Data Analyst

Minted is a marketplace connecting consumers with independent artists for stationery, wedding, art, and personalized products. This role involves owning the marketing measurement stack, turning multichannel data into insights to optimize acquisition, retention, and revenue. You'll partner with channel leads, product, and engineering to improve attribution, forecast impact, and guide budget decisions, working with tools like Looker, Hex, and Snowflake.

Must Have

• Maintain and evolve marketing attribution model (FA model).
• Reconcile platform-reported metrics with internal data.
• Support incrementality testing and channel performance analysis.
• Translate ambiguous business asks into technical requirements.
• Deliver clear, actionable insights on site traffic, ROAS, customer LTV, and channel contribution.
• Collaborate with Marketing channel leads, Product, and Engineering to instrument tracking, close data gaps, and improve measurement infrastructure.
• Write production-quality SQL against large datasets (Snowflake).
• Build and maintain Looker explores and conduct ad hoc analyses.
• Contribute to GitLab-based analytics workflows.
• 3+ years in an analytics role focused on marketing or growth analytics.
• Strong SQL skills for complex queries, large tables, and performance optimization.
• Proficient in BI tools and comfortable with GitLab/GitHub workflows.
• Familiarity with attribution models, channel performance, and digital marketing metrics.
• Ability to translate technical findings for non-technical audiences.
• Work effectively across functions.

Good to Have

• Python experience for data manipulation
• AI (Agentic, MCP, etc) exposure/experience
• Predictive modelling / ML exposure
• Data pipeline/semantic layers (DBT, Dagster, Prefect, Kestra, etc.)
• Experience with Snowflake, Looker, Hex, GitLab, Airflow, AI agent (co-pilot, etc)

Perks & Benefits

• Medical, Dental, and Vision Benefits
• Employer Funded Health Savings Account
• 10 Paid Holidays
• Paid Time Off and Sick Leave
• Paid Parental Leave
• Monthly Gym/Wellness Reimbursement
• 401(k) retirement savings plan
• Employer Funded Commuter Benefits
• Employee Discount
• Friends and Family Discount

The Role:

Minted is a marketplace that connects consumers with independent artists, offering premium stationery, wedding, art, and personalized products. We operate at a meaningful scale with strong seasonal dynamics (Wedding: Apr–Sep; Holiday: Oct–Dec).

You will own the marketing measurement stack end-to-end—turning multichannel data into clear insights that optimize acquisition, retention, and incremental revenue. You’ll partner with channel leads and product/engineering to improve attribution, forecast impact, and guide budget decisions. The role is hybrid and based out of our San Francisco office. You'll work with cutting-edge tools (Looker, Hex, Snowflake) and modern analytics AI agents, operating at production scale (millions of events).

You will:

• Attribution & Measurement​: Maintain and evolve our marketing attribution model (FA model). Reconcile platform-reported metrics with internal data. Support incrementality testing and channel performance analysis
• Stakeholder Analytics​: Translate ambiguous business asks into technical requirements; deliver clear, actionable insights on site traffic, return on ad spend ROAS, customer LTV, and channel contribution
• ​Cross-Functional Partnership​: Collaborate with Marketing channel leads, Product, and Engineering to instrument tracking, close data gaps, and improve measurement infrastructure.
• ​Technical Execution​: Write production-quality SQL against large datasets (Snowflake); build and maintain Looker explores and conduct ad hoc analyses; contribute to GitLab-based analytics workflows.

You are:

• 3+ years​ in an analytics role focused on marketing or growth (e-commerce/marketplace preferred) analytics
• Strong SQL​: Complex queries, large tables (millions of rows), performance optimization
• BI & Analytics Tools​: Proficient in BI tools and comfortable with GitLab/GitHub workflows
• Marketing Exposure​: Familiarity with attribution models, channel performance, and digital marketing metrics
• Communication​: Translate technical findings for non-technical audiences; work effectively across functions

Bonus Points:

• Python experience for data manipulation, AI (Agentic, MCP, etc) exposure/experience, Predictive modelling / ML exposure, Data pipeline/semantic layers (DBT, Dagster, Prefect, Kestra, etc.)
• Tech Stack​: Snowflake, Looker, Hex, GitLab, Airflow, AI agent (co-pilot, etc)

The compensation range for the role applies to employment offers from Minted. Our employment offers fall between the minimum and midpoint of the range to allow for continued salary growth during your employment at Minted. The upper half of the range accommodates this growth and supports our intention to create an environment that encourages lasting relationships between Minted and our employees.

Geo Base Full Salary Range 0 - Includes SF Bay Area - $95,244 - $125,139

Salaries will vary based on various factors, including but not limited to professional and academic experience, associated job responsibilities, and/or other business or organizational needs.

Benefits:

Benefits will be effective the first of each month following your initial hire date.

• Medical, Dental, and Vision Benefits
• Employer Funded Health Savings Account
• 10 Paid Holidays
• Paid Time Off and Sick Leave
• Paid Parental Leave
• Monthly Gym/Wellness Reimbursement
• 401(k) retirement savings plan
• Employer Funded Commuter Benefits
• Employee Discount
• Friends and Family Discount

DISCLAIMER:

We verify identity at the start of interviews to ensure fairness and security. We reserve the right to withdraw candidates who misrepresent their identity, experience, or qualifications at any stage of the process.

Notice of AI Use in Employment Decisions:

We use AI-powered tools, including Brainner AI, to support our hiring and employment processes. These tools help assess job-related qualifications and improve efficiency, but all decisions involve human review.

About Minted:

Artists shape culture. They spark conversation, create connection, and bring beauty into the world. Minted is where they come together to reach further. Our marketplace empowers a thriving community of independent artists to sell and scale their work. We nurture self-expression, cultivate community, and bring the best in visual art to a global audience.

We’re building a new way to discover the world’s best creative talent. We’re here for the emerging talent ready to take off, the local favorites ready to grow, and the established artists ready to dream bigger.

At Minted, our people don’t just believe in the power of art–we live it. We have our finger on the pulse of what’s new and now. We’re obsessed with great design, art, and interiors. We’re in galleries, at fairs, and constantly finding inspiration online. We seek undiscovered talent that deserves to stand up and stand out. We connect with artists that have something to say, and we collaborate to amplify their work. The Minted community’s art, stationery, and textiles products have reached over 75 million homes worldwide.

Our marketplace brings the best in independent design to consumers everywhere. We recognize the challenges independent artists face, and we leverage our resources to level the playing field and create a platform that gives artists the freedom to develop their craft and grow their business.

We are headquartered in San Francisco, CA and currently employ 350+ full-time employees, plus additional temporary workers during the holiday season. We have raised over $300M from top-tier investors including Benchmark Capital, T. Rowe Price, Permira, Ridge Ventures, Technology Crossover Ventures, and Norwest Venture Partners. Angel investors include Marissa Mayer, Jeremy Stoppelman, Julia & Kevin Hartz, Yishan Wong, and more.

Minted is an Equal Opportunity Employer committed to inclusion and diversity. We welcome people of different backgrounds, experiences, abilities and perspectives and will consider all qualified applicants for employment in accordance with all state, local, and federal laws. Minted participates in the E-verify program.

How Our Process Works:

Minted uses technology and innovative practices to bring unique, best-selling design to market at scale. Using its crowdsourcing technology, consumers are empowered to vote for the designs they love and want to see sold, ensuring that Minted always sells continuously fresh and trend-forward product. The winning designs are manufactured by Minted, enabling artists from around the world to share and sell their work while letting Minted do the rest. Since launch in 2007, the company has expanded to serve consumers in new categories including wall art, textiles, digital content and home decor, as well as serve major retailers and consumer products brands with data-backed design through licensing and wholesale partnerships.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.