Senior PPC Manager

We are seeking a Senior PPC Manager for a leading industry company to support a high-growth, performance-driven marketing team. This on-site role involves owning and optimizing complex paid acquisition systems, including Google Ads, Bing, YouTube, and Microsoft Ads. Responsibilities include developing and refining campaigns, enhancing lead quality, designing testing plans, managing local service ads, and ensuring lead delivery and attribution accuracy.

Must Have

• Develop, oversee, and refine campaigns across multiple digital advertising platforms.
• Enhance lead quality, reduce costs, and improve return on ad spend.
• Design and implement testing plans for ad copy, bidding tactics, audience segments, and landing pages.
• Manage local service ads, including performance monitoring, review management, and dispute handling.
• Ensure seamless lead delivery and attribution accuracy across tools like CallRail, Salesforce, and data integrations.
• Over 10 years of direct PPC experience in high ROI and large budget environments.
• Demonstrated success improving cost metrics and lead quality in high-intent lead generation settings.
• Mastery of Google Ads, Performance Max, YouTube, and Microsoft Ads, with proficiency in smart bidding and audience strategies.
• Strong ability to integrate PPC data with Salesforce or similar CRMs and manage related tools such as CallRail and Zapier.
• Extensive understanding of technical systems, including analytics platforms, tracking setups, and call-routing solutions.
• Experience in call-based lead generation and personal injury or call center operations.

Perks & Benefits

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• 401(k) Program
• Commuter Benefit
• eLearning and Ongoing Training
• Education Reimbursement

We’re partnering with a leading industry company to find a talented Senior PPC Manager to support a high-growth, performance-driven marketing team. This on-site role offers the opportunity to own and optimize complex paid acquisition systems, including Google Ads, Bing, YouTube, and Microsoft Ads, within a fast-moving environment that values innovation and results.

The application deadline for this role is 2/1/2026.

Senior PPC Manager Responsibilities:

• Develop, oversee, and refine campaigns across multiple digital advertising platforms to maximize performance.
• Enhance lead quality, reduce costs, and improve return on ad spend through ongoing testing and optimization strategies.
• Design and implement testing plans for ad copy, bidding tactics, audience segments, and landing pages.
• Manage local service ads, including performance monitoring, review management, and dispute handling.
• Ensure seamless lead delivery and attribution accuracy across tools like CallRail, Salesforce, and data integrations, troubleshooting issues promptly.

Senior PPC Manager Qualifications:

• Over 10 years of direct PPC experience in environments emphasizing high ROI and large budgets.
• Demonstrated success improving cost metrics and lead quality in high-intent lead generation settings.
• Mastery of Google Ads, Performance Max, YouTube, and Microsoft Ads, with proficiency in smart bidding and audience strategies.
• Strong ability to integrate PPC data with Salesforce or similar CRMs and manage related tools such as CallRail and Zapier.
• Extensive understanding of technical systems, including analytics platforms, tracking setups, and call-routing solutions, with experience in call-based lead generation and personal injury or call center operations.

If you meet the qualifications and are excited about this opportunity, apply today! Our team will connect with you to discuss next steps, support you through the interview process, and advocate for your success.