TV Senior Specialist

53 Minutes ago • 5 Years +

Digital Marketing

Job Description

The Media Planner Offline will be part of the Campaign Management Offline team and will be responsible for the offline planning of all media campaigns for assigned clients. They must have in-depth knowledge of the main offline media planning tools (e.g., AdBox, Kubik, AQX, Arianna, MCSonline) and manage the media process with a high degree of autonomy. Responsibilities include sharing strategic and tactical objectives with the Client team, collaborating with the Buying team on budget allocation, managing the planning process from space optimization to post-campaign evaluation, and handling materials and administrative processes.

Good To Have:

Passion, accuracy, precision, attention to detail
Ability to work in a team
Autonomy and ability to work on multiple projects simultaneously
Proactivity

Must Have:

Over 5 years of experience in media planning (preferably in Media agencies)
High skills in television planning
Knowledge of all offline media and their digital evolution
Excellent knowledge of media planning tools (e.g., AdBox, Kubik, AQX, Arianna, MCSonline)
Good knowledge of Excel, PowerPoint, and Word
Good knowledge of English

Perks:

Learning & Development: a tailored learning path, an individual and needs-based approach, always on!
Corporate benefits: a platform dedicated to our people, full of offers, discounts and more.
Corporate Wellness: access to online training courses for your physical and psychological well-being.
Work From Home: 2 days a week.

Add these skills to join the top 1% applicants for this job

excel

budget-management

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Company Description

Publicis Groupe Founded in 1926 by Marcel Bleustein-Blanchet, Publicis Groupe is today the leading communication group in the world. Present in Italy with 3 offices (Milan, Turin and Rome) and over 1500 professionals, the group acts as a strategic partner for the growth of its clients, offering a wide range of skills and integrated solutions in the different areas of creativity, media, production and business transformation.

Overview

The Offline Media Planner will be part of the Campaign Management Offline team and will be responsible for the offline planning of all media campaigns for assigned clients. They must have in-depth knowledge of the main offline media planning tools (e.g., AdBox, Kubik, AQX, Arianna, MCSonline) and will manage the media process with a high degree of autonomy.

Responsibilities

Sharing strategic and tactical objectives with the Client team
Collaboration with the Buying team to define budget allocation
Management of the planning process from space optimization to post-campaign evaluation
Management of materials and administrative processes

Qualifications

Over 5 years of experience in media planning (preferably in Media agencies)
High skills in television planning
Knowledge of all offline media and their digital evolution
Excellent knowledge of media planning tools (e.g., AdBox, Kubik, AQX, Arianna, MCSonline)
Good knowledge of Excel, PowerPoint, and Word
Good knowledge of English
Passion, accuracy, precision, attention to detail
Ability to work in a team
Autonomy and ability to work on multiple projects simultaneously
Proactivity

Additional Information

What we offer:
Learning & Development: a tailored learning path, an individual and needs-based approach, always on!
Corporate benefits: a platform dedicated to our people, full of offers, discounts and more.
Corporate Wellness: access to online training courses for your physical and psychological well-being.
Work From Home: 2 days a week.

Our Publicis Groupe motto "Viva La Différence".

We are committed to creating fair and inclusive experiences for all talents.

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