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Beghou Consulting is seeking a Senior Manager - Solution & Product Marketing to lead the positioning, packaging, and market launch of their portfolio, including The Beghou Arc Platform. This role involves partnering with solution and product leaders to create clear narratives and offerings, driving go-to-market strategies, and ensuring strong adoption across sales and client teams. The position requires both strategic direction and hands-on execution to define, differentiate, and successfully launch solutions in the life sciences market.

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Beghou brings over three decades of experience helping life sciences companies optimize their commercialization through strategic insight, advanced analytics, and technology. From developing go-to-market strategies and building foundational data analytics infrastructures to leveraging artificial intelligence to improve customer insights and engagement, Beghou helps life sciences companies maximize performance across their portfolios. Beghou also deploys proprietary and third-party technology solutions to help companies forecast performance, design territories, manage customer data, organize, and report on medical and commercial data, and more. Headquartered in Evanston, Illinois, we have 10 global offices.Our mission is to bring together analytical minds and innovative technology to help life sciences companies navigate the complexity of health care and improve patient outcomes.<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Core Responsibilities</h3>We are hiring a Solution & Product Marketing leader to own how our portfolio is positioned, packaged, and brought to market. This role ensures our solutions and The Beghou Arc Platform are clearly defined, differentiated, and successfully launched into the market.You will partner closely with solution and product leaders to translate expertise into sharp narratives, clear offerings, and launch-ready solutions. You will lead go-to-market rollout of new solutions and The Beghou Arc Platform capabilities, and ensure strong adoption across sales and client teams.This is both strategic and hands-on. You will shape direction and drive execution.You own:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Launch and adoption of new solutions and The Beghou Arc Platform capabilities</li><li class="leading-relaxed">Solution packaging, positioning, and go-to-market strategy</li><li class="leading-relaxed">The Beghou Arc Platform narrative and integration across offerings</li><li class="leading-relaxed">Portfolio-level positioning pull-through across all solutions</li><li class="leading-relaxed">Competitive and buyer intelligence synthesis</li><li class="leading-relaxed">Sales enablement direction and core materials</li></ul>Launch, Rollout, and Field Adoption<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Lead end-to-end launch of new solutions and The Beghou Arc Platform capabilities</li><li class="leading-relaxed">Define launch plans, timelines, and success metrics</li><li class="leading-relaxed">Partner with marketing on campaigns, events, and thought leadership tied to launches</li><li class="leading-relaxed">Create enablement toolkits and internal guidance to support adoption</li><li class="leading-relaxed">Work closely with revenue teams to drive usage, refine messaging, and remove friction</li><li class="leading-relaxed">This role is accountable for ensuring new offerings are actively used, understood, and sold.</li></ul>Solution Packaging, Messaging, and Positioning<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Partner with solution and product owners to define how offerings are structured and brought to market</li><li class="leading-relaxed">Translate expertise into clear frameworks, POVs, and buyer-facing narratives</li><li class="leading-relaxed">Define use cases, entry points, and expansion pathways</li><li class="leading-relaxed">Strengthen differentiation versus larger, more established competitors</li></ul>Portfolio Narrative and Platform Integration<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Ensure the commercialization framework is consistently applied across offerings</li><li class="leading-relaxed">Strengthen integration of data, AI, and The Beghou Arc Platform across solution areas</li><li class="leading-relaxed">Ensure cohesion across website, decks, proposals, campaigns, and thought leadership</li><li class="leading-relaxed">Pressure-test positioning with solution teams and revenue leaders</li></ul>Buyer, Market, and Competitive Intelligence<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Develop understanding of priority buyer segments across emerging, mid-market, and large pharma</li><li class="leading-relaxed">Map personas, decision drivers, and evaluation criteria</li><li class="leading-relaxed">Track competitor positioning and shifts</li><li class="leading-relaxed">Synthesize research and field feedback into clear implications for messaging and go-to-market</li></ul>Sales Enablement and Asset Support<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Define core narratives, messaging, and structure for sales materials</li><li class="leading-relaxed">Provide guidance on decks, one-pagers, and proposals</li><li class="leading-relaxed">Develop battlecards, objection handling, and demo narratives</li><li class="leading-relaxed">Support high-stakes deals with clear positioning and messaging input</li><li class="leading-relaxed">Ensure consistency of messaging across sales materials and field usage</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Qualifications</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">7 to 12 years in life sciences consulting, product marketing, commercial strategy, or commercialization analytics</li><li class="leading-relaxed">Deep familiarity with pharma and biotech commercialization and product launch dynamics</li><li class="leading-relaxed">Experience launching new products, solutions, or platform capabilities into the market</li><li class="leading-relaxed">Experience partnering with solution or product owners to define positioning and go-to-market plans</li><li class="leading-relaxed">Strong messaging instincts, with the ability to connect with senior commercial leaders</li><li class="leading-relaxed">Proven track record building sales and go-to-market assets</li><li class="leading-relaxed">Strong PowerPoint and executive storytelling skills</li><li class="leading-relaxed">Strong writing and editing skills, able to translate complexity into clear, usable content</li><li class="leading-relaxed">Ability to operate independently and influence senior stakeholders</li><li class="leading-relaxed">High comfort level in ambiguity</li></ul>At Beghou, you'll join a highly collaborative, values-driven team where technical excellence, analytical rigor, and personal growth converge. Whether you're passionate about AI innovation, building commercialization strategies, or shaping the next generation of data-first solutions in life sciences, this is a place to make an impact!Compensation and Benefits:Beghou Consulting offers a competitive compensation package and a full complement of benefits, including the following:Health & WellnessWe provide comprehensive medical, dental, and vision insurance, as well as life & AD&D coverage, disability insurance, and a Lifestyle Wellness Account to help you feel your best.Work-Life BalanceOur generous PTO, company holidays, and paid parental & bonding leave help you recharge and be present where it matters most. With a flexible hybrid work policy, you’ll enjoy the balance of in-person collaboration and remote flexibility.Financial WellnessWe invest in your future with a 401(k) and employer match, tax-free commuter, health, and childcare accounts, and performance bonuses. You’ll also receive a monthly phone stipend and access to an employee discount program.Growth & Giving BackThrough mentorship, training, and tuition reimbursement, we help you grow your career while supporting causes you care about with a charitable donation match.Culture & ValuesCollaboration, innovation, and inclusion define us. Here, you’ll join a community that values your ideas and celebrates your impact.Equal Opportunity EmployerWe are committed to fostering an inclusive company culture that respects and promotes diverse backgrounds and points of view. We seek candidates who will add to our culture and support the company’s vision of a diverse, equitable, inclusive, and collaborative workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status. We are proud to be an equal-opportunity employer. If you are excited about this role but do not meet 100% of the qualifications listed, we still encourage you to apply. You may be just the right candidate for this or other roles.Must be legally authorized to work in the United States.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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At Netflix, the Consumer Insights team, specifically the Conversation Consumer Insights team, seeks a Senior Researcher, Cultural Trends & Intelligence. This role focuses on decoding cultural shifts and trends to understand their influence on entertainment behaviors. The researcher will build comprehensive cultural trends research, triangulating data from multiple sources to inform Brand Marketing and Product strategies, exploring the zeitgeist, emerging behaviors, and semiotics of culture.

FableVision Studios creates animation, games, websites, apps, videos, and more to help move the world to a better place. Our signature blend of positive messaging, storytelling, and interactive technologies is sought after by a host of best-in-class organizations, including leading publishers, broadcasters, educational and nonprofit organizations, museums, hospitals and health care organizations, such as PBS Kids, Smithsonian Institution, Sesame Workshop, Boys &amp; Girls Clubs of America, Mattel, the Jim Henson Company, and National Geographic Society.Founded in 1996, the company has earned a reputation for its creative design and development of digital media that engages and inspires. The FableVision team has a deep understanding of the ways that people of all ages approach, comprehend, and apply knowledge, and build media to support their learning.

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At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.Our Consumer Insights team uncovers the evolving needs of our members, generating insights that drive business impact and member joy. This role sits within the Conversation Consumer Insights team, which partners with Marketing, Brand Strategy, Communications, Global Affairs, and Innovation teams. Our role is to understand the full and future view of the ecosystem to guide actionable decisions that shapes conversation now and keeps Netflix ahead in an ever-changing world.We are looking for a Senior Researcher, Cultural Trends & Intelligence, to help decode the shifting cultural landscape and understand how macro and micro trends influence entertainment behaviors. In this role, you will focus on building comprehensive and innovative cultural trends research, triangulating data from multiple sources to tell the story of where culture is headed and what it means for Netflix. You will explore the zeitgeist, emerging behaviors, and the semiotics of culture to inform Brand Marketing and Product strategies.<h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">What You Will Do</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Focus on cultural foresight and identifying, tracking, and analyzing cultural shifts, emerging trends, and behaviors in key markets, in partnership with Data Science & Engineering teams.</li><li class="leading-relaxed">Leverage advanced social listening tools and methodologies to analyze digital conversations, sentiment, and meme culture.</li><li class="leading-relaxed">Build strong relationships and collaborations with cross-functional partners and other Consumer Insights groups to ensure that our research meets the business’s needs and empowers the decisions we make for tomorrow.</li><li class="leading-relaxed">Connect the dots across complex areas and identify new opportunities to proactively inform stakeholders’ strategy. Synthesize complex data from disparate sources into compelling narratives, lead socialization, turn insights into actionable recommendations, and refine cultural fluency through the socialization process.</li><li class="leading-relaxed">Work with regional insights teams to contextualize global trends with local nuances, ensuring our view of culture is inclusive and world-class.</li><li class="leading-relaxed">Innovate and introduce emerging technologies or methodologies to enhance our existing work.</li></ul><h2 class="text-2xl md:text-3xl font-bold mt-10 mb-4 border-b pb-2 text-gray-800">About You</h2><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">7+ years of experience in consumer insights, trend forecasting, cultural strategy, intelligence analysis, or a related field. Experience working with marketing and/or brand and/or advertising and/or Product Innovation teams is a plus.</li><li class="leading-relaxed">An advanced degree in psychology, anthropology, marketing, social sciences, media studies, or related fields is preferred but not required.</li><li class="leading-relaxed">Comfortable in fast-paced environments with dynamic and shifting priorities and equipped with an entrepreneurial spirit.</li><li class="leading-relaxed">A balance of creative and analytical skills with the ability to operate proactively, define research questions, identify appropriate methods, execute studies, and synthesize findings with great storytelling.</li><li class="leading-relaxed">Mixed methods research expert, including experience leading end-to-end quantitative (surveys, secondary data analysis, trend sizing) and qualitative research studies (digital ethnography, semiotics, focus groups, expert interviews). 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To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $250,000.00 - $370,000.00.Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. 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