Content and Social Media Coordinator (Sports /Betting)

27 Minutes ago • 3 Years +

Job Summary

Job Description

Betsson Group is seeking a Content & Social Media Coordinator in Brazil to join their iGaming team. This role involves bringing the brand to life across multiple digital platforms, shaping connections with sports fans and gaming enthusiasts. The ideal candidate will have a passion for sports, especially football, and a strong understanding of digital culture and trends. This is an opportunity to make a significant impact in the exciting iGaming and Sports industry.
Must have:
  • Design and execute local content & social media strategies tailored to the Brazilian market.
  • Manage and grow presence across Instagram, Twitter/X, TikTok, LinkedIn and YouTube.
  • Adapt global campaigns into authentic local activations.
  • Create engaging sports-related content: real-time match reactions, memes, player interviews, campaigns, and stories.
  • Collaborate with marketing, design, and product teams to align brand voice and campaign goals.
  • Track performance metrics, prepare insights, and constantly optimize engagement and reach.
  • Native-level Portuguese with strong English skills.
  • +3 years of experience in content creation and social media management, ideally in sports, gaming, or entertainment.
  • Passion for sports (football is a must!) and a good sense of digital culture & trends.
Perks:
  • Be part of an international iGaming leader with a strong LATAM presence.

Job Details

We’re looking for a Content & Social Media Coordinator in Brasil to join our iGaming team and bring our brand to life across multiple digital touchpoints. Passion for sports (football is a must!) and a good sense of digital culture & trends.

The Wow

This isn’t just another social media job. It’s a chance to make an impact in one of the most exciting industries out there—iGaming & Sports. You’ll be the voice of the brand in Brasil, shaping how we connect with sports fans and gaming enthusiasts.

A taster of what you will be involved with:

  • Designing and executing local content & social media strategies tailored to the Brazilian market.
  • Managing and growing our presence across Instagram, Twitter/X, TikTok, LinkedIn and YouTube, adapting global campaigns into authentic local activations.
  • Creating engaging sports-related content: from real-time match reactions and memes to player interviews, campaigns, and stories.
  • Collaborating with marketing, design, and product teams to align brand voice and campaign goals.
  • Tracking performance metrics, preparing insights, and constantly optimizing engagement and reach.

What we are looking for

  • Native-level Portuguese with strong English skills.
  • +3 years of experience in content creation and social media management, ideally in sports, gaming, or entertainmenT
  • Hybrid work model
  • Be part of an international iGaming leader with a strong LATAM presence.

What we offer

Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1700 strong, spread across 7 offices with 900 based out of our Malta HQ alone! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.

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