Director, Events

Join ShopMy – Powering the Future of Digital Marketing

ShopMy is revolutionizing digital marketing by seamlessly connecting brands with top talent. From discovering rising creators and executing gifting campaigns to sharing commissionable codes and streamlining communication, we empower the world’s leading brands to build dynamic, high-impact creator programs. Today’s most influential creators use ShopMy to earn tens of millions in commissions from creating monetizable links, collaborate directly with brands and build digital storefronts with millions of products.

We’ve just closed an incredible $77m Series B funding round led by Bessemer, fueling our mission to redefine the creator economy. If you're passionate about delivering exceptional product solutions and shaping the future of digital marketing, we want to hear from you!

About the role…

ShopMy is looking for a strategic and experienced events leader to join our Marketing team and own the end-to-end vision and execution of our Events program. This role will lead the development of standout brand and community experiences that drive growth, deepen engagement, and elevate ShopMy’s presence across the industry.

As a key member of the Marketing team, you’ll shape how the ShopMy brand shows up in the real world—creating compelling, high-impact moments that attract new brand and creator partners, foster community, and position ShopMy as a leader in creator-powered commerce. The ideal candidate is both a visionary strategist and detail-oriented executor, able to design an ROI-focused event roadmap while ensuring flawless delivery across formats.

Your Impact to The Role:

• Own and scale ShopMy’s company-wide events strategy, including:
• Sales activations to acquire new brand and creator partners
• Community-focused events that drive engagement, retention, and brand loyalty
• Strategic industry moments—from tentpole conferences to cultural events—where ShopMy should show up with impact
• Serve as the Events lead within the Marketing team, ensuring all experiences ladder up to brand strategy and business priorities
• Drive cross-functional alignment across Sales, Design, Marketing, and Executive stakeholders
• Oversee end-to-end event execution including timelines, vendors, budgets, and production
• Define and track success metrics, including ROI, lead generation, and qualitative impact
• Partner with Sales and Marketing post-event to maximize momentum and conversion
• Lead and develop the Events team, managing 1 Manager and 1 Associate

You Are Energized By:

• Designing memorable, high-impact experiences that bring a brand to life
• Owning the full lifecycle of events—from ideation to execution to impact measurement
• Working cross-functionally and presenting your work to executive stakeholders
• Creating structure, process, and strategy in a fast-paced environment
• Shaping how a high-growth startup shows up in the world

What We Are Looking For:

• 8–12+ years of experience in event strategy, experiential marketing, or brand experience roles
• Proven experience managing large-scale event calendars and budgets
• Strong project management and cross-functional communication skills
• Track record of managing and mentoring high-performing teams
• Deep understanding of how events drive both brand and business impact
• Executive presence and comfort with fast-paced, high-growth environments

Bonus Points:

• Prior experience in commerce, tech, or creator economy
• Existing vendor and venue relationships in major U.S. cities

In compliance with New York Pay Transparency Law, the salary range for this position is as shown. We note that salary information as a general guideline only, actual compensation may vary from posting based on the offer for this role, including the scope and responsibilities of the position, relevant work experience, key skills, education, training and business considerations.

New York Pay Range

$180,000 - $200,000 USD

The provided salary range is base salary, exclusive of bonus potential or commission and is a good faith estimate of cash compensation. ShopMy is flexible pending candidate's experience and how our business needs evolve throughout the search. Every employee of ShopMy receives equity on top of cash compensation!

ShopMy offers a bundle of benefits on top of being a great place to work.

Our teammates are provided benefits such as:

• Medical & Dental Coverage at 70%
• Equity in ShopMy
• Flexible PTO
• 14 weeks of parental leave
• Reimbursements up to $200/month to spend on teammate outings
• 401k program (3% automated contribution from ShopMy!)
• Wellhub Membership
• Company retreats
• Opportunity to monetize your influence- all employees build out a ShopMy page!
• Birthday PTO