Product Marketing, Mobile & Fluoroscopy

Job Description

Product Marketing-Mobile & Fluoroscopy

We are seeking a Product Marketing Manager for Mobile and Fluoroscopy is responsible for driving the go-to-market strategy, positioning, and commercial success of the DXR Mobile and Fluoro portfolio. This role ensures the portfolio is clearly differentiated, consistently positioned, and effectively launched across markets. Working under limited supervision and broad guidelines, the PMM partners closely with global business units, regions, and cross-functional teams (R&D, Clinical, Sales Enablement, Education, MarCom) to ensure Philips Mobile and Fluoro systems deliver measurable impact for customers and the business.

Your Role:

• Portfolio ownership. Act as the global product marketing owner for Mobile and Fluoroscopy, driving portfolio positioning, messaging, and commercial readiness.
• Go-to-market planning. Build and execute launch plans for new products and solutions, ensuring consistent global positioning while adapting to regional needs.
• Hero launches. Lead marketing execution for key Mobile & Fluoro launches (e.g., OBA, FutureProof20, SecurePath, and new systems), ensuring clear customer value is communicated.
• Customer & market insight. Analyze market trends, customer needs, and competitor activity to identify opportunities, strengthen differentiation, and guide product roadmaps.
• Sales enablement. Develop clear, pain-point–driven talk tracks, tools, and proof points for sales teams, ensuring confidence in customer conversations.
• Campaign integration. Partner with MarCom and Education to deliver integrated campaigns, KOL advocacy, peer-to-peer education, and digital engagement that drive funnel growth.
• Cross-functional leadership. Collaborate with R&D, Clinical, Service, and Procurement to align on roadmap priorities and ensure commercial readiness for launches.
• Performance tracking. Monitor commercial KPIs (visibility, funnel growth, win rate, ROI) and continuously optimize go-to-market execution.

You are fit if:

• 2+ years with Bachelor’s in product marketing, product management, business development, or equivalent or master’s degree with no prior experience required.
• Proven experience in product marketing or product management in healthcare technology.
• Strong ability to turn technical features into compelling customer value propositions.
• Experience in launch planning, competitive positioning, and campaign execution.
• Solid analytical skills (market, competitor, business case analysis).
• Strong collaboration and stakeholder management across global and regional teams.
• Excellent written and verbal communication skills, with experience building sales enablement content.
• Knowledge of CRM tools (e.g., SFDC) and marketing performance measurement.
• Ability to manage multiple priorities in a fast-paced, matrixed environment.

How we work together:

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.

Onsite roles require full-time presence in the company’s facilities.

Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This role is an office-based role.

About Philips:

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

• Learn more about our business.

• Discover our rich and exciting history.

• Learn more about our purpose.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.

About Us

At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.

For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health.

Together, we deliver better care for more people because we believe that every human matters. That's why we're taking steps to create an environment where we acknowledge and embrace our differences and uniqueness and listen to and value each other's views. When people feel cared for and listened to, they bring their best qualities to work, leading to better collaboration, communication, innovation and success.

It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism.

To ensure reasonable accommodations for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974 and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace.

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