OOH & Events Expert

3 Weeks ago • All levels • Events

Job Summary

Job Description

Forward Media is an agency specializing in exceptional media experiences for the luxury sector. They focus on excellence and innovation, combining consulting, content, data, and commerce. As an OOH & Events Expert, you will develop precise geographic targeting strategies using behavioral and contextual data to activate campaigns in premium locations like luxury districts, cultural venues, and international hubs. You will implement spectacular and creative formats such as iconic displays, immersive installations, and monumental projections, integrating intelligent DOOH (digital displays, interactive screens) and phygital devices to enhance user experience and engagement. Coordination of outdoor events, including large-scale announcements, exclusive launches, and immersive pop-ups, with meticulous attention to detail, timing, and scenography is also key. Collaboration with exceptional partners ensures selective and qualitative presence aligned with luxury brands' DNA. Performance monitoring through relevant KPIs and elegant client reports is expected.
Must have:
  • Develop precise geographic targeting strategies
  • Activate campaigns in premium locations
  • Implement creative OOH formats
  • Integrate DOOH and phygital devices
  • Coordinate outdoor events
  • Collaborate with partners
  • Monitor performance and provide client reports

Job Details

Agency :

Forward Media

Job Description :

Forward Media est une agence qui façonne des expériences média d’exception pour l’univers du luxe. 

Nous mettons l’excellence et l’innovation au cœur de l’accompagnement client, grâce à nos équipes à la croisée du conseil, du content, de la data et du commerce.

Ancrée au sein du groupe Havas, notre agilité s’exprime avec puissance et finesse pour répondre aux enjeux de nos clients.

Ensemble, nous formons un cercle de talents audacieux, proactifs et exigeants.

Forward Media, l’Art d’aller au-delà.

Les experts OOH & Events élaborent des stratégies de ciblage géographique ultra-précises, en s’appuyant sur des données comportementales et contextuelles pour activer les campagnes dans des emplacements hautement affinitaires (quartiers luxe, lieux culturels, destinations internationales, hubs premium).

Ils mettent en œuvre des formats spectaculaires et créatifs, alliant élégance visuelle et impact émotionnel : affichage iconique, installations immersives, projections monumentales, vitrines scénographiées, etc.

Ils intègrent des dispositifs DOOH intelligents (displays digitaux, écrans interactifs, contenus animés) et hybrides (phygital), afin d’enrichir l’expérience du public et de générer un engagement mesurable.

Ils activent et supervisent également des dispositifs FOOH et contenus immersifs à fort potentiel viral dans une logique de brand storytelling, tout en préservant l’esthétique et la crédibilité propres à l’univers du luxe.

Ils coordonnent des campagnes événementielles outdoor (prises de parole grand format, lancements exclusifs, pop-up immersifs) avec un sens aigu du détail, du timing et de la scénographie.

Collaborant avec un écosystème de partenaires d’exception (régies, conciergeries, espaces culturels, lieux confidentiels), ils garantissent une présence sélective, qualitative et en affinité avec l’ADN des Maisons.

Ils suivent la performance via des KPIs pertinents (trafic, mémorisation, interactions, couverture cible) et proposent des bilans illustrés, élégants et orientés image pour le client.

Vous reconnaissez-vous ?

Rejoignez notre cercle de talents audacieux, proactifs et exigeants.

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

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About The Company

Founded in 1835 by Charles-Louis Havas, Havas is one of the world’s largest global communications groups, with more than 23,000 people in over 100 countries sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model covering all communications activities. The teams of the three business units, Creative, Media and Health & You, work together with agility and in perfect synergy to offer clients tailor-made, meaningful, innovative andentertainment-orientedsolutions that support them in their positive transformation.

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