Social Media Research

Buzzmetrics is a pioneering company in applying market research methodologies to social media since 2013. They are seeking a proactive Social Media Researcher to join their dynamic team. This role involves transforming real-time social media conversations and behavioral data into sharp, strategic insights that drive brand growth. The researcher will analyze trends, audience behavior, and platform performance, partnering with cross-functional teams to shape research, identify opportunities, and deliver insights that enhance campaigns and strengthen brand impact.

Must Have

• Analyze social media data for insights and trends
• Identify patterns in online conversations and sentiment
• Communicate research findings to clients
• Perform quality checks on social media data
• Export and structure data from social media listening platforms
• Visualize data in reports and presentations
• Coordinate project execution with internal and external teams
• Bachelor's degree in Economics, Marketing, or related field
• 1-3 years of experience in market research or marketing field
• Strong analytical and communication skills
• Proficiency in Microsoft Excel, Powerpoint, Google Spreadsheet, and Google Slides
• Fluent in Vietnamese and good command of English (especially writing)

Good to Have

• Experience in market research, strategic planning, or account management
• Proactive and adaptable personality
• Creative problem-solving skills

Perks & Benefits

• Competitive salary
• 13th month salary
• Premium healthcare insurance (for Senior level)
• 12 days of annual leave
• 5 days of sick leave
• Performance appraisals every year
• Standard health check
• Company trip, Year-end party, Team building
• Occasion-based offerings (Birthday, wedding, maternity)
• Parking support
• Laptop/PC provided
• Free in-house entertainment facilities (football, book tree, coffee, snack)
• Learning opportunities in Marketing, Market Research, Consumer Behavior, Market Trends
• Professional and friendly working environment
• Employee training and development programs
• Career path

ABOUT BUZZMETRICS

Buzzmetrics is the pioneering company in applying market research methodologies to social media since 2013. With over a decade of experience, we specialize in connecting and analyzing social media conversations and e-commerce data, helping brands uncover meaningful consumer insights. By integrating these data sources, Buzzmetrics provides a holistic view of consumer behavior — empowering businesses to make smarter decisions and optimize their strategies for Digital Commerce success.

We are looking for a proactive and passionate Social Media Researcher to join our dynamic team. If you are excited about social media trends, data analysis, and providing strategic insights to drive business outcomes, we’d love to meet you!

As a Social Media Researcher, you’ll turn real-time conversations and behavioral data into sharp, strategic insights that drive brand growth. You’ll analyze trends, audience behavior, and platform performance to uncover what matters most—helping clients lead, not follow. Partnering with cross-functional teams, you’ll shape research, spot opportunities, and deliver insights that elevate campaigns and strengthen brand impact.

JOB DESCRIPTION

Analysis and Insight Development (35%)

• Analyze social media data to uncover key insights, trends, and brand or category movements.
• Identify meaningful patterns in online conversations, sentiment shifts, and influencer impact.
• Translate data into concise findings tailored to client objectives.

Client services (30%)

• Communicate with clients to clarify research needs and ensure alignment on expectations.
• Respond to client inquiries related to data, methodology, or insight interpretation.
• Proactively provide suggestions and updates to enhance client experience.
• Troubleshoot and resolve project-related concerns from clients. results.

Report and Data management (20%)

• Perform quality checks (QC) on classified social media data to ensure accuracy and relevance.
• Export and structure data from social media listening platforms.
• Visualize data through charts, dashboards, and slide decks in alignment with project templates and client requirements.
• Ensure consistency and clarity in report formatting and visuals.

Project Execution (15%)

• Coordinate with internal departments (e.g., Data, Client Partnership) and external partners (e.g., media agencies, brand teams) to ensure smooth project execution.
• Document and report any issues or delays, and take corrective actions when needed.

JOB REQUIREMENT

Education/ Knowledge

• Bachelor degree in Economics, Marketing or related field.

Skill

• Communication Skills
• Organizational Planning Skills
• Analytical Skill
• Client Relations
• Presentation Skill
• Experience in market research field/ strategic planner/ account management or related position
• Fresher or ideally, at least 6 months - 1 year experiences in marketing field or related position

Personality

• Proactive: A self-starter who takes initiative, anticipates needs, and seeks solutions before problems arise.
• Adaptability: Comfortable in a fast-paced, constantly changing environment, able to adjust to new platforms, tools, and trends.
• Strong Communicator: Ability to present data clearly and effectively, both written and verbal, and engage with clients or stakeholders confidently.
• Creative Problem-Solver: Approaches challenges with creative thinking and is always looking for innovative ways to optimize strategies and processes.

Others

• Fluent in Vietnamese and good command of English especially writing
• Proficient in Microsoft Excel & Powerpoint and Google Spreadsheet & Slides

COMPANY BENEFITS

• Competitive salary, 13th month salary.
• Premium healthcare insurance (for Senior level).
• 12 days of annual leave & 5 days of sick leave.
• Performance appraisals every year.
• Standard health check.
• Company trip, Year end party, Team building.
• Occasion-based offerings: Birthday, wedding, maternity, …
• Parking support.
• Equipment for work (PC / laptop).
• Free in-house entertainment facilities: football, book tree, coffee and snack.
• Chance to learn and understand about Marketing, Market Research, Customer’s Behaviors, Market Updates, Market Information and Trends…
• Professional and Friendly Working Environment, chance to attend employee’s training and development programs.