious, fun team composed primarily of veterans from Pytorch and Google Vertex AI.

The Role:

As a Senior Product Marketing Manager, AI, you will own the launch and release for new Fireworks AI's products and features, driving category leadership, accelerating adoption, and shaping how developers and enterprises understand the future of generative AI. You will have the opportunity to help lead early market development efforts, establish compelling messaging, and drive our continued growth.  You’ll partner directly with executives to define GTM strategy, lead high-visibility launches, and empower sales/partners to win in a competitive landscape.  

Key Responsibilities:

  • Product Launches: Plan and execute go-to-market strategies for new product features and enhancements. Work cross-functionally with product, engineering, and sales teams to ensure successful launches that resonate with AI developers, our target audience.
  • Sales Enablement: Create and maintain a suite of sales enablement materials, including product presentations, competitive analysis, and objection-handling guides. Equip the sales team with the tools they need to communicate our value proposition effectively.
  • Partner Marketing: Drive partner marketing initiatives that amplify our reach and enhance our strategic relationships. Develop joint marketing plans with key partners and execute campaigns that drive mutual success.
  • Content Development: Produce a variety of content, including blog posts, white papers, and case studies, that educates the market on the benefits of Fireworks and drives market adoption.

Minimum Qualifications:

  • Bachelor’s degree in computer science, business, or a related field, or equivalent practical experience
  • 4+ years of experience in product marketing or product management 
  • 2+ years experience within an organization responsible for developer facing product
  • Experience in the AI or machine learning industry, with a strong understanding of generative AI technologies
  • Proven track record of successful product launches and experience working closely with product and sales teams.
  • Strong storytelling skills with the ability to translate complex technical concepts into clear, compelling messaging.
  • Experience in developing sales enablement content and marketing collateral
  • Excellent communication skills, both written and verbal

Preferred Qualifications:

  • Demonstrated ability to manage multiple projects simultaneously and meet tight deadlines
  • Strong analytical skills with the ability to interpret data and make data-driven decisions
  • Experience working with partners and executing co-marketing initiatives

Total compensation for this role also includes meaningful equity in a fast-growing startup, along with a competitive salary and comprehensive benefits package. Base salary is determined by a range of factors including individual qualifications, experience, skills, interview performance, market data, and work location. The listed salary range is intended as a guideline and may be adjusted.

Base Pay Range (Plus Equity)

$180,000 - $220,000 USD

Why Fireworks AI?

  • Solve Hard Problems: Tackle challenges at the forefront of AI infrastructure, from low-latency inference to scalable model serving.
  • Build What’s Next: Work with bleeding-edge technology that impacts how businesses and developers harness AI globally.
  • Ownership & Impact: Join a fast-growing, passionate team where your work directly shapes the future of AI—no bureaucracy, just results.
  • Learn from the Best: Collaborate with world-class engineers and AI researchers who thrive on curiosity and innovation.

Fireworks AI is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all innovators.

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