Lead CRM Analyst - Entertainment

Creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

The CRM Analytics team is looking for an analytics professional to take on the role of Senior Analyst in Vancouver, British Columbia, Canada, reporting to the Sr. Director of CRM Analytics. We are looking for someone who can take our analytics to a new level by digging into diverse data sets relating to our owned marketing campaigns across: Website, Mobile, and In-Game messaging, applying leading-edge data analytics techniques, extracting insights, creating data visualizations and communicating recommendations to our Entertainment Franchise partners within the CRM organization in ways that create clarity, guide action, and bring impact. If you can combine this with a pioneering spirit, commitment to team success, and an interest for the video game industry, this might just be the right job for you.

Responsibilities:

• Select, process, and explore data from an array of internal and third-party data sources for owned marketing channels such as Email, Website, and In-game messaging.
• Create presentations with crisp data visualizations to tell compelling data stories to partners and influence the business. Distill quantitative insights into easy to digest and intuitive presentation form
• Work closely with Entertainment Franchise partners to understand their needs and deliver data analysis to support decision-making that leads to improved business performance, ultimately becoming a trusted advisor.
• Take initiative, find opportunities to make business impact
• Approach analyses with minimal guidance and have structured, strategic thinking to design a plan before digging into data
• Collaborate across a global network of colleagues, with teamwork as a priority
• Manage multiple projects involving complex data collection, analysis and application
• Build on your enthusiasm for continuous learning and improvement

Qualifications:

• Bachelor’s degree in STEM (Science, Technology, Engineering, and Math) field or economics; Advanced degrees preferred.
• 5-7 years relevant hands-on analytical experience, with ability to manage the analytical process and translate findings from the data into recommendations for our partners. Advantage for previous marketing analytics experience.
• Knowledge-of and practical experience with statistics, probability, and hypothesis testing.
• Strong SQL skills including experience querying complex datasets from a variety of multiple sources.
• Proficiency in R statistical programming (or equivalent) to explore diverse data sets and create descriptive and predictive models using methods like correlation analysis, regression modeling, cluster analysis.
• Curious and creative, you enjoy exploring data and finding the next big opportunity.
• Strong analytical, problem-solving, and critical thinking skills.
• Able to operationalize abstract questions into a quantitative investigation and tackle them in a data-driven manner.
• Strong communication skills - regular project updates, communication with and across teams, and analytical “storytelling”.
• Ability to work collaboratively as a team, and with other teams spread globally.
• You have the enthusiasm and motivation to challenge thinking and promote meaningful change.
• You view challenges as opportunities and enjoy solving problems and removing obstacles.

COMPENSATION AND BENEFITS

The ranges listed below are what in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

• California (depending on location e.g. Los Angeles vs. San Francisco) *$160,600 - $249,300 USD

In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and equity.

About

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. Also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.