Product Manager - Subscriptions and Loyalty

1 Minute ago • 3-5 Years • Product Management

Job Summary

Job Description

Join Gojek's Subscriptions and Loyalty team in Jakarta as a Product Manager, influencing how millions of users discover and experience value across the ecosystem. This role involves working at the intersection of multiple services like food delivery and transportation, offering insights into user behavior. You will build and scale a world-class subscriptions program within a leading super-app, shaping user habits, driving engagement, and contributing to sustainable business growth. Ideal for those passionate about behavioral economics, growth modeling, and creating habit-forming products, diving deep into user psychology and experimenting with retention strategies.
Must have:
  • Create and communicate a strong vision and product strategy for the Subscriptions & Loyalty team.
  • Launch new features, campaigns, and programs to increase engagement and build lasting loyalty.
  • Use user data and insights to spot new opportunities and make evidence-based decisions.
  • Work with design, engineering, marketing, and business teams to deliver great products quickly.
  • Set clear, ambitious KPIs and keep improving engagement, retention, and growth.
  • Run experiments and A/B tests, using iteration to guide your path to success.
  • Advocate for users by gathering feedback, conducting research, and testing product ideas.
  • Tackle tough problems with agility, set priorities with purpose, and celebrate each win.

Job Details

About The Role

Join us as a Product Manager for our Subscriptions and Loyalty team in Jakarta, where you'll be at the heart of one of Gojek's most strategic and impactful product areas. In this role, you'll have the unique opportunity to influence how millions of users discover and experience value across our entire ecosystem every single day.

As part of our Subscriptions and Loyalty team, you'll work at the fascinating intersection of multiple services – food delivery, transportation, marketplace, and beyond. This cross-platform perspective offers you unparalleled insights into user behavior patterns, motivation drivers, and how value perception shifts across different contexts and use cases.

You'll be instrumental in building and scaling a world-class subscriptions program within one of Southeast Asia's leading super-apps. Your work will directly shape user habits, drive engagement, and create lasting value for millions of customers while contributing to sustainable business growth.

This role is ideal for someone passionate about behavioral economics, growth modeling, and the art of creating habit-forming products. You'll thrive here if you love diving deep into user psychology, experimenting with innovative retention strategies, and translating complex behavioral insights into elegant product experiences.

Ready to help define the future of subscriptions and loyalty in the super-app era? We'd love to hear from you.

What You Will Do

  • Create and communicate a strong vision and product strategy for the Subscriptions & Loyalty team that inspires others and excites users.
  • Launch new features, campaigns, and programs to increase engagement and build lasting loyalty.
  • Use user data and insights to spot new opportunities and make evidence-based decisions.
  • Work with design, engineering, marketing, and business teams to deliver great products quickly.
  • Set clear, ambitious KPIs and keep improving engagement, retention, and growth.
  • Run experiments and A/B tests, using iteration to guide your path to success.
  • Advocate for users by gathering feedback, conducting research, and testing product ideas in the real world.
  • Tackle tough problems with agility, set priorities with purpose, and celebrate each win with your team.

What You Will Need

  • 3–5 years of hands-on product management experience in consumer tech or e-commerce.
  • Strong analytical skills and a talent for solving ambiguous problems with data-driven rigor.
  • Proven track record of shipping and iterating habit-forming digital products.
  • Experience working in fast-paced, cross-functional teams with a bias for action.
  • Excellent fluency in written and verbal English
  • Passion for behavioral economics, user psychology, and designing incentives that stick.
  • Comfort with A/B testing, agile workflows, and rapid experimentation.
  • Action-oriented mindset driven by measurable user and business impact.

About The Team

The Subscriptions & Loyalty team is a passionate group of builders, thinkers, and dreamers who love solving tough problems together. We believe that collaboration, trust, and a good laugh are as important as ambition and hustle. You’ll find teammates who support each other, celebrate big and small wins, and aren’t afraid to ask bold questions. Every day brings new ideas and discoveries as we work side by side, whether we’re brainstorming in vibrant Jakarta, sharing street food after a team sprint, or rallying behind each other during a tight launch. If you enjoy rolling up your sleeves, learning fast, and having fun on the journey, you’ll feel right at home with us.

About GoTo Group

GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress’ by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.

About Gojek

Gojek is Southeast Asia’s leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.

About GoTo Financial

GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.

GoTo and its business units, including Gojek and GoToFinancial ("GoTo") only post job opportunities on our official channels on our respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels.

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About The Company

GoTo is the largest technology group in Indonesia, combining on-demand and financial services through the Gojek and GoTo Financial brands. It is the first platform in Southeast Asia to host these two essential use cases in one ecosystem, capturing a majority of Indonesian consumer household expenditure.


GoTo’s mission is to “Empower Progress” by offering an unparalleled selection of goods and services through a comprehensive merchant and partner network and promoting financial inclusion through its leading payments and financial services business.

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