Strategy Assistant

1 Day ago • Upto 1 Years

Job Summary

Job Description

Provide relevant information on client context and market, gathering data on competitors, trends, best practices, target audience, and brand aspects. The goal is to inspire the team with necessary information for coherent and effective project development.
Must have:
  • Monitor competition, analyzing activities, mapping territories, positioning, and messages.
  • Research and analyze data to support strategic presentations and proposals.
  • Seek references inside and outside communication for creative input.
  • Assist in building strategic and tactical brand plans.
  • Conduct and monitor consumer and expert research for hypotheses and insights.
  • Develop and execute research projects for primary consumer behavior information.
  • Monitor and report cultural trends internally and externally for updated planning.
Good to have:
  • Diversity of trajectories
  • Clear and empathetic communication
  • Collaboration and autonomy
Perks:
  • Flexible card (food and meal)
  • Medical and dental assistance
  • Internet allowance
  • Pharmacy discounts
  • Childcare assistance
  • Life insurance
  • Birthday day off and children's birthday day off, regardless of age
  • Career development and education platform
  • Access platform for studios and gyms
  • Virtual platform for access to doctors and specialists
  • Telepsychology and nutritional counseling

Job Details

Company description

One of the main references in effective strategy and creativity in the market, Talent believes that "Conversation Changes Everything". This concept permeates the relationship between the agency and its clients and is the basis for lasting relationships that make different brands the most remembered in their respective categories – displacing the competition. 40 years ago, when the internet was still nascent, the agency was already creating memes and advertising jargons representing the essence of Brazilians. Today, with innovation, data, and market intelligence, Talent maintains its essence in delivering complete communication services to clients such as Claro, Coty, CCR, Ipiranga, Inter, Lactalis, Meta, and Wella.

Overview

Position Summary:

Provide relevant information about the client's context and market, gathering data on competitors, trends, best practices, target audience, and brand-related aspects, with the aim of inspiring the team with the necessary information for the project to be developed coherently and effectively.

Responsibilities

Day-to-day, the person will be responsible for:

  • Monitoring the competition by analyzing their activities, as well as mapping their territories, positioning, and messages;
  • Searching and analyzing data to support strategic presentations and proposals;
  • Seeking references inside and outside the communication territory to serve as input for creation;
  • Assisting in the construction of the strategic and tactical plan for brands;
  • Conducting and monitoring research with consumers and specialists to test hypotheses and generate insights;
  • Developing and executing research projects to acquire primary information about consumers and their behavior;
  • Monitoring and reporting cultural trends internally and externally, to provide the planning team with updated information.

Qualifications

What we are looking for:

  • Initial experience in planning/strategy;
  • Knowledge in storytelling and presentation layout (PPT and Keynote);
  • Being analytical and attentive to the advertising world;
  • Willingness to learn and develop within the scope of the area.

Additional information

Here, we value:

  • Diversity of trajectories
  • Clear and empathetic communication
  • Collaboration and autonomy

📍 Workplace: Berrini - South Zone (São Paulo)

🧭 Work model: Hybrid

Commitment to Diversity

All our vacancies are open to people of all gender identities, affective orientations, races, ethnicities, ages, religions, people with disabilities, among others. We believe that diverse teams build more creative and human solutions.

Benefits

  • 💳 Flexible card (food and meal)
  • 📇 Medical and dental assistance
  • 💵 Internet allowance
  • 💰 Pharmacy discounts
  • 👨🏾‍👩🏽‍👧🏽‍👦🏽 Childcare assistance
  • 📝 Life insurance
  • 🎈 Birthday day off and children's birthday day off, regardless of age
  • 💻 Career development and education platform
  • 🏋️‍♂️ Access platform for studios and gyms
  • 👩‍⚕️ Virtual platform for access to doctors and specialists
  • 📱 Telepsychology and nutritional counseling
  • ✨ And much more!

Our commitment to you

At Publicis Groupe, we believe that success begins with well-cared-for, heard, and inspired people. Here, we care about your journey, which is why we bring some of the pillars that support our culture:

  • 🌱 Continuous development: access to platforms like Marcel, Udemy, and LinkedIn Learning, in addition to mentoring programs, global training, and performance cycles focused on real growth.
  • 📣 Active listening: with the Moments That Matter program, we listen to our talents at key moments of their journey to transform feedback into real actions.
  • 💼 Career with purpose: clear career architecture, fair merit cycles, and frequent conversations about development and aspirations.
  • 💚 Integral well-being: physical and mental health initiatives, such as telepsychology, nutritional counseling, TotalPass, Lion Care, and an annual calendar of well-being actions.
  • 🌍 Diversity and belonging: programs like Viva La Difference, Entre, and Ampliar reinforce our commitment to inclusion, equity, and representation.
  • 🌟 Impact with responsibility: we act with ethics, purpose, and a focus on ESG, promoting a fairer future inside and outside the company.

Here, you are the center. And your journey matters.

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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


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Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

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