Business Analyst - Market Expansion

1 Month ago • All levels • Business Development

Job Summary

Job Description

As a Business Analyst - Market Expansion, you'll report to the VP of Global Strategic Growth, identifying and developing new market opportunities. This role involves collaborating with various teams (Insights, Finance, Commercial Units, Technology, Product) to optimize customer experience and execute the Interactive Division's strategy. Responsibilities include analyzing commercial implications of proposals, reviewing market access and licensing opportunities, developing key commercial metrics, and communicating findings to senior management. You will contribute directly to business growth through identifying and developing new opportunities.
Must have:
  • Strong analytical and numerical skills
  • Excellent relationship-building skills
  • Experience in the gambling industry (desirable)
  • Proven track record of business growth
  • Data analysis and manipulation expertise
  • Effective communication at all levels
Perks:
  • Annual leave
  • Annual bonus
  • Pension plan
  • Health insurance
  • Company share scheme
  • Volunteering days
  • Home office allowance
  • Wellness or Gym allowance

Job Details

Job Details

Description

Who we are

Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, with tens of millions of players across the globe and an unmatched ecosystem of products spanning across the sports betting, iGaming and free-to-play.

Our brands and sites include market movers and shakers like Jackpotjoy, Bally Bet, Vera&John, Virgin Casino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.

Well, what about the role?

As a Business Analyst - Market Expansion you will report directly to VP of Global Strategic Growth to help formulate new opportunities in both new and existing markets to strive to optimise our customer experience through our portfolio of assets & partnerships. Ensure all documentation, business cases and assessments completed for business review and drive decision making.

The role requires cross-functional collaboration to support the execution of Interactive Division’s strategy including new market launches, initiatives, and optimisation opportunities. You will closely with a variety of teams including Insights, Finance, Commercial Unit Leadership Teams, Technology and Product as well as Programme to help drive the commercial strategy for the Group

So, what will you be doing?

  • Working collaboratively with the Insights & Financial teams (FPNA, Financial Controller, Treasury) to draw out the commercial implications of proposals/analysis and provide concise summaries to senior management.
  • Reviewing opportunities through RFP’s, market access, licensing, mergers & acquisitions
  • Developing an understanding of all key commercial metrics (conversion rate, retention, upsell, lifetime value, costs…) and be proactive in identifying areas of concern and underperformance compared to business case, or budget.
  • Collaborating with colleagues from different teams to keep projects moving and inform decision making.
  • Prioritising tasks and manage expectations across stakeholders.
  • Using your expertise to extract, manipulate and analyse all key commercial data to become self-sufficient in your analysis.
  • Communicating effectively at all levels from Board level to junior colleagues.

And what are we looking for?

  • Strong relationship building and networking skills
  • Excellent numerical and analytical skills as well as strong attention to detail
  • Experience of working commercially in Gambling industry is desirable (operator or vendor)
  • Previous track record of directly contributing to the growth or value of a business (via existing and identifying new opportunities)

This is what you'll get

Different benefits packages are tailored to fit each location, but here’s a taste of what may be on offer

- Annual leave
- Annual bonus
- Pension plan
- Health insurance
- Company share scheme
- Volunteering days
- Home office allowance
- Wellness or Gym allowance

DNA / Values

At Bally’s Interactive, we are driven by a set of core values that we like to call our DNA. We strive to embody our DNA and keep them at the heart of everything we do!

We are Always Ready to embrace change, adapt, and do what it takes to delight our customers. We believe that You Make the Difference, which is what gives our players the best experience and keeps them coming back. We are All One Team, looking out for each other, respecting diversity while connecting through a common purpose. Our teams are Learning Every Day by showing constant curiosity and the drive to learn from successes, mistakes, new experiences, and the people around us. At Bally’s we Love to Lead by thinking differently, seeking innovation, and always looking for ways to raise our game.

Equal Opportunities

At Bally’s Interactive, we are committed to promoting equal opportunities in employment and working conditions.

Diversity, Equity and Inclusion are important to us, and we encourage a culture where everyone can be themselves at work.

We believe passionately that employing a diverse workforce is central to our success, this is our superpower.

We do not discriminate against employees or job applicants on the basis of race, colour, nationality, ethnic or national origin, age, sex or sexual orientation, gender reassignment, religion or belief, marital or civil partner status, pregnancy or maternity, political opinion or disability.

Qualifications

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About The Company

Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, with tens of millions of players across the globe and an unmatched ecosystem of products spanning across sports betting, iGaming and free-to-play.

Our brands and sites include market movers and shakers like Jackpotjoy, Bally Bet, Vera&John, Virgin Casino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.

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