Company description
One of the main references in effective strategy and creativity in the market, Talent believes that "Conversation Changes Everything". This concept permeates the relationship between the agency and its clients and is the basis for lasting relationships that make different brands the most remembered in their respective categories – displacing the competition. 40 years ago, when the internet was still nascent, the agency was already creating memes and advertising jargons representing the essence of Brazilians. Today, with innovation, data, and market intelligence, Talent maintains its essence in delivering complete communication services to clients such as Claro, Coty, CCR, Ipiranga, Inter, Lactalis, Meta, and Wella.
Overview
Position Summary:
Provide relevant information about the client's context and market, gathering data on competitors, trends, best practices, target audience, and brand-related aspects, with the aim of inspiring the team with the necessary information for the project to be developed coherently and effectively.
Responsibilities
Day-to-day, the person will be responsible for:
- Monitoring the competition by analyzing their activities, as well as mapping their territories, positioning, and messages;
- Searching and analyzing data to support strategic presentations and proposals;
- Seeking references inside and outside the communication territory to serve as input for creation;
- Assisting in the construction of the strategic and tactical plan for brands;
- Conducting and monitoring research with consumers and specialists to test hypotheses and generate insights;
- Developing and executing research projects to acquire primary information about consumers and their behavior;
- Monitoring and reporting cultural trends internally and externally, to provide the planning team with updated information.
Qualifications
What we are looking for:
- Initial experience in planning/strategy;
- Knowledge in storytelling and presentation layout (PPT and Keynote);
- Being analytical and attentive to the advertising world;
- Willingness to learn and develop within the scope of the area.
Additional information
Here, we value:
- Diversity of trajectories
- Clear and empathetic communication
- Collaboration and autonomy
📍 Workplace: Berrini - South Zone (São Paulo)
🧭 Work model: Hybrid
Commitment to Diversity
All our vacancies are open to people of all gender identities, affective orientations, races, ethnicities, ages, religions, people with disabilities, among others. We believe that diverse teams build more creative and human solutions.
Benefits
- 💳 Flexible card (food and meal)
- 📇 Medical and dental assistance
- 💵 Internet allowance
- 💰 Pharmacy discounts
- 👨🏾👩🏽👧🏽👦🏽 Childcare assistance
- 📝 Life insurance
- 🎈 Birthday day off and children's birthday day off, regardless of age
- 💻 Career development and education platform
- 🏋️♂️ Access platform for studios and gyms
- 👩⚕️ Virtual platform for access to doctors and specialists
- 📱 Telepsychology and nutritional counseling
- ✨ And much more!
Our commitment to you
At Publicis Groupe, we believe that success begins with well-cared-for, heard, and inspired people. Here, we care about your journey, which is why we bring some of the pillars that support our culture:
- 🌱 Continuous development: access to platforms like Marcel, Udemy, and LinkedIn Learning, in addition to mentoring programs, global training, and performance cycles focused on real growth.
- 📣 Active listening: with the Moments That Matter program, we listen to our talents at key moments of their journey to transform feedback into real actions.
- 💼 Career with purpose: clear career architecture, fair merit cycles, and frequent conversations about development and aspirations.
- 💚 Integral well-being: physical and mental health initiatives, such as telepsychology, nutritional counseling, TotalPass, Lion Care, and an annual calendar of well-being actions.
- 🌍 Diversity and belonging: programs like Viva La Difference, Entre, and Ampliar reinforce our commitment to inclusion, equity, and representation.
- 🌟 Impact with responsibility: we act with ethics, purpose, and a focus on ESG, promoting a fairer future inside and outside the company.
Here, you are the center. And your journey matters.