Commercial Policy Analyst

About the position and the team

Join the TelevisaUnivision team, the leading media and content company in the Spanish-speaking world. TelevisaUnivision boasts the most extensive library of proprietary content and is a leader in production capacity within the sector, which drives its digital streaming content, traditional television, and radio platforms.

We are a vibrant company with over 10,000 collaborators in Mexico, Colombia, and the U.S. We are united by a passion for entertainment, creativity, and great milestones. At TelevisaUnivision, you will find a friendly and equitable environment to grow personally and professionally.

Join and be part of this great dynamic team!

TelevisaUnivision is looking for a Commercial Policy Analyst for the Marketing area.

The marketing area focuses on promoting and selling products or services, understanding customer needs to attract and retain audiences through effective strategies.

About you:

Support analyses for the pricing strategy and commercial policy for open TV, pay TV, regional TV, product integration, and infomercials.

Your day-to-day:

• Perform analyses for the implementation of the pricing strategy for the anticipated plan of open TV, pay TV, regional TV, product integration, and infomercials, through the evaluation and correlation of variables that can affect the price of advertising on different platforms, collaborating on the best strategy to achieve the anticipated plan's investment.
• Perform analyses for the implementation of the pricing strategy to achieve the top-of-mind for open TV, pay TV, regional TV, product integration, and infomercials, through the evaluation of the anticipated plan and the adjustment of variables that allow designing the strategy to achieve top-of-mind, collaborating on the best strategy to achieve the top-of-mind investment.
• Creation of each of the rate cards for each of the platforms and products, as well as their upload into the system, through the application of factors for the calculation of the final rate and the upload of negotiated prices into the Televisa system, so that advertising purchases are entered and priced correctly.
• Evaluation of variables to set the price of special events across all Televisa platforms, through the review of the main variables that are determinant in the creation of the price of special events, to correctly set the price of special events according to supply, demand, and sales needs.
• Support with analyses for the pricing strategy for time slots designated for infomercials, through variables such as the use of available inventory for infomercial time slots, potential clients, and the sales objective, to achieve the sales objective for this type of product.
• Upload prices and variables into Televisa systems for correct advertising pricing, through formats that allow correct uploading into Televisa systems, for correct advertising pricing on different platforms.
• Generate reports to track pricing across all Televisa platforms, through the use and/or development of tools that allow report creation, to identify channels/time slots that could represent a red flag in price performance.
• Support in collecting rate cards with corresponding signatures for audit, through tracking their signature, to comply with internal and external audit standards.
• Support in ad-hoc requests from the sales and marketing team, performing analyses according to the requests of different teams, to jointly generate strategies that allow achieving sales objectives.
• Analysis and support for requests that arise during the commercial plan period, through reports, studies, analyses required during anticipated plan negotiations, to achieve the closing of anticipated plan negotiations.

You should have:

• Mathematical ability
• Media research/media planning/inventory planning
• English
• Marketing, database management
• Mathematical dexterity
• Strategic planning
• Negotiation

Benefits:

At TelevisaUnivision, we value the comprehensive well-being of our employees. We believe that a healthy balance between personal and professional life is fundamental to success. Therefore, we offer: Legal benefits and superior benefits that exceed legal requirements. Our goal is to create a work environment that fosters productivity, creativity, and personal and professional growth.

Our commitment to inclusion

TelevisaUnivision is an equal opportunity employer. All qualified applicants will be considered for employment without regard to sex, gender identity, sexual orientation, race, color, religion, nationality, disability, age, or any other characteristic protected by law.

Univision is an employer that offers equity and equal opportunities. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.