Senior Conversion Copywriter

1 Month ago • 3 Years + • Marketing

About the job

Job Description

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Description

Sinch is in search of a conversion-focused copywriter with expertise in UX, CRO, and persuasion techniques. Your passion lies in delving into the minds of customers, using insights to identify gaps in existing copy, and crafting impactful messages that address these gaps. The end goal is to increase conversion rates across our customer touchpoints.

 

  • Lead a diverse range of copywriting projects from start to finish, including writing landing pages, search ads, display ads, and social ads. 
  • Apply expertise in UX, SEO, CRO, and persuasion techniques to all your copywriting tasks. 
  • Advocate for a data-first approach, utilizing customer insights for crafting copy. 
  • Present concepts and copy confidently and persuasively.  
  • Fully engage in briefs, team meetings, and shape the way marketing copy is delivered at Sinch. 
  • Collaborate closely with Digital Strategists and Head of Digital Design to develop conversion-focused strategies and concepts. 
  • Write persuasively and on-brand for diverse audiences and business types across multiple Sinch brands.

Requirements

  • 3+ years’ agency or in-house experience in copywriting. 
  • A portfolio demonstrating projects that drove business results (leads, trial starts, sales, referrals). 
  • Proven experience working with different digital marketing channels. 
  • Demonstrated ability to rationalize, judge and organize ideas. 
  • Incredible time management.

Benefits

  • STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants. 
  • CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health. 
  • SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants. 
  • TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation. 
  • PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support. 
  • WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters. 
  • MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice.

The annual starting salary for this position is $76,000 - $100,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until 9/27/24 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.

We have a friendly and relaxed culture & support a return to office hybrid work environment. We offer great benefits, including paid parental leave for new parents, paid time away from work for volunteer activities, and generous PTO.

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