Digital Marketing Acquisition Specialist

9 Months ago • 3 Years +
Marketing

Job Description

Aristocrat Interactive seeks a results-driven Digital Marketing Acquisition Specialist to manage and optimize paid marketing campaigns across Google Ads, Facebook Ads, Instagram, Bing, and programmatic platforms. Responsibilities include developing and executing marketing strategies, managing budgets, tracking ROI, preparing reports, collaborating with the retention marketing team, conducting competitive analysis, and contributing to the development of marketing tools. The ideal candidate will have 3+ years of experience in performance digital marketing, proven success in maximizing ROI, proficiency in relevant digital marketing tools, strong analytical skills, and excellent communication skills. The role involves working with partners across different time zones, occasional travel, and a hybrid work model (3 days in the office).
Good To Have:
  • Google Ads and Facebook Blueprint certifications
  • Experience with DSPs
  • Proficiency in Google Analytics
Must Have:
  • 3+ years experience in performance digital marketing
  • Expertise in Google Ads, Facebook Ads, and other platforms
  • Strong analytical and reporting skills
  • Excellent communication and collaboration skills
  • High ROI track record
  • Budget management and allocation

Add these skills to join the top 1% applicants for this job

google-analytics
communication
budget-management
team-management

We are seeking a results-driven Performance Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate will have extensive experience in managing and optimizing campaigns across Google Ads, Facebook Ads, Instagram, Bing, and programmatic marketing platforms. This role requires a data-driven approach to maximize ROI and achieve marketing objectives.

What You'll Do

General: 

  • Manage the digital paid marketing activities of the company partners. 

  • Work according to the marketing strategy and the marketing plans, media and digital marketing mix. 

  • Work according to the partners brand style guide. 

  • Define and strengthen the brand's positioning, voice, and identity across all digital channels. 

  • Ensure consistent brand messaging and visual identity in all marketing materials and communications. 

  • Prepare weekly, monthly, quarterly and yearly reports 

 

Budget & Finance: 

  • Responsible for the relevant parts of the end of the monthly Partners marketing & finance process. 

  • Work according to the marketing budget, ensuring efficient allocation of resources across initiatives. 

  • Track and report on marketing expenditures, performance, and ROI. 

 

Digital marketing: 

  • Responsible for the Digital execution including paid search, social, programmatic etc. 

  • Responsible for the relevant design and content deliveries.  

  • Cooperate with the retention marketing team to allow holistic customer experience. 

  • Monitor results and pro-activity performs campaign optimization acquisition activities to keep results within the agreed objectives. 

  • In charge of relevant marketing competitive research and analysis.  

 

 

 

Development: 

  • Be part of the team to define and develop relevant marketing and measurement tools. 

What We're Looking For

  • This is a hands-on position. 

  • Reary to work overtime with partners from different time zone. 

  • Excellent written and verbal communication skills. 

  • Bachelor's degree in Marketing, Business, or a related field.  

  • 3+ years of experience in performance digital marketing, specifically with Google Ads, Facebook Ads, Instagram, Bing, and programmatic platforms.  

  • Proven track record of managing and optimizing digital marketing campaigns to achieve high ROI. 

  • Proficiency in using digital marketing tools and platforms (e.g., Google Ads, Facebook Business Manager, Bing Ads, DSPs). Google Ads and Facebook Blueprint certifications are a plus. 

  • Strong analytical skills and experience with analytics tools such as Google Analytics.  

  • Ready to travel. 

  • Hybrid job. 3 day’s at the office. 

  • Advanced knowledge of computers and Windows Office Programs. 

  • Highly developed verbal, interpersonal, and written communication skills and able to relate to others, and maintain a friendly, professional, and courteous demeanor while assisting members and co-workers throughout the day. 

  • Demonstrated accuracy with consistent attention to detail. 

  • Possess independent judgment, discretion, and initiative in the absence of specific directions from management 

  • Thrives in a fast-paced, dynamic work environment and can work effectively and efficiently while maintaining a high level of member service 

  • Organized with excellent time-management skills 

Company Summary

Aristocrat Interactive  

Aristocrat Interactive is Aristocrat Leisure Limited’s (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 when the Anaxi and NeoGames businesses (Anaxi, NeoGames, Aspire Global, BtoBet, and Pariplay) came together.  The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value added services across iLottery, iGaming and Online Sports Betting (OSB). 

About Aristocrat

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming), mobile games publishing (Pixel United) and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission to bring joy to life through the power of play.

Our Values

  • All about the Player

  • Talent Unleashed

  • Collective Brilliance

  • Good Business Good Citizen

Travel Expectations

None

Set alerts for more jobs like Digital Marketing Acquisition Specialist
Set alerts for new jobs by Aristocrat
Set alerts for new Marketing jobs in Malta
Set alerts for new jobs in Malta
Set alerts for Marketing (Remote) jobs
Contact Us
hello@outscal.com
Made in INDIA 💛💙