Sales Engineer, Startups
Vercel
Job Summary
Vercel is seeking a Sales Engineer, Startup Accelerator to help high-growth startups adopt and scale with the Vercel platform. This role involves engaging with pre-seed and seed-stage startups, providing technical guidance, and designing scalable go-to-market motions. You will partner with venture capital firms and accelerators, build activation programs like webinars and workshops, and serve as a technical advisor to founders, ensuring Vercel remains the platform of choice for next-gen builders.
Must Have
- Engage directly with early-stage startups to educate, support, and onboard them onto Vercel’s platform.
- Partner with Vercel Startup Programs leader to identify and activate high-potential pre-A startups.
- Build scalable activation programs such as webinars, technical workshops, community initiatives, and in-person meetups.
- Collaborate with Sales, Marketing, and Developer Relations to create seamless startup experiences.
- Serve as a technical advisor to founders and engineering teams, guiding best practices.
- Funnel high-potential startups into the sales organization for expansion opportunities.
- Stay ahead of web and AI trends to ensure Vercel remains the platform of choice.
- 3–5 years of experience in a technical sales, solutions engineering, or startup ecosystem role.
- Strong technical aptitude with deep understanding of Next.js, React, and Vercel.
- Deep curiosity about web technologies and modern frameworks.
- Strong communication skills to translate technical concepts.
- Passion for helping startups grow and succeed through technology.
- Ability to operate independently and think strategically in fast-moving environments.
- Analytical mindset with a focus on driving measurable adoption and engagement outcomes.
Good to Have
- Hands-on experience with Vercel, Next.js, or other modern frontend frameworks.
- Existing relationships or experience working with venture capital firms, accelerators, or incubators.
- Background in computer science, web development, or technical consulting.
- Experience managing startup programs or working with VC and accelerator partners.
- Familiarity with CRM and engagement tools such as Salesforce, HubSpot, or Outreach.
Perks & Benefits
- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Mentorship and events to build network and skills.
- Flexible Time Off.
- Provided gear and WFH budget for outfitting space.
Job Description
About Vercel:
Vercel gives developers the tools and cloud infrastructure to build, scale, and secure a faster, more personalized web. As the team behind v0, Next.js, and AI SDK, Vercel helps customers like Ramp, Supreme, PayPal, and Under Armour build for the AI-native web.
Our mission is to enable the world to ship the best products. That starts with creating a place where everyone can do their best work. Whether you're building on our platform, supporting our customers, or shaping our story: You can just ship things.
About the Role:
This role combines technical expertise, sales strategy, and ecosystem development. You’ll engage directly with pre-seed and seed-stage startups, helping founders and technical teams adopt and scale with the platform from day one. You’ll design and execute scalable go-to-market motions — including community activations, webinars, and live events — while cultivating relationships with venture partners, incubators, and startup programs globally.
This position sits at the intersection of technical sales, startup partnerships, and developer advocacy. You’ll use your technical knowledge to guide founders through deployment best practices, accelerate their time-to-value on the platform, and identify the highest-potential startups for deeper engagement with our Account Executives.
If you’re passionate about modern web technology, startup ecosystems, and helping early teams build great products faster, this role is for you.
If you’re based within a pre-determined commuting distance of one of our offices (SF, NY, London, or Berlin), the role includes in-office anchor days on Monday, Tuesday, and Friday. If you're located beyond that distance, the role is fully remote. For location-specific details, please connect with our recruiting team.
What You Will Do:
- Engage directly with early-stage (pre-series A) startups to educate, support, and onboard them onto the platform.
- Partner with Startup Programs leader (venture capital firms, accelerators, and ecosystem partners) to identify and activate high-potential pre-A startups.
- Build scalable activation programs such as webinars, technical workshops, community initiatives, and in-person meetups to facilitate deeper use of the platform early in the lifecycle.
- Collaborate with Sales, Marketing, and Developer Relations to create seamless 1:many and 1:1 startup experiences.
- Serve as a technical advisor to founders and engineering teams, guiding best practices around deployment, scaling, and optimization.
- Funnel high-potential startups into the sales organization for white-glove expansion opportunities.
- Stay ahead of web and AI trends to ensure the platform remains the platform of choice for the next generation of builders.
About You:
- 3–5 years of experience in a technical sales, solutions engineering, or startup ecosystem role.
- Strong technical aptitude — must be a developer or have deep understanding of Next.js, React, and the platform.
- Deep curiosity about web technologies and modern frameworks (React, Next.js, etc.).
- Strong communication skills — able to translate technical concepts to non-technical audiences and vice versa.
- Passion for helping startups grow and succeed through technology.
- Ability to operate independently and think strategically in fast-moving environments.
- Analytical mindset with a focus on driving measurable adoption and engagement outcomes.
Bonus If You:
- Hands-on experience with the platform, Next.js, or other modern frontend frameworks.
- Existing relationships or experience working with venture capital firms, accelerators, or incubators.
- Background in computer science, web development, or technical consulting.
- Experience managing startup programs or working with VC and accelerator partners.
- Familiarity with CRM and engagement tools such as Salesforce, HubSpot, or Outreach.
Benefits:
- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.
The San Francisco, CA OTE range for this role is $180,000 - $275,000. Actual On Target Earnings will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.
We are committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.