Channel Marketing Manager

18 Minutes ago • 5 Years + • $103,300 PA - $147,500 PA

Job Summary

Job Description

As the Channel Marketing Manager for Canada at Veeam, you will lead the planning, execution, and optimization of partner marketing programs. This role involves driving awareness, demand, and pipeline through key partners and alliances, working closely with regional sales and global marketing teams to localize initiatives for the Canadian market. You will develop and execute strategies to enhance brand visibility, support channel partners in achieving sales goals, and manage MDF allocations, contributing to growth across various distribution channels.
Must have:
  • Develop and execute quarterly partner marketing plans aligned with revenue goals and sales priorities.
  • Build and manage co-marketing programs with key partners, MSPs, distributors, and alliance partners.
  • Localize and amplify global campaigns for the Canadian market.
  • Collaborate with field, digital, and product marketing teams for campaign assets and enablement tools.
  • Track and report on campaign effectiveness and ROI.
  • Manage MDF allocations and ensure compliance.
  • Represent Canada in global channel marketing forums.
  • 5+ years of experience in channel, partner, or field marketing within B2B tech or SaaS.
  • Strong understanding of the Canadian IT channel landscape.
  • Proven experience running successful joint marketing programs.
  • Excellent project management, communication, and stakeholder engagement skills.
  • Experience using Salesforce, marketing automation (e.g., Marketo), and partner portals.
Good to have:
  • Bilingual (English/French) is an asset.

Job Details

Veeam, the #1 global market leader in data resilience, believes businesses should control all their data whenever and wherever they need it. Veeam provides data resilience through data backup, data recovery, data portability, data security, and data intelligence. Based in Seattle, Veeam protects over 550,000 customers worldwide who trust Veeam to keep their businesses running. Join us as we move forward together, growing, learning, and making a real impact for some of the world’s biggest brands. The future of data resilience is here - go fearlessly forward with us.

As the Channel Marketing Manager – Canada, you will be responsible for planning, executing, and optimizing partner marketing programs that drive awareness, demand, and pipeline through our focus partner, and alliance ecosystem. You will work closely with regional sales, partner account managers, and global marketing teams to localize initiatives and ensure they resonate with the Canadian market.

The Channel Marketing Manager will be responsible for developing and executing marketing strategies that drive growth and engagement across various distribution channels. This role requires a deep understanding of channel dynamics, partner relationships, and customer needs to create effective marketing programs that enhance brand visibility and support channel partners in achieving their sales goals.

This role should work in lock step within the region with the Canada Director of Marketing understanding how the channel supports the Enterprise and Volume marketing plans and leveraging Alliance and channel MDF to support and expand the presence of the channel in Canada and drive pipeline and new business for Enterprise and Volume Segments.

Responsibilities:

  • Develop and execute quarterly partner marketing plans aligned with revenue goals and sales priorities
  • Build and manage co-marketing programs with key partners, MSPs, distributors, and alliance partners
  • Localize and amplify global campaigns to suit the Canadian market, ensuring cultural and regional relevance
  • Collaborate with the field marketing, digital, and product marketing teams to create campaign assets, joint messaging, and enablement tools
  • Track and report on campaign effectiveness and ROI, making data-driven recommendations for improvement
  • Manage MDF (Marketing Development Funds) allocations and ensure compliance with program requirements
  • Represent Canada in global channel marketing forums and share regional insights

Requirements:

  • 5+ years of experience in channel, partner, or field marketing within the B2B tech or SaaS industry
  • Strong understanding of the Canadian IT channel landscape, including VARs, distributors, and alliances
  • Proven experience running successful joint marketing programs that drive measurable pipeline
  • Excellent project management, communication, and stakeholder engagement skills
  • Comfortable working cross-functionally in a matrixed environment
  • Experience using Salesforce, marketing automation (e.g., Marketo), and partner portals
  • Bilingual (English/French) is an asset but not required

#remote #LI-TS1

The salary range posted is On Target Earnings (OTE), which is inclusive of base and variable pay. When making an offer of employment, Veeam will take into consideration the candidate’s expectations, experience, education, scope of responsibility for the role, and the current market demands.

United States of America Pay Range

$103,300 - $147,500 CAD

***

Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

Please note that any personal data collected from you during the recruitment process will be processed in accordance with our Recruiting Privacy Notice.

The Privacy Notice sets out the basis on which the personal data collected from you, or that you provide to us, will be processed by us in connection with our recruitment processes.

By applying for this position, you consent to the processing of your personal data in accordance with our Recruiting Privacy Notice.

By submitting your application, you acknowledge that the information provided in your job application and any supporting documents is complete and accurate to the best of your knowledge. Any misrepresentation, omission, or falsification of information may result in disqualification from consideration for employment or, if discovered after employment begins, termination of employment.

Create a Job Alert

Interested in building your career at Veeam Software? Get future opportunities sent straight to your email.

Create alert

Apply for this job

  • indicates a required field

Autofill with Greenhouse

First Name*

Last Name*

Preferred First Name*

Email*

Phone*

Resume/CV*

AttachAttach

Dropbox

Google Drive

Enter manuallyEnter manually

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

AttachAttach

Dropbox

Google Drive

Enter manuallyEnter manually

Accepted file types: pdf, doc, docx, txt, rtf

***

Education

School

Select...

Degree

Select...

Discipline

Select...

Start date year

End date year

Add another

***

Will you now or in the future require visa sponsorship?*

Select...

Are you eligible to work in the country where this vacancy is posted?*

Select...

Country of residence*

Select...

Do you have at least 5 years of experience in Channel, partner or field marketing within the B2B tech or SaaS industry?*

Select...

What is your TOTAL compensation expectations?*

Do you agree to be a part of the talent community for future career opportunities at Veeam? Your information will be retained for up to 2 years.

Select...

Website / other links

***

U.S. Standard Demographic Questions

Veeam is committed to fostering diversity, equity, and inclusion within our organization. To help us measure the effectiveness of our diversity efforts and ensure equal opportunities for all applicants, we invite you to voluntarily disclose the following information.

Please note, all information provided will be kept confidential, anonymized and is not accessible by our hiring team. Your privacy and data protection matter to us, and we are dedicated to upholding the highest standards of compliance with all relevant regulations.

By sharing this information, you contribute to our goal of representing the diversity of society and talent pools, enabling us to better understand and serve our customers and communities.

Thank you for helping Veeam create a more inclusive workplace!

How would you describe your gender identity? (mark all that apply)

Select...

How would you describe your racial/ethnic background? (mark all that apply)

Select...

How would you describe your sexual orientation? (mark all that apply)

Select...

Do you identify as transgender?

Select...

Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities, including mobility, communication (seeing, hearing, speaking), and learning?

Select...

Are you a veteran or active member of the United States Armed Forces?

Select...

***

By checking this box, I agree to allow Veeam Software to store and process my data for the purpose of considering my eligibility regarding my current application for employment.*

By checking this box, I consent to Veeam Software collecting, storing, and processing my responses to the demographic data surveys above.

Submit application

Similar Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Similar Skill Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Jobs in Toronto, ON, Canada

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Similar Category Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

About The Company

Veeam’s got your workloads covered — cloud, on‑prem, remote sites, and everything else in between. Our Zero Trust principles are baked into every backup, ensuring your data is protected and ready for recovery. Wherever your data lives, Veeam works with that, too.


Toronto, Ontario, Canada (On-Site)

Toronto, Ontario, Canada (Remote)

California, United States (Remote)

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (Hybrid)

Pune, Maharashtra, India (Hybrid)

Bengaluru, Karnataka, India (Hybrid)

Poland (Remote)

Warsaw, Masovian Voivodeship, Poland (Remote)

View All Jobs

Get notified when new jobs are added by Veeam Software

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug