Product Marketing Manager

4 Months ago • 4 Years +

Product Management

Job Description

The Product Marketing Manager will support the product vision by helping with specification of game pillars, target audience research, and marketing POV. They will also help define marketing plans, drive the creation of marketing materials, and keep stakeholders updated. Developing influencer marketing plans, automating market knowledge, and setting clear goals aligned with company objectives are crucial responsibilities. The manager will also set team developmental goals, conduct performance reviews, and provide feedback. The role requires a deep understanding of game design, analytics, and the ability to foster cross-department collaboration and lead teams.

Good To Have:

Knowledge and passion for video games.
Good understanding of analytics.
Good communication skills and positive attitude.

Must Have:

4+ years of experience as a Product Marketing Manager.
Experience with both new games and live-ops for older games.
Experience in managing and leading teams.
Knowledge of game design and development.

Perks:

Competitive salary and annual salary review.
Possibility of work remotely.
Regular team events: holidays, parties, teambuilding.
Eco-friendly office in Lisbon.
Health and Fitness Benefits.
Annual budget to spend on education and growth.
Medical Insurance.

Add these skills to join the top 1% applicants for this job

team-management

communication

problem-solving

budget-management

influencer-marketing

product-vision

Original Games is a global team of developers, artists, marketers, thinkers & doers. We’re building the most relaxing and rewarding casual mobile games, with universal appeal and deep player engagement as our cornerstones. Our game philosophy follows a regimented, analytical approach, but deep down we're also storytellers, compelling our players to express themselves in simple ways. We strive to work in small, flexible teams with everyone contributing to create a unique experience. Our compensation is competitive and we seek serious, motivated team members.

Support the product vision by helping with specification of game pillars, target audience research, and marketing POV
Help with the marketing plans definition in collaboration with all relevant in-house experts and departments, to increase installs and promote brand awareness
Drive and guide the creation of marketing material - organic creatives, storefronts, social, etc.
Keep all relevant stakeholders up to date on marketing beats to foster alignment
Develop an influencer marketing plan, community management, partnership and any other potential marketing venture meant to increase our organic installs
Develop, automate and distribute market knowledge and benchmark
Develop ”lessons learned” and “next steps” based on distribution and product data
Set clear goals and expectations, aligned with the company goals
Set clear team developmental goals, conduct performance reviews, provide feedback and support teams growth

Knowledge in the areas of game design and development, performance marketing, and the production of creative assets
Knowledge and passion for video games ranging from hardcore titles to casual social games, and for entertainment as a whole
Good understanding of analytics, including its benefits and limitations
Good communication skills, and willingness to put time and effort into fostering cross-department collaborations
Ability to build relationships with superiors and colleagues alike
Solution-oriented, positive attitude
Creative and analytical skills in equal measure
Strong managerial and leadership skills
Strong organizational, communication, and interpersonal skills
Fluency in the English language.

4+ years experience as a Product Marketing Manager at a mobile gaming company.
Experience working both on new games and on updates and live-ops for older games.
Experience in managing and leading teams