Product Marketing Manager, Google Play (Korean, English)
Job Description
- Experience with marketing and sales operations, financial analytics, or other related analytical experience
- Experience in high-touch marketing and event management and operation
- Understanding of App (Gaming and Non-Gaming) business and users
- Ability to take initiative, leadership roles, and breakthrough thinking and functioning in fast paced and dynamic working environments
- Solid organizational and executional skills with the ability to manage and coordinate multiple projects effectively
- Excellent problem-solving and analytical skills
- Bachelor's degree or equivalent practical experience
- 4 years of experience in marketing
- Experience managing cross-functional or cross-team projects
- Ability to communicate in English and Korean fluently
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
- Experience managing cross-functional or cross-team projects.
- Ability to communicate in English and Korean fluently to collaborate with colleagues and complete tasks and projects.
Preferred qualifications:
- Experience with marketing and sales operations, financial analytics, or other related analytical experience.
- Experience in high-touch marketing and event management and operation.
- Understanding of App (Gaming and Non-Gaming) business and users.
- Ability to take initiative, leadership roles, and breakthrough thinking and functioning in fast paced and dynamic working environments.
- Solid organizational and executional skills with the ability to manage and coordinate multiple projects effectively.
- Excellent problem-solving and analytical skills.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Google Play Marketing Manager, you will advocate for Google Play users. You will develop marketing strategy by transforming consumer insight into effective strategies and actionable marketing plans. You will also deliver impact by executing the plan while creating synergy with other Product Marketing Managers in Korea, APAC, and Global along with multiple cross-functional teams and external agencies.
Responsibilities
- Frame business questions into appropriate analytical plans and research studies that will inform strategic business decisions.
- Develop marketing strategy with in-depth business and consumer insight.
- Lead marketing plan development, execution, and measurement with multiple cross-functional teams and external agencies.
- Communicate actionable user insight, strategy, plan, result and learning to key stakeholders across teams and regions.
