Performance Director (SEM & Social)

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About Havas Media Australia

We’re not your typical media agency, nor do we want to be. We offer a Different Village Mode, a Different mix of capabilities, with a Different Entrepreneurial culture. In a market facing increased consolidation, we believe being Different is the greatest competitive advantage. Being Different uncover new opportunities. Being Different outsmarts versus outspends. Being Different punches above its weight. Our clients are challenger brands, and so are we. At Havas Media Australia, We Dare to be Different.

Job Summary:

The Performance Director is responsible for leading the SEM & Social teams to deliver performance marketing strategies for our clients. This role requires strong leadership skills, creative problem-solving abilities, and a deep understanding of digital marketing trends. The ideal candidate will have experience in managing teams, developing innovative campaigns, and driving business growth through data-driven insights.

Job Responsibilities:

• Lead and mentor the performance team to develop and execute performance marketing strategies across multiple channels, including search engine marketing, social media advertising, email marketing, and more.
• Collaborate with client partners to understand business objectives, identify opportunities for improvement, and develop customized solutions to drive ROI.
• Manage client relationships, ensuring timely communication and reporting on campaign performance, budget management, and strategic recommendations.
• Develop and implement agency processes and workflows to ensure efficiency, quality control, and scalability.
• Stay up-to-date on industry trends and best practices in performance marketing, incorporating new ideas and approaches to continuously improve team performance.
• Identify areas for process improvements and optimize existing workflows to increase productivity and efficiency.
• Work closely with other departments within the agency to align efforts and leverage resources effectively.

Job Qualifications:

• Experience in performance marketing, preferably in an agency role.
• Proven track record of success in leading and growing high-performing teams.
• Strong analytical skills with the ability to interpret complex data sets and draw actionable conclusions.
• Excellent communication and presentation skills, both written and verbal.
• Strong, up to date, media landscape knowledge (confidently able to articulate macroeconomic and consumer trends and forecast challenges/opportunities for clients)
• Google Analytics experience (GA4)
• Solid understanding of digital marketing platforms, including Google Ads, SA360, Performance Max (PMAX), Demand Gen, Bing Ads, Meta, and other major platforms.

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

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About Us

Founded in 1835 by Charles-Louis Havas, Havas is one of the world’s largest global communications groups, with more than 23,000 people in over 100 countries sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model covering all communications activities. The teams of the three business units, Creative, Media and Health & You, work together with agility and in perfect synergy to offer clients tailor-made, meaningful, innovative and entertainment-oriented solutions that support them in their positive transformation.

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We create the best media experience, capitalizing on the most meaningful media to build more meaningful brands. We know how to connect a client with their target audience – in the context of where they are, through the content they pay attention to. We deliver this expertise through the Mx System, our global operating methodology and strategic planning process, that creates value for our clients by turning consumer intelligence into clear growth targets, aligning stakeholders and KPIs, and measuring the impact of media experiences.

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