Product Marketing Manager Interventional Therapies (Nerovascular)
Job Summary
Job Description
The Product Marketing Manager for Germany & Austria will be responsible for leading product launches, conducting market research, and developing tailored marketing materials. They will collaborate with cross-functional teams, support sales efforts, and ensure regulatory compliance. The responsibilities include developing local marketing strategies, managing pricing strategies, conducting market research, crafting marketing materials, planning events, building relationships with key opinion leaders, partnering with sales teams, monitoring product performance, and ensuring compliance. This role offers the opportunity to make a real impact in the healthcare space and contribute to innovation.
Must have:
- Bachelor’s degree in Marketing or related field.
- 3+ years of product marketing experience in the medical device industry.
- Strong understanding of local healthcare systems and market dynamics.
- Proven success in product launches and data-informed marketing strategies.
- Outstanding communication and collaboration skills.
Good to have:
- Experience in neurovascular therapies.
- Fluency in German.
Perks:
- Innovation
- Impact, great atmosphere, flat hierarchy
- A Team That Inspires
- Annual fitness subsidy
- Comprehensive Employee Assistance Program
- Two weeks of paid Family Care Leave
- Paid extra time off on December 24th and 31st
- Employee Stock Purchase Program with 15% cashback
- Accident Insurance
- Company car for private use
3 skills required
Job Details
At Penumbra, innovation, teamwork, and initiative are more than values – they are the foundation of a workplace where every individual is encouraged to grow and make a real difference. We believe that the strength of our team lies in our diverse talents and shared passion for improving lives. If you’re looking for a role where your contributions matter, we invite you to join a company that values both personal development and impactful work.
As a leading MedTech company, weare dedicated to providingcutting-edge solutions for conditions such as stroke, pulmonary embolism, deep vein thrombosis, and acute limb ischemia. Headquartered in Alameda, California, Penumbra has over 4,500 employees worldwide and generated revenues of approximately $1.2 billion in 2024.
We’re excited to welcome a Product Marketing Manager for Germany & Austria to our team – someone who’s ready to take ownership of regional marketing strategies and help us make a real impact in the healthcare space.
In this role, you’ll lead product launches, conduct market research, and develop tailored marketing materials that resonate with local audiences. You’ll collaborate closely with cross-functional teams and support sales efforts on the ground – always with an eye on regulatory compliance.
What's In It For You
- Innovation - With eight product launches in the past year alone, we continue to push boundaries and bring meaningful innovation to the market.
- Impact, great atmosphere, flat hierarchy –We offer a dynamic and inclusive environment where every team member has the opportunity to thrive and contribute to our mission.
- A Team That Inspires – Work alongside a diverse, open-minded, and supportive team that encourages personal and professional growth.
- Stay Active – Enjoy an annual fitness subsidy to support your healthy lifestyle.
- Support & Well-Being – Benefit from our comprehensive Employee Assistance Program, providing guidance and support in times of need.
- Family First – Receive two weeks of paid Family Care Leave to support a sick family member or in the case of bereavement.
- Vacation Time – In addition to your localvacation days, enjoy paid extra time off on December 24th and 31st.
- Boost Your Investments – Take part in our Employee Stock Purchase Program and enjoy 15% cashback on your investments.
- Accident Insurance – Stay protected with comprehensive accident insurance during all business trips.
- Drive in Style – Take advantage of a company car for private use, making your daily commute easier and more comfortable.
Main Responsibilities
- Develop and execute impactful local marketing strategies and product launches in close alignment with EMEA teams.
- Manage pricing strategies, value propositions, and sales forecasts to achieve revenue and margin objectives.
- Conduct in-depth market research to uncover customer needs, assess competitive dynamics, and identify emerging trends.
- Craft and tailor engaging marketing materials – from brochures and presentations to digital content – for the local audience.
- Plan and execute local events, workshops, and educational initiatives to drive awareness and stakeholder engagement.
- Build strong relationships with key opinion leaders (KOLs), scientific societies, and external partners.
- Partner with sales teams to deliver effective tools, training, and resources that support successful product adoption.
- Monitor product performance and gather market feedback to recommend actionable improvements.
- Ensure full compliance with brand guidelines, regulatory requirements, and market-specific standards.
- Provide regular insights on launch status, competitive landscape, market dynamics, and growth opportunities
What We’re Looking For
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 3+ years of experience in product marketing within the medical device industry, ideally in interventional treatment areas – experience in neurovascular therapies is a plus, but we also welcome backgrounds in interventional vascular or coronary therapies (e.g. balloons, stents).
- We're particularly interested in candidates with a focus on therapeutic interventions – rather than diagnostic technologies – who are passionate about making a direct impact on patient outcomes.
- Strong understanding of local healthcare systems, reimbursement frameworks, and market dynamics.
- Proven success in managing product launches and executing impactful, data-informed marketing strategies.
- Outstanding communication and collaboration skills across cross-functional and international teams.
- Strategic and analytical mindset with strong attention to detail.
- Project management capabilities to lead initiatives from planning through execution.
- Self-driven, adaptable, and comfortable working independently or as part of a team.
- Fluency in English; German is a plus.
- Willingness to travel up to 60%.
As we require fluently English skills and the process will involve English speaking colleagues, we are looking forward to receiving your CV in English.
At Penumbra, we value your skills and qualifications above all else. We welcome candidates of any gender, ethnicity, religion, sexual orientation, or age. If you're skilled and a good match for our culture of collaboration, we want you on our team.
To learn more about Penumbra's commitment to being an equal opportunity employer, please take a look at our AAP-Policy-Statement.
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