Inside Sales Representative, Martindale Avvo Leads

undefined ago • 1 Years + • Sales

Job Summary

Job Description

Martindale Avvo Leads is seeking a proactive and resourceful Inside Sales Representative to manage the full sales cycle, from prospecting to closing new business and client onboarding. The role involves consulting potential clients, qualifying them for legal lead services, sourcing law firms, engaging decision-makers, presenting value propositions, and guiding clients through proposals and contracts. The representative will consistently meet sales goals, maintain CRM data, and coordinate with account management for a seamless client experience.
Must have:
  • Consult and qualify potential clients for Direct Leads and Nolo products.
  • Source and qualify prospective law firms nationwide.
  • Engage key decision-makers via calls, emails, and video meetings.
  • Present value, features, and ROI of Martindale Avvo Leads consultatively.
  • Guide clients through proposals and contracts, customizing solutions.
  • Consistently meet and exceed sales goals and activity targets.
  • Maintain accurate client and pipeline data in Salesforce CRM.
  • Coordinate with account management for seamless client experience.
  • 1+ years of full-cycle inside sales experience.
  • Tech savvy: familiar with Salesforce, G-Suite, and Outreach.
  • Exceptional verbal and written communication skills.
  • Strong relationship- and trust-building skills.
  • Self-motivated 'hunter' mentality.
  • Drive to achieve and exceed goals.
  • Entrepreneurial spirit.
  • Ability to thrive independently and collaboratively.
  • Quick learner with strategic thinking.
  • Curiosity about digital marketing and lead generation.
Good to have:
  • Experience selling to law firms/legal tech or professional services.
Perks:
  • Competitive base salary plus uncapped commission.
  • 401(k) with company match.
  • Medical insurance.
  • Dental insurance.
  • Vision insurance.
  • Life & AD&D insurance.
  • Short-term disability insurance.
  • Long-term disability insurance.
  • Flexible Spending Accounts (FSA) for medical and dependent care.
  • Paid time off (PTO).
  • 9 paid company holidays.
  • Commuter benefits.
  • Employee Assistance Program (EAP).
  • Well-being coaching.
  • Voluntary benefits: home, auto, and pet insurance; discounted legal/financial services.
  • Hands-on sales training.
  • Career growth opportunities.
  • Inclusive, fun, and supportive hybrid work environment.

Job Details

Description

About Martindale Avvo Leads:

Martindale Avvo Leads, part of the Martindale Avvo Family and the largest legal marketing network, is a market-leading pay-per-lead platform connecting attorneys with vetted, engaged legal prospects nationwide. Born from the integration of industry-leaders Martindale Avvo Direct Leads and Martindale-Nolo, we harness the reach of brands such as Martindale.com, Avvo.com, Lawyers.com, and Nolo.com—delivering results for law firms across more than 20 legal practice areas. As part of Internet Brands, our network helps over 895,000 leads per month connect with attorneys and professional legal assistance.

Position Summary:

We are searching for a proactive, resourceful Inside Sales Representative to join our high-performing team! You will manage the full sales cycle—from prospecting to closing new business and onboarding clients. As a consultative seller, you’ll educate attorneys on our pay-per-lead value proposition and grow your own book of business.

Core Responsibilities:

  • Consult potential clients and qualify them for The Direct Leads Service product and/or The Nolo leads product.
  • Source and qualify prospective law firms nationwide using research and outreach.
  • Find and engage key decision-makers through calls, emails, and video meetings.
  • Present the value, features, and ROI of Martindale Avvo Leads in a consultative fashion.
  • Guide clients through proposals and contracts, customizing solutions as needed.
  • Consistently meet and exceed sales goals and activity targets.
  • Maintain accurate client and pipeline data in Salesforce CRM.
  • Coordinate with the account management team for a seamless client experience.

Ideal Candidate

  • 1+ years of full-cycle inside sales experience (prospecting to closing).
  • Experience selling to law firms/legal tech or professional services is a plus.
  • Tech savvy: familiar with Salesforce (or similar CRM), G-Suite, and Outreach.
  • Exceptional verbal and written communication skills; strong relationship- and trust-builder.
  • Self-motivated “hunter” mentality with a drive to achieve and exceed goals.
  • Entrepreneurial spirit with an ability to thrive both independently and collaboratively.
  • Quick learner with strategic thinking and curiosity about digital marketing and lead generation.

Compensation & Benefits

  • Competitive base salary plus uncapped commission.
  • 401(k) with company match.
  • Medical, dental, vision, life & AD&D insurance.
  • Short- & long-term disability insurance.
  • Flexible Spending Accounts (FSA) for medical and dependent care.
  • Paid time off (PTO) plus 9 paid company holidays.
  • Commuter benefits.
  • Employee Assistance Program (EAP) and well-being coaching.
  • Voluntary benefits: home, auto, and pet insurance; discounted legal/financial services.
  • Hands-on sales training and career growth opportunities.
  • Inclusive, fun, and supportive hybrid work environment in either Pleasanton, CA or Austin, TX.

About Internet Brands

Internet Brands®, headquartered in El Segundo, Calif, is a fully integrated online media and software services company focused on four high-value vertical categories: Health, Automotive, Legal, and Home/Travel. The company's properties and platforms include the WebMD, Medscape, and Henry Schein ONE networks, which are the global leaders in their markets; Nolo, Avvo, and Martindale, which form the largest consumer information provider in the legal market; and CarsDirect, Fodor's Travel, and many others which are leaders in their key vertical markets. Internet Brands' award-winning consumer websites lead their categories and serve more than 250 million monthly visitors, while a full range of web presence offerings has established deep, long-term relationships with SMB and enterprise clients. The company's powerful, proprietary operating platform provides the flexibility and scalability to fuel the company's continued growth. Internet Brands is a portfolio company of KKR and Warburg Pincus.

Internet Brands and its wholly-owned affiliates are an equal opportunity employer.

For more information, please visit www.internetbrands.com

. Internet Brands and its wholly owned affiliates are an equal opportunity employer.

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