Product Marketing Manager, Google Play (Korean, English)

3 Months ago • 4 Years + • Marketing

Job Summary

Job Description

As a Google Play Marketing Manager, you will advocate for Google Play users. You will develop marketing strategy by transforming consumer insight into effective strategies and actionable marketing plans. You will also deliver impact by executing the plan while creating synergy with other Product Marketing Managers in Korea, APAC, and Global along with multiple cross-functional teams and external agencies. You will be involved with product marketing strategy from beginning to end. Responsibilities include framing business questions into appropriate analytical plans and research studies that will inform strategic business decisions, developing marketing strategy with in-depth business and consumer insight, leading marketing plan development, execution, and measurement with multiple cross-functional teams and external agencies, and communicating actionable user insight, strategy, plan, result and learning to key stakeholders across teams and regions.
Must have:
  • Bachelor's degree or equivalent practical experience
  • 4 years of experience in marketing
  • Experience managing cross-functional or cross-team projects
  • Ability to communicate in English and Korean fluently
Good to have:
  • Experience with marketing and sales operations, financial analytics, or other related analytical experience
  • Experience in high-touch marketing and event management and operation
  • Understanding of App (Gaming and Non-Gaming) business and users
  • Ability to take initiative, leadership roles, and breakthrough thinking and functioning in fast paced and dynamic working environments
  • Solid organizational and executional skills with the ability to manage and coordinate multiple projects effectively
  • Excellent problem-solving and analytical skills

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
  • Experience managing cross-functional or cross-team projects.
  • Ability to communicate in English and Korean fluently to collaborate with colleagues and complete tasks and projects.

Preferred qualifications:

  • Experience with marketing and sales operations, financial analytics, or other related analytical experience.
  • Experience in high-touch marketing and event management and operation.
  • Understanding of App (Gaming and Non-Gaming) business and users.
  • Ability to take initiative, leadership roles, and breakthrough thinking and functioning in fast paced and dynamic working environments.
  • Solid organizational and executional skills with the ability to manage and coordinate multiple projects effectively.
  • Excellent problem-solving and analytical skills.

About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As a Google Play Marketing Manager, you will advocate for Google Play users. You will develop marketing strategy by transforming consumer insight into effective strategies and actionable marketing plans. You will also deliver impact by executing the plan while creating synergy with other Product Marketing Managers in Korea, APAC, and Global along with multiple cross-functional teams and external agencies.

Responsibilities

  • Frame business questions into appropriate analytical plans and research studies that will inform strategic business decisions.
  • Develop marketing strategy with in-depth business and consumer insight.
  • Lead marketing plan development, execution, and measurement with multiple cross-functional teams and external agencies.
  • Communicate actionable user insight, strategy, plan, result and learning to key stakeholders across teams and regions.

Similar Jobs

Ubisoft - (Senior)3D Character Artist[Art Team]

Ubisoft

Shanghai, Shanghai, China (On-Site)
5 Months ago
CD PROJEKT RED - Quest Designer

CD PROJEKT RED

Warsaw, Masovian Voivodeship, Poland (Hybrid)
7 Months ago
NowPurchase - Motion Graphic Designer

NowPurchase

Kolkata, West Bengal, India (On-Site)
5 Months ago
sigma software - Middle JavaScript Developer (Cybersecurity Platform)

sigma software

Warsaw, Masovian Voivodeship, Poland (On-Site)
3 Months ago
PikPok - Technical Manager

PikPok

Wellington, Wellington, New Zealand (On-Site)
3 Months ago
WebFX - Jr. Digital Communications Account Manager

WebFX

York, Pennsylvania, United States (On-Site)
4 Months ago
Nasdaq - Director - Marketing Data Strategy

Nasdaq

Atlanta, Georgia, United States (On-Site)
4 Months ago
Paytm - Growth Management - Manager - Credit Card Business

Paytm

Noida, Uttar Pradesh, India (On-Site)
4 Months ago
Axinous - Senior Growth Marketing Manager

Axinous

Tokyo, Japan (On-Site)
3 Months ago
Activision - Senior Manager, Consumer Marketing

Activision

Santa Monica, California, United States (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Google - Regional Product Lead, Modern Measurement

Google

Dublin, County Dublin, Ireland (On-Site)
3 Months ago
Verizon - Lead Experience Designer (Design Systems)

Verizon

Bengaluru, Karnataka, India (Hybrid)
4 Months ago
AIFund - Curriculum Developer

AIFund

India (Remote)
4 Months ago
Razer - Senior Data Scientist

Razer

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (On-Site)
4 Months ago
Anchor Point Studios - Lead Level Designer

Anchor Point Studios

Barcelona, Catalonia, Spain (Remote)
3 Months ago
Codeninja - Business Development Officer

Codeninja

Lahore, Punjab, Pakistan (On-Site)
4 Months ago
HP - Bi-Lingual HyperX Technical Support Engineer – HP (French/English)

HP

Reading, England, United Kingdom (On-Site)
5 Months ago
MIPS - Senior Staff Design Verification Engineer - SOC

MIPS

Pune, Maharashtra, India (On-Site)
4 Months ago
PwC - Corporate Finance Associate

PwC

Qormi, Malta (On-Site)
4 Months ago
scaleai - Mission Engineering Manager

scaleai

Washington, District Of Columbia, United States (Hybrid)
4 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Seoul, South Korea

Animoca Brands - Backend Developer

Animoca Brands

South Korea (Remote)
5 Months ago
Krafton  - [Infra Div.] Publishing DevOps (3년 이상)

Krafton

Seoul, South Korea (On-Site)
3 Months ago
The Walt Disney Company - Manager, Media Planning

The Walt Disney Company

Seoul, South Korea (On-Site)
3 Months ago
overdare - [OVERDARE] Sandbox Tool PO

overdare

Seoul, South Korea (On-Site)
4 Months ago
Krafton  - [Publishing Platform Div.] Sr. Web Front-End Developer (5년 이상)

Krafton

Seoul, South Korea (On-Site)
3 Months ago
The Walt Disney Company - Manager, OD & Talent Solutions Partner, Korea

The Walt Disney Company

Seoul, South Korea (On-Site)
3 Months ago
overdare - [OVERDARE] Technical Product Manager (TPM)

overdare

Seoul, South Korea (On-Site)
4 Months ago
5minlab - [5minlab] [Dinkum] 배경 모델러

5minlab

Seoul, South Korea (On-Site)
4 Months ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Assystems - Ingénieur Contrôle-Commande H/F

Assystems

Courbevoie, Île-de-France, France (On-Site)
3 Months ago
paypal - Sr. Manager ROI/Effectiveness

paypal

New York, New York, United States (Hybrid)
4 Months ago
CleverTap - Product Marketing Associate

CleverTap

Mumbai, Maharashtra, India (On-Site)
4 Months ago
Meta - Consumer Product Marketing Manager

Meta

Menlo Park, California, United States (On-Site)
3 Months ago
WebFX - Jr. Paid Ads and Analytics Specialist

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
4 Months ago
Ubisoft - Etudes Stratégiques Marketing – Stage (6 mois) Janvier 2025 (F/H/NB)

Ubisoft

Paris, Île-de-France, France (On-Site)
3 Months ago
Assystems - Ingénieur(e) MES/Aveva (POEI)

Assystems

Carquefou, Pays De La Loire, France (On-Site)
3 Months ago
dentsu - Chef de Projet E-Retail Media H/F

dentsu

Paris, Île-de-France, France (On-Site)
4 Months ago
Nisum - Gestor de Contenido Web (Chile) Ki6609

Nisum

Santiago, Santiago Metropolitan Region, Chile (Hybrid)
4 Months ago
Meta - Creative Marketing Analyst, Reality Labs

Meta

Menlo Park, California, United States (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

About The Company

A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.

View All Jobs

Get notified when new jobs are added by Google

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug