Senior Brand Manager, NIKKE (South Korea)

1 Day ago • 4 Years + • Marketing

Job Summary

Job Description

As a Senior Brand Manager for NIKKE in South Korea, you'll spearhead marketing efforts, developing and executing strategies to achieve regional goals. This includes managing online and offline advertising, influencer marketing, public relations, and brand collaborations. You'll build and maintain a strong marketing network within South Korea, leveraging local insights and resources. Responsibilities include overseeing ad campaigns, events, and exhibitions, ensuring effective resource allocation and conversion. Data analysis and reporting are crucial for success in this role.
Must have:
  • 4+ years game marketing experience
  • Strong marketing & creative skills
  • Experience with multiple marketing channels (e.g., online ads, influencer marketing)
  • Fluency in Korean, good communication skills
  • Proven ability to manage large marketing campaigns
Good to have:
  • Experience in Korean game market
  • Familiarity with NIKKE
  • Strong understanding of Korean culture and gamer trends

Job Details

团队介绍

Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。

Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。

Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。

想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。

岗位职责

About Level Infinite

Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。

Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。

Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。

想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。

Job Responsibilities
1、负责NIKKE韩国地区营销工作,根据阶段性目标制定相应的市场活动策略并落地,包括但不限于线上曝光广告和OOH广告投放,网红营销,线下活动、BD品牌合作等各模块的执行;
2、构建韩国地区营销网络,熟悉当地玩家洞察,对当地渠道与媒体资源,网红资源和品牌联动资源等进行维护与拓展;拥有数据意识,对数据结果负责;
3、负责线上线下广告投放,综合性营销活动、营销事件,以及线下展会/线下活动,促使营销资源有效形成转化;

岗位要求

1. 有4年及以上游戏营销或市场行业工作经验,对营销行业抱有热情,有韩国游戏市场发行,或者韩国地区的市场营销工作经验;
2. 优秀的营销意识和创意策划能力,且独立负责过DA曝光广告,OOH广告,网红营销,线下活动,BD联动中的2个或以上的模块,能独立组织和完成大型市场推广活动
3. 有二次元审美能力、创意能力、市场内容策划制作能力,能把控二次元产品的素材品质;
4.具备良好的沟通协调能力和执行落地能力,善于多线程、跨团队的沟通协作;
6.精通韩语,可以用韩文进行工作沟通和文案撰写;如是韩国籍需熟练使用中文,可用中文进行工作沟通。
7.加分项:二次元游戏爱好者, 熟悉NIKKE产品的用户。

腾讯致力于提供平等就业机会

在腾讯,我们始终秉承平等就业机会的原则,致力于为每一位员工打造公平、包容的工作环境。我们坚信,多元的声音能够激发出无限的创新活力,推动我们为用户和社会提供更优质的服务。我们用心营造一个充满支持与激励的氛围,帮助每一位员工找到属于自己的舞台,以实现个人及共同的发展目标。

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

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