Director of Economy

Playstudios is seeking a talented Director of Economy to join their largest studio's management team. This role involves designing and optimizing the in-game economy, managing a team of game economists, analyzing player behavior data, balancing the economy, segmenting players for personalization, collaborating with LiveOps for promotions, and conducting A/B tests to enhance game experience and monetization.

Must Have

• Build and manage in-game economy, currency systems, pricing models, and reward structures
• Manage a team of game economists, providing training, mentorship, and leadership
• Collect, analyze, and interpret player behavior data for strategic decision-making
• Implement data-driven adjustments for sustainable economy balance
• Develop advanced player segmentation models for targeted strategies
• Partner with LiveOps to design personalized offers, events, and promotions
• Design and run A/B tests to measure impact of economy changes and features
• Bachelor’s degree in Economics, Business, Mathematics, Statistics, or a related field
• Proven experience in game economy design and/or data analysis within gaming or a related industry
• Strong grasp of virtual economies, free-to-play models, and in-game monetization mechanics
• Analytical mindset with proficiency in data tools and methodologies
• Passion for games, with a deep understanding of player motivations, behaviors, and industry trends
• Excellent communication skills with the ability to translate complex data into clear, actionable insights

Good to Have

• Master’s degree in Economics, Business, Mathematics, Statistics, or a related field

Description

Playstudios is a visionary social gaming company that brings millions of people together to play, meet, and interact. We’re looking for a talented Director of Economy to join our largest studio’s management team.

Responsibilities:

1. Economy Design & Optimization – Build and manage the in-game economy, including our currency systems, pricing models, and reward structures, focusing on enhancing game experience and growing monetization.

2. Team management – manage a team of game economists, provide professional training, mentorship and leadership.

3. Data Analysis & Behavioral Insights – Collect, analyze, and interpret player behavior across multiple data sources to drive strategic decision-making.

4. Dynamic Economy Balancing – Implement data-driven adjustments to maintain a sustainable balance between fun gameplay and business objectives.

5. Player Segmentation & Personalization – Develop advanced segmentation models based on behavior, preferences, and spending patterns to enable targeted strategies.

6. Collaboration with LiveOps – Partner with LiveOps to design personalized offers, events, and promotions that maximize engagement and monetization

7. Experimentation & Testing – Design and run A/B tests and other controlled experiments to measure the impact of economy changes, new features, and promotional strategies.

Requirements

• Bachelor’s degree in Economics, Business, Mathematics, Statistics, or a related field (Master’s degree preferred).
• Proven experience in game economy design and/or data analysis within gaming or a related industry.
• Strong grasp of virtual economies, free-to-play models, and in-game monetization mechanics.
• Analytical mindset with proficiency in data tools and methodologies.
• Passion for games, with a deep understanding of player motivations, behaviors, and industry trends.
• Excellent communication skills with the ability to translate complex data into clear, actionable insights.